Online video can act like an infomercial by showcasing a product’s features and benefits.

True More test answers on https://studyhippo.com/social-media-marketing-final/

Advertising that promotes a specific brand’s features and benefits is referred to as __________ advertising

competitive (or persuasive) More test answers on https://studyhippo.com/exam-3-2/

If a customer wants to be fashionable, the salesperson should emphasize features and benefits related to the product’s

appearance More test answers on https://studyhippo.com/sports-and-entertainment-marketing-finals-review-master-set/

Advertising that promotes a specific brand’s features and benefits is referred to as _______ advertising

competitive More test answers on https://studyhippo.com/marketing-chapter-15/

a _____________organization recognizes that different customer groups want different features and benefits

market-oriented More test answers on https://studyhippo.com/marketing-100s-ch-1/

What is the difference between features and benefits of a product?

Features are any attribute that a product consists of. Benefits are specific features that will help a particular customer’s needs. That is why it is important to ask the customer questions. This will help to understand what they are looking for, and which particular features of a product will solve their problem. More test answers on https://studyhippo.com/sales-training-exam-one/

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