Customer Satisfaction Argumentative Essay Example
Customer Satisfaction Argumentative Essay Example

Customer Satisfaction Argumentative Essay Example

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  • Pages: 4 (845 words)
  • Published: December 11, 2018
  • Type: Essay
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The initial objective and aim are interconnected and attainable through similar actions. Moreover, accomplishing these targets can lead to the attainment of other objectives.

Jaguar's second objective is to enhance quality and customer satisfaction, which they are accomplishing through various means. Among their efforts, they offer plant tours in which customers who have ordered a car can observe the production process and witness their vehicle being built on the assembly line. This initiative aims to increase customer satisfaction and engagement in the car-making process, thus helping Jaguar achieve its goal.

Jaguar has two strategies for achieving its goal. Firstly, it sets an objective of maintaining 100% production time to ensure better quality cars with no missed production stages. If production is not continuous, workers may forget a stage, leading to faults and unsatisfied customers. Secon

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dly, keeping 100% production time will lead to on-time delivery, resulting in customer satisfaction.

By offering a valet service, customer satisfaction can be increased. When a Jaguar customer's car is being serviced, they will be provided with another car to use during the repair process. This shows that Jaguar cares about their customers and is committed to ensuring their happiness. In addition, Jaguar packages their cars appropriately to prevent damage during transport from the factory to their destination.

Jaguar has three objectives. The first one is to ensure customer satisfaction by preventing damage to received cars. The second objective is to maintain 100% production during running times, which will aid in improving quality and customer satisfaction. High quality cars lead to satisfied customers. The third aim is to keep overall costs at a 2004 level.

Jaguar spent less on car productio

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this year which could result in higher profits if they maintain low costs. Adopting a JIT system where parts are ordered as needed enables Jaguar to produce cars in a timely manner without needing to store them. This eliminates storage costs. Additionally, promoting teamwork within the workforce is another important activity for Jaguar.

Effective teamwork results in increased efficiency, which reduces machinery usage and ultimately lowers Jaguar's costs. Additionally, beneficial teamwork allows for constructive criticism and suggestions, enabling employees to improve their work methods and further minimize expenses. To foster collaborative efforts, Jaguar implements quality circles, where staff gather to discuss business operations. Through open dialogue, any existing issues can be identified and addressed to optimize performance, leading to cost savings as everyone understands their roles and responsibilities.

Jaguar has a strategy to prevent production delays and ultimately keep costs down. They use "problem cords," which are cords or buzzers that employees can press to alert engineers when there is an issue with the machinery or work. This ensures that any problems are fixed quickly, without causing a long production stoppage. Furthermore, Jaguar adheres to the principle of "right first time." This means ensuring that every car they produce is made perfectly the first time. Not only does this lead to customer satisfaction, but it also helps Jaguar save money by avoiding the need to pay for fixing cars that are not right.

Jaguar's third objective is to maintain staff absenteeism at or below 12% during the 2008 financial year. This objective aligns with the corresponding goal of keeping costs at the 2004 level. Effective teamwork can make an employee's job easier by ensuring everyone knows their

role, and can also prevent conflict and ensure a positive work environment. This positive atmosphere can lead to reduced absenteeism as employees are happy to come to work.

Implementing quality circles would result in a content workforce that feels valued and capable of expressing their opinions. This can contribute to lower absenteeism rates as employees feel heard and recognized. Addressing their suggestions and improving work conditions can lead to higher satisfaction levels. Problem-solving circles can further facilitate a smoother work experience, as fewer issues arise and the ones that do are resolved swiftly. All of these factors serve to promote employee happiness and ease of work.

Having managers' support would lead to happier employees, resulting in reduced staff absenteeism. This is because smoother running of work makes tasks easier. Jaguar's fourth goal is to increase its presence in the luxury car market in the UK. There are several ways Jaguar can achieve this, starting with utilizing its private railway link.

Jaguar can improve their delivery times, resulting in satisfied customers and an enhanced reputation. A positive brand image can inspire others to purchase luxury cars from them, boosting their share in the market. The company has embraced the concept of "Kaizen," or continuous improvement, which encourages them to continually enhance their services. By adopting this philosophy, Jaguar can continue to introduce thrilling new products and steadily increase their market share in the United Kingdom's luxury automobile market.

Kaizen promotes teamwork in businesses, which can lead to Jaguar increasing its share in the luxury car market by producing cars at a faster rate and improving the quality of their cars. This would enhance Jaguar's reputation and result in more

people purchasing their cars, ultimately expanding their share in the UK luxury car market.

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