Microsoft Case Study Persuasive Essay Example

hospital in South Asia within 10 years and being the first Asian hospital accredited by the Joint Commission International. Additionally, Microsoft aims to empower software developers to create stronger systems by using their development software base platforms.

Microsoft Visual Basic undergoes periodic updates to stay current with evolving technology. As for hardware, Microsoft has experienced considerable advancements in performance over the past few decades, including a successful shift from 32-bit to 64-bit systems.

Microsoft made a major breakthrough in enabling efficient operation of systems that use 32/64-bit processors without requiring expensive hardware for optimal performance. They also created graphics chips to improve visualization. Microsoft's goal is to offer web services that connect applications and aid in research, as demonstrated by their search engine BING which is comparable to Google.

Microsoft aims to take over the search engine market from Google and expand into gaming. They demonstrate their commitment to this new venture through the release of games like Microsoft Flight Simulator and gaming consoles such as Xbox and Xbox 360. Despite only being in the gaming industry for about a decade, Microsoft has gained a small yet steadily increasing customer base. The sales figures worldwide prove that Xbox 360 has outperformed its predecessor's market share, which Sony's Playstation had dominated for years, with a total of 39 million units sold.

Despite its global sales of 33 million units, which is three million less than the Xbox 360, PlayStation failed to retain its customer base. The success of Microsoft's business relies on its functional areas that allocate resources and ensure smooth operations. This involves multiple functions working together towards achieving success with advertising and marketing being key components in product

sales.

Advertising is crucial for promoting a product's success. If a business offers excellent goods, it needs acceptance by the public. People should keep an eye out for it, know what it offers, and what it is. By advertising, customers will become familiar with the product.