Dry soup mixes that have long been popular in Europe are marketed as sauces or dips in the United States.
Question
Dry soup mixes that have long been popular in Europe are marketed as sauces or dips in the United States. This is an example of the ________ strategy. – Q/A (Question and Answer)
Test Answer
Answer:
product extension-communications adaptation
Recource Int’l Marketing Chapter 10
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