Mass Media Flashcards, test questions and answers

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What is Mass Media?

Mass media is a term used to describe the various ways in which individuals and societies communicate. It encompasses all forms of communication, including television, radio, magazines, newspapers, billboards, books and the internet. Mass media has become an increasingly powerful force in modern society as it influences how people think, behave and interact with one another.The impact of mass media on our lives cannot be overstated. It shapes public opinion by providing information about current events and educating viewers on issues that may otherwise not receive attention. Mass media also provides entertainment and facilitates social connections among people who would otherwise never meet or interact with one another. The ubiquity of mass media also plays an important role in creating a shared culture across different communities.At the same time, however, there are concerns about the power of mass media to manipulate people’s beliefs and behaviors through biased reporting or selective coverage of certain topics. Additionally, constant exposure to mass-produced images can lead to unrealistic expectations regarding body image or success in life that can have damaging consequences for individuals’ self-esteem or mental health. Finally, too much reliance on electronic devices can lead to isolation from real-world social interactions that are essential for personal growth and development. Overall, while mass media has many positive effects on society such as facilitating conversation between people from different backgrounds and providing access to diverse perspectives on news stories; its potential negative impacts should not be ignored either.