Case Study- Consumer Behaviour Essay Example
Case Study- Consumer Behaviour Essay Example

Case Study- Consumer Behaviour Essay Example

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  • Pages: 2 (277 words)
  • Published: December 15, 2018
  • Type: Review
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The article features a conversation between an Economist, a Sociologist, a Psychologist, a spiritualist, and a Man, discussing various aspects of consumerism. The conversation delves into the Economic and Sociological impacts of consumerism on the country and the Psychological and Spiritual effects on individuals. The article attempts to highlight both the positive and negative aspects of excessive spending, including how it has altered lifestyles in a culture-rich country.

One of the positives of consumerism identified in the article is freedom; the freedom to choose what one desires. Excessive spending may indirectly contribute to research and job automation. Additionally, consumer spending has assisted in funding research and pensions while simultaneously improving people's lifestyles. The article emphasizes that not all products are suitable for everyone because each product serves a specific purpose.

However, amidst all this excessive spending, on

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e question remains unanswered, how long will this continue? The speakers debate this issue, suggesting that excessive spending could hamper future growth prospects for the country.The excessive spending of people today is leading to low savings for the future, affecting both individual and national financial security by decreasing investments in assets and devaluing education and value systems. Consumerism has created a generation that prioritizes short-term gratification at the expense of long-term development. People now aim to fulfill high-level needs in Maslow's hierarchy, resulting in a shift from value-based to material-based lifestyles where possessions define self-worth. The consequence is a generation marked by depression, suicide rates, and unlawful behavior due to a lack of values. This materialistic culture has left the nation without assets for sustained growth. A case study on consumer behavior by geodesics further illustrates this phenomenon.

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