ethics chapter 2 – Flashcards
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Customer environmental intelligence includes:
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Demographic Factors
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The "graying" of the population is an example of
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customer environment
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Legal environmental intelligence includes:
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considerations of patents, copyrights or trademarks
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The role of special interest groups is an important element in acquiring intelligence from the:
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Competitor environment
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Because of the risks and opportunities public issues present, organizations need
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a systematic way of identifying, monitoring, and selecting public issues
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The issues management process is a:
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Systematic process companies use when responding to public issues that are of greatest importance to the business
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The issue management process has how may stages?
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five
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Once an issue has been identified, its implications must be:
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analyzed
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Once an organization has implemented the issue management program, it must:
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study the results and make adjustments
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When working well, the issue management process:
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continuously cycles back to the beginning and repeats
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Contemporary issue management:
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an interactive forward thinking process
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A corporation's issue management activities are usually linked to:
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both the board of directors and top level management
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Overtime, the nature of business's relationship with its stakeholders often
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evolves through a series of stages
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Firms that believe they can make decisions unilaterally, without taking into consideration their impact on others are:
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inactive companies
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Proactive companies are
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much less likely to be blindsided by crisis and negative surprises
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Stakeholder engagement is
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the process of ongoing relationship building between a business and its stakeholders
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Stakeholder engagement is, at its core, a:
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relationship
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The drivers of stakeholders of engagement are:
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goals, motivation, and operational capacity
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Corporations working collaboratively with other businesses and concerned persons and organizations is an example of:
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stakeholder networks
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