what three social media platforms are most effective for B2B distributing content in 2016

linkedin, twitter, youtube More test answers on https://studyhippo.com/b2b-marketing/

Which of the following types of social media platforms allow their users to create an online profile of biographical data including photos and information such as employment, education, and relationship status, and to invite friends to join their circle?

Social networking sites More test answers on https://studyhippo.com/bus-103-ch-4/

Which of the following social media platforms gives users a place to save, organize or manage links to websites or other Internet resources? a. Social news site b. Social networking site c. Bookmarking site d. Blogging site

C More test answers on https://studyhippo.com/chapter-4-mktg-29218/

Scenario: You are a sales and marketing team leader for a car manufacturer. Over the last year, you have watched while many of your major competitors have reaped huge benefits from their social media marketing strategies. You are determined to outdo all of them and position your firm as the company with the most effective social media marketing strategy in the industry. To that end, you are leading a brainstorming session with your team to identify the specific social media platforms and tools that will support your strategy best. To start the discussion, you outline the following goals and objectives you would like to achieve with the strategy: You want to stream demonstration videos of your cars on your social media platform. You want your customers and potential customers to be able to communicate directly with designated members of the firm to discuss products. You want your customers to be able to rate their satisfaction with your products. You want to be able to quickly distribute product updates and other relevant information to your customers and potential customers. The purpose of your brainstorming session is to determine which social media platforms and tools can be used to accomplish your goals and objectives. Select all the statements that are accurate.

You could use YouTube to stream your demonstration videos of your firm’s cars. You can setup a Facebook page where customers can “like” your cars. A blogging site would allow you to achieve some of your stated goals and objectives. More test answers on https://studyhippo.com/basic-marketing-chapter-3-and-4/

GE listens to its customers through various social media platforms. To analyze this content in terms of its favorableness or unfavorableness, GE can use a technique known as _________. – page views – social reach – keyword analysis – sentiment analysis – conversion rates

sentiment analysis More test answers on https://studyhippo.com/mkt-3013-interactives-ch-3/

Minah feels overwhelmed by the ongoing flow of information she is exposed to on her phone via social media platforms like Twitter and Facebook, as well as news sites. Because she is so overwhelmed, her involvement is defined by awareness instead of by action. This is an example of __________________.

narcotizing dysfunction More test answers on https://studyhippo.com/intro-to-sociology-quiz-8/

Social Media Platforms test questions and answers | Get Access To Social Media Platforms Flashcards and exam tests

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