Footsteps business Essay Example
Footsteps business Essay Example

Footsteps business Essay Example

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  • Pages: 4 (844 words)
  • Published: October 12, 2018
  • Type: Paper
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A comprehensive plan of action is crucial for efficient and effective management in businesses of any size. Decision-making must be guided by set goals and objectives, which is why it's vital for companies to have a clearly defined business strategy. According to Griffin and Ebert (1996), every business, regardless of its size, should have goals and objectives. Identifying what the business wants to achieve is the first step towards effective management.

Before proposing a business strategy that would enhance the entrepreneurial venture's efficacy and efficiency, it's essential to identify Footsteps Business's strengths, weaknesses, opportunities, and threats. A study of Footsteps Business revealed that Roger and Judith's primary entrepreneurial strength is their motivational drive.

Both entrepreneurs are driven by a passion for their business rather than maximizing profits, which motivates them to conduct extensive historical res

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earch. Travelers benefit from the meticulous research of this duo. In addition, the business's strength is maintaining the original entrepreneurial drive that inspired it for over two decades, with its main focus being on authentic historical research and excellent customer service. However, the Footsteps Business is limited by its lack of openness to modern management techniques, and its adherence to traditional methods.

The growth of the business is slowed down by a lack of effective management structure. To address this issue, it is advisable to seek the assistance of professionals in management and technology, such as Izzy and Max. The Footsteps Business can take advantage of numerous opportunities that are available, as competition levels are not on the rise. This can be achieved through purposeful planning and adopting efficient management practices. However, if other experts and subordinates are introduced to run the business, there

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is a risk of losing the sense of entrepreneurship that drives Ironridge's motivation.

It is advisable for Footsteps Business to hire experts in management and technology who possess contemporary knowledge of their profession. These experts should also share the same interests as Roger and Judith to ensure harmonious teamwork towards business development. Decision making should be participatory and de-centralized with discretionary views welcomed and upheld to promote innovative ideas for better business management. Based on studies by Kontes and Mankins (1992), Przybylowicz and Faulkner (1993), and Covin and Miles (1999), core competence is crucial for small business enterprises, as strong emphasis on competitors and economic framework for investment decisions can lead to success. To excel over competitors, Footsteps Business should adopt a managerial strategy with effective division of labor, de-centralized decision making, and modern management techniques.

Furthermore, an ardent desire to provide superior services to customers would significantly enhance customer retention at Footstep Business. Regarding the learning process, all members of the group made contributions towards the overall report. The team sought input from each member regarding the appropriate procedures to implement, with the intimacy theory and Total Quality management being the most viable options chosen by the group.

The group agreed to create a plan for the Footstep Business tourist's visit to historical sites. The group's strength lies in sharing and contributing ideas to important topics, with each member taking a turn to write a segment of the report. The weakness is not having enough time to meet and discuss the report due to other assignments that require attention.

All members of the group agreed that one member should compile the entire bibliography. The bibliography comprises Stephen

H. Baum's "Making Your Service Blueprint Pay Off!" article from the Journal Of Services Marketing (summer 1990, vol. 4, no. 3, pp. 45-46) and Berry and T.W. Thompson's "Relationship Banking: The Art of Turning Customers into Clients" paper from the Journal of Retail Banking (June 1982, pp.).

The article titled "The Difference Between Communal and Exchange Relationships" by Clark and Mills was published in the December 1993 edition of Personality and Social Psychology Bulletin, with pages 684-691 featuring the paper.The author of the article titled "California Management Review" from 1993 is Cole, R. E. and it can be found in volume 51 (April) on pages 11-27. The information is enclosed in a paragraph tag in HTML.The article "Corporate Entrepreneurship and the pursuit of competitive advantage" by Covin, J. G & Miles, M. P. (1999) can be found in the Spring edition of Entrepreneurship: Theory & Practice. The article spans from pages 47 to 63.

The book "Business" was authored by Griffin, R. W. and Ebert, R. J., and was published by Prentice Hall Inc. in 1996, located in New Jersey.

The cited source titled "Is Global Marketing Leadership Worth it?" by Kontes and Mankins (1992), published in the volume 29, issue 10 of Across The Board, spans pages 13-15.

Michele D. cites two sources on advertising and service delivery in America: Lears' book "Fables of Abundance" (1994) and Lovelock and Wirtz's article on managing service delivery (2004) that appears in Part III and spans pages 234-7.

The procurement process report numbered 93-106 and spanning 40 pages was written by Bunn and William D. Perrault, Jr in 1993. It pertains to organizational buying contexts and can be found on

the website of the Marketing Science Institute (http://www.msi.org). This information is conveyed within HTML paragraph tags.

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