Case Study- Consumer Behaviour Essay Example

e question remains unanswered, how long will this continue? The speakers debate this issue, suggesting that excessive spending could hamper future growth prospects for the country.The excessive spending of people today is leading to low savings for the future, affecting both individual and national financial security by decreasing investments in assets and devaluing education and value systems. Consumerism has created a generation that prioritizes short-term gratification at the expense of long-term development. People now aim to fulfill high-level needs in Maslow's hierarchy, resulting in a shift from value-based to material-based lifestyles where possessions define self-worth. The consequence is a generation marked by depression, suicide rates, and unlawful behavior due to a lack of values. This materialistic culture has left the nation without assets for sustained growth. A case study on consumer behavior by geodesics further illustrates this phenomenon.