Horizontal collaboration refers to the acquisition or merger of competing businesses by a company or organization. On the other hand, vertical collaboration involves collaboration between suppliers and customers. Baderman Island Resort would exhibit horizontal collaboration with nearby tourist and vacation resorts.
At Baderman Island Resort, they aim to be the top resort by offering various specialized services that other resorts do not. To achieve this, they hire new employees, including those from nearby resorts with the required skills, knowledge, and expertise. This helps the resort integrate various areas of expertise into their company to provide unique services that others may not. Additionally, recruiting top candidates
...from competitors will help Baderman Island Resort become the leading tourist and vacation resort in the region. The resort showcases vertical collaboration by analyzing suppliers' capabilities to deliver quality products that add value to the resort. Factors like the cost of products, speed of new product delivery, and the quality of service provided by vendors are considered to ensure the best product is obtained.
The Baderman Island Resort plans to assess the suppliers' potential for negotiating, discounts for substantial orders and prompt payments. Although vertical collaboration is easier to establish, combining vertical and lateral/horizontal collaboration would lead to providing superior products and services to customers.
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