What components are essential to a successful business? I am sure that innovation, design, and creativity are not the first things that come to mind but they are essential concepts for any successful business. To really understand how these concepts are implemented in the business environment it is important to understand their definitions, how they relate to one another, and how they differ. Once these three concepts are understood an organization can implement the concepts at hand.
Innovation is defined as “creativity plus successful implementation” (Stamm, 2003, p. ). Many great inventors, entrepreneurs, and creative individuals have said that they were the first to come up with an idea or product yet they were not given credit. This is because implementation never happened.
The implementation of an idea is probably the mo
...st important aspect of innovation because the innovative idea or product will never end up becoming a reality. This is important to all business aspects because the key component of discussing and using innovation to its full potential is the step of implementation.This ensures the ideas being discussed in an organization are being used and that is the most important part to any business. Creativity is defined as “the act of coming up with an idea” (Stamm, 2003, p.
2). The one thing to remember about creativity is that it usually is an individual act and is a hard concept to be taught to all individuals. Although teaching and knowledge of a particular subject can play an important role many times the creativity is lacking for certain individuals and therefore in a business aspect the use of many individuals to brainstorm and discuss ne
ideas is essential.All businesses need some form of creativity to stay ahead of the competition with new ideas and concepts. It is important for all businesses to have a creative team in place to help the organization reach new and higher levels of success. The definition of design is more complex than creativity or innovation but in relation to business the most commonly used definition is “is the conscious decision-making process by which information (an idea) is transformed into an outcome, be it tangible (product) or intangible (service)” (Stamm, 2003, p.
12).This is important to any business because the organization must have a process in which it develops on conveys the innovative and creative information it has worked so hard to discover. Without design an organizations creativity or innovation would not matter because the ideas would more than likely not be put in action. Innovation, design, and creativity work simultaneously together in many aspects. Creativity is especially important to design as it is a part of the definition, which means innovation cannot hope to be obtained without creativity.Design is also important to innovation as it ultimately helps with the implementation aspect by conveying the ideas discovered developing a process by which the idea becomes an outcome.
Innovation and design are also important to creativity because many individuals are creative but lack the skills the implement the new ideas to discover an outcome. Design also relies on creativity and innovation because a design would ultimately not be needed with the idea or information being discovered.The three concepts work inherently together and cannot survive without one another, however it is clear by there definitions all three concepts
are bring a different aspect to the process. A successful organization must work very hard to use all three concepts to ultimately come up with new information and transform that information into a new tangible or intangible outcome (Stam, 2003) Stamm, B.
(2003). Managing innovation, design and creativity. West Sussex, England: Wiley. m, 2003).
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