All of the following are examples of marketing-controlled information sources EXCEPT: – Q/A (Question and Answer)

Question
All of the following are examples of marketing-controlled information sources EXCEPT: – Q/A (Question and Answer)

Test Answer

Answer:

a. a review of laser printers in Consumer Reports. b. brochures about kitchen products sold by the Home Depot. c. a coupon for $1.00 off of laundry detergent. d. a recipe for oatmeal raisin cookies on a package of oatmeal. e. an advertisement in a magazine. ANSWER: a

Recource Mktg 300 Exam 2

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