Microeconomics Essays

Hollywood is the biggest film industry in the world and for over six decades it has been a benchmark in film making and entertainment marketing in the world. Number of reasons has contributed to Hollywood success over the years, to highlight them this paper will categorize them as per porter diamond model. Factor Conditions – […]

For over twenty-one years, fuel price in Malaysia has been fluctuating ever since. Back then, the cost of a litre of petrol was only RM0. 89. The history of fuel price increment started since the year 1990 when petrol price increased to RM1. 10. Today, the price of a litre of RON97 is retailed at […]

Introduction The case of FinePrint Company is about deciding if John Johnson, the owner, should accept a discounted special pricing order and consider outsourcing some of his printing. In this report, we will identify and assess different issues, provide alternatives, make a recommendation for John Johnson, and conclude. Issue Identification: In this case, John Johnson […]

Introduction What is ‘Free Rider’? Free rider is the people can enjoy a good service without paying anything or making a small contribution less than their benefit. If enough people can enjoy a good without paying for the cost then there is a danger that, in a free market, the good will be under-provided or […]

On my second trip to Staples, I noted that writing implements are usually divided into six categories: pens, markers, pencils, highlighters, fine writing, and correction materials. Within the pen category, products are categorized based on their different features and the consumer needs that these features address. For instance, Uni-ball, Sharpie, Pentel, and Pilot’s rollerball pens […]

Every government is subject to political pressure and finding a consensus between political and financial aims is difficult. In practice, some choices may not further the company’s long-term development. Regarding the main goals of the French government, the privatization of Rhone-Poulenc (RP) is supposed to raise funds (essential to cut budget deficit) and decrease new […]

Build-A-Bear is a toy making company started by Maxine Clark in 1996. She gave preference to customer satisfaction. It is a customer centered organization. It gives personalization to customer by creating a facility of making his own stuffed toy. Many critics posed on her that she took a poor business decision. But now it is […]

The coffee shop industry has become a target for investors due to the increasing consumption and thus demands for coffee. The UK has seen a 7. 5% growth rate in 2012 despite being a tea-oriented society (Hospital & Catering News, 2013). Although there is a low barrier of entry into the cafe and coffee industry, […]

1. What generic strategy is Airborne Express pursuing? Justify. Is this a sound strategy in the context of the air express industry? Why or why not? Entrance barriers (high): it is hard to entry this industry, the top three carriers already dominate 86% of the industry. And it need a large scale of capital to […]

This quarterly presentation includes and is based, inter alia, on forward-looking information and statements that are subject to risks and uncertainties that could cause actual results to differ. Such forward-looking information and statements are based on current expectations, estimates and projections about global economic conditions, the economic conditions of the regions and industries that are […]

1. In my opinion, it was unethical for JOSH to eliminate the distribution structure without passing on the benefits to Seth Dhaniram. The decision to remove the distributors may have been made to increase supply chain efficiency and provide faster, lower-cost service to customers. However, it’s crucial to consider that the supply chain involves various […]

This case basically talks about Ad- Liner Packaging Inc, Brazil’s largest manufacturer of plastic bags and packaging, and their decision of launching of new drawstring trash bags named Climp Fecha Facil. With the investment of one million dollars already done to purchase new machines for production of the new trash bags the stake seem to […]

The Cocoa cola industry, and its trademark has been the most successful Beverage company on the globe. Its profits began to soar by the 1940’s as it was able Market its product to americans giving them a sense of winning a war in this case world war II . Its marketing campaign emphasis was to […]

As Adam Smith explained, selfishness leads markets to produce whatever people want. To get rich, you have to sell what the public wants to buy. Voluntary exchange will only take place if both parties perceive that they are better off. Positive externalities result in beneficial outcomes for others, whereas negative externalities impose costs on others. […]

“Cost and Worth are two different things.” Worth and Value are different since worth is a term used to denote how much something will cost. For example, your cell phone might sell P3, 000.00 at sulit.com. So the monetary value attached to any item is an item’s worth. While on the other hand, Value is […]

Larry Ellison, founder and CEO of Oracle Computer, is a very successful and famous businessman in the world. He has vivid personality characteristics when he makes any business decisions. However, there are a lot of people to openly criticized Larry Ellison. Therefore, I would like to use five personality factors to indicate how is Larry […]

The so-called I-beams are a standard element in modern construction used to build e. g. bridges, stadiums and super high-rise buildings. The I-beam market can be further segmented into small size beams up to 14-inches, in which a number of firms are active and a kind of perfect competition is taking place. As for the […]

Base on financial power and company size, Airborne cannot be aligned with FedEx and UPS. However, Airborne could successfully grow faster than its competitors for series period of time and positioned itself behind those two giant firms. The keys successes are resulted from Airborne’s abilities to discover its competitive advantage. However, to label Airborne for […]

In the United States, the production and distribution of Carbonated Soft Drinks (CSDs) involved two main groups: Concentrate Producers and Bottlers. Concentrate Producers (CPs) were responsible for blending ingredients, packaging the blend, and shipping it to the Bottler. Our analysis utilizing Porter’s Five Forces indicated that the Bargaining Power of Buyers in the CPs industry […]

Pinnacle Machine Tool Company is presented with an opportunity and a challenge that requires additional analysis. The CEO, Don Anglos, has the option to purchase Hoilman Inc. If Pinnacle Machine Tool Company successfully acquires Hoilman Inc., they will possess the necessary resources to create software that provides real-time information about customers’ equipment. This benefit will […]

Porter’s 5 forces model allows to analyse the factors outside the Cruise industry that influence the nature of Carnival competition within it, the forces inside the Cruise industry that influence the way in which Carnival compete, and so the company’s likely profitability. With an understanding of where power lies, Carnival can take advantages of a […]

What is competition like in North American wholesale club industry? Competition among the North American wholesale club industry is pretty high. Everyone tries to achieve lower prices by reducing the cost in displayed items on pallets or inexpensive shelving. They also have very low costs for store decor and fixtures and comparatively low labor cost […]