Gypsy just bought a gift and jewelry store on Main Street.

Question
Gypsy just bought a gift and jewelry store on Main Street. She knows from the previous owner that almost 60 percent of her sales take place during the Christmas holiday season, with the other 40 percent of sales evenly distributed over the rest of the year. Gypsy will probably use a __________ advertising schedule. – Q/A (Question and Answer)

Test Answer

Answer:

pulsing (advertisements increase during certain situations)

Recource MKTG300 CH 19

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