Aunty Ki Chai Essay Example
Aunty Ki Chai Essay Example

Aunty Ki Chai Essay Example

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  • Pages: 6 (1525 words)
  • Published: August 2, 2016
  • Type: Article
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Sunita Pramod Agarwal, also known as Aunty Ji, has been selling her self-proclaimed best chai in Pune on SB Road for 17 years. Her routine remains unchanged despite the passing of time - from 11:30 pm to 5:00 am, this courageous and independent woman has gained fame and support by selling tea on that very same sidewalk.

The tale of Aunty Ji, whom we adore, resembles a Bollywood film. 40 years ago, she wedded and relocated from Agra to Nanapet, Pune. Following some years of marriage, a family disagreement took place, causing both her and her husband to depart their residence. At this point, her spouse commenced vending breakfast at the same spot and when their earnings became inadequate, she began selling tea all through the night. The remainder is history.

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But I had two unanswered questions regarding the Chai seller. A. What made a glass of Chai so special, especially when sold for Rs 10? B. She always set up at the same spot every night, yet even the police didn't bother her, as I heard. The first question was answered after tasting her hot ginger tea, and it took some time to understand the second one. Eventually, she revealed that she had a good relationship with the police and was present there because of their blessings. They respected each other; this unexpected bond started after her husband's demise five years ago when they advised her to wipe away her tears and continue working. This surprising connection still exists in today's times.

She confidently asserts that her chai is unrivaled in terms of quality. This claim is supported by

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the fact that every customer can confirm that her chai contains no water. She exclusively uses Chitale milk, which costs 10 Rs more per litre than Amul. Moreover, she selects only the finest sugandh elaichi and infuses each cup with a generous amount of love.

Bobby, also known as Aniket Nigam, is a local student who is loyal to Aunty Ji. He states that finding a parking spot for your bike near her place on weekends can be challenging. Although Aunty Ji may appear stubborn, she is actually a kind lady. Despite having enough means to live comfortably and earn respect elsewhere, she chooses to stay here every night and serve the people residing in this neighborhood.

Despite owning over 3 flats, having 2 educated daughters, and a beautiful 2-year-old granddaughter, she continues to spend 6 straight hours every night making Chai.

All Aunty Ji stated was, "Mujhe ab in Bache logon se aur Business se bahut pyaar hai." She is a woman who desires to continue selling tea until her last breath. With a touch of nostalgia, she added, 'If I were to die, I would like to die selling tea to these kids and those people who've made me Aunty Ji.’ The main lesson I learned that night being in her presence was "Don't underestimate yourself, and neither will the world." She took immense pride in selling Chai, which is likely the reason why she gained so much respect.

The student expressed how much Aunty Ji will be missed, even if she goes to heaven she will continue to sneeze

Within Aunty's Suite, there is a chulah stove, multiple vessels,

a seating stool, and a stock of cigarettes, cream rolls, milk, and ChaiPatti. All these items are conveniently situated in a compact 1-foot / 2-foot space on the side path where there is consistently a crowd.

The subject of Micro-Economic Study is Aunty, an individual. The key aspect to examine here is the factors behind the high demand for her "chai". The primary factor contributing to her popularity and success is the specific Location and Time she has chosen. Residents of Pune can better understand the significance of the utility she creates for her product(s) by observing the Place and Time she operates in.

Located in Shivaji Housing Society, behind J.W. Marriot, she can be found there every day from 1 a.m. to 4 a.m. This area is populated by many students and the presence of a luxury hotel attracts a large crowd, making it a popular hangout spot. What sets her apart is her ability to provide tea, cigarettes, cream rolls, and cookies when all other nearby shops are closed. The exceptional quality of her tea generates direct demand for it. Additionally, even those who come specifically for cigarettes often end up ordering tea to prevent dry throats, resulting in additional demand for tea. As customers have different preferences, there is collective demand for various combinations of her offerings.

In addition to the absence of competition, lack of competition enables her to maintain a monopoly. This monopoly allows her to charge excessively high prices without significantly affecting demand. She prioritizes profit maximization over sales maximization, operating a small-scale, simple, and intelligent business. She strategically applies scientific methods to her craft and

caters to individuals who not only make a living but more. This leaves me pondering the nature of entrepreneurship—is it a science, an art, or both? The utilization of suitable locations based on thorough analysis and timing perfection are the scientific aspects of her approach.

The Tea can be referred to as an artistic creation or a recipe involving scientific blending of different ingredients to provide the ideal taste. In any case, it generates demand. Additionally, she cleverly employs a marketing strategy by selling other items like cigarettes, cream rolls, and cookies to attract customers and promote her tea. In summary, the factors contributing to the demand for her tea include location, which creates place utility.

Time, quality of her tea, and the variety of products she sells all contribute to the creation of time utility.

Microeconomics, a branch of economic theory, is concerned with the behavior and choices of individual units in the economy. It analyzes decisions made by producers, consumers, workers, and other entities using concepts like individual demand and supply. Additionally, it examines the factors that influence these decisions. Microeconomics is considered essential in economics and serves as a basis for macroeconomic analysis.

The primary focus of microeconomics is studying individual actions and their impact on the economy. Aunty ki Chai, a popular tea vendor in the city, serves as an ideal example to explore these concepts. Despite having minimal resources consisting only of a gas stove and a few vessels, Aunty has achieved remarkable success. Although her customer base mainly consists of young people and she offers a limited range of items, it is the exceptional

quality of her products that sets her apart and contributes significantly to her achievements. This report provides a detailed analysis of Aunty's operations including an examination of various microeconomic concepts such as demand, types of demand, factors influencing demand, and different market forms.

Direct demand in economics pertains to goods like food, clothes, and books that directly fulfill consumer needs. These finished products exemplify the primary type of demand desired by consumers.

The popularity of 'Aunty ki Chai' demonstrates a clear understanding of this concept. Every customer affirms that the chai has no water content. The use of Chitale milk, high-quality sugandh elaichi, and abundant love in its preparation is what sets it apart. The astonishing quality of the tea is the main reason why there are always long queues of people eager to have a cup each night. The demand for this particular tea is not influenced by the demand for any other product that satisfies people's desire for tea. Hence, Aunty's chai creates a direct demand.

Derived demand, in economics, refers to the demand for a factor of production or intermediate good arising from the demand for another intermediate or final good. This type of demand typically originates from the producer's perspective. To illustrate, the demand for labor needed to manufacture cloth is inherently tied to the demand for cloth. Consequently, all factors of production exhibit derived demand.

By examining Aunty's operations, it becomes easier to understand the concept. Aunty uses various raw materials like milk, sugar, gas, cinnamon, and saffron leaves. The demand for these materials depends directly on the demand for the final product - a cup

of tea. If there is an increase in the demand for Aunty's tea, she will need more raw materials. Conversely, if there is a decrease in the demand for her tea, she will require fewer raw materials. Therefore, a clear connection between the demand for raw materials and the demand for the final product is established based on the basic definition.

Joint demand is the need for multiple commodities to be demanded at the same time to fulfill a specific purpose. These commodities, also known as complementary goods, are often used together. Some examples of these goods are bread and butter, pen and paper, and car and fuel.

In addition to tea, Aunty also offers fresh cream rolls, cookies, and cigarettes. For many tea drinkers, a cup of tea is often accompanied by a cream roll or a cigarette, creating a delightful combination. Therefore, the cup of tea and cream roll together satisfy the hunger of the consumer. These items are complementary and are in joint demand.

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