Upcoming trends in retail industry Essay Example
Upcoming trends in retail industry Essay Example

Upcoming trends in retail industry Essay Example

Available Only on StudyHippo
  • Pages: 2 (333 words)
  • Published: August 11, 2018
  • Type: Case Study
View Entire Sample
Text preview

The retail industry is a rapidly growing sector with a vast customer base. It has undergone numerous changes due to the evolving preferences of customers and response of the industry. Previously, retailers responded to the trend of low prices by offering reduced prices. Retailers also expanded their operations to offer a variety of products within one establishment, providing customers increased choice. The brick and mortar business model has further augmented the industry's reach in the market. However, current trends within the industry have shifted toward socio-political concerns rather than business practices. Retailers such as Wal-Mart and NIKE have been criticized for their unethical supply chains. These companies force small suppliers from developing countries to provide cheap products, which often results in employees working overtime without pay and inadequate manufacturing site facilities.As global supply chain

...

concepts emerge, consumers are becoming increasingly ethical and choosing retailers deemed to be responsible. Consequently, the industry is shifting towards socio-political aspects of doing business. Retailers have little choice but to change their practices, as buyers' decisions are more ethics-driven. These issues are now being addressed on a mass level and organizations are advocating for employees of suppliers in developing countries, as large retailers' practices are often seen as a direct cause of poor working conditions. Large retailers may be taking advantage of suppliers in developing countries to offer cheap products, but the next trend will be based on ethical performance.As a business student, I see a clear trend in which the retailing industry must take into account the ethical side of doing business. This means that they should hold their suppliers to established ethical work practices worldwide. This trend als

View entire sample
Join StudyHippo to see entire essay

suggests that future generations of business students will need to consider not only cultural diversity in international businesses, but also the ethical dimension of conducting business in the global market. It is crucial that business students contribute to future research in supply chain management and how it can be ethically managed to prevent negative publicity.

Get an explanation on any task
Get unstuck with the help of our AI assistant in seconds
New