Bus 321 Test 2 Part 2 – Flashcards
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Ikea attempts to capture global efficiencies while remaining responsive to local conditions. Ikea follows a
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transnational strategy
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Hoffman Vacuums, experiences very little pressure either to respond to local needs or to integrate globally. Which strategy would most likely be best for Hoffman?
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home replication strategy
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Kraft Foods is more concerned with meeting the specific needs of local customers than with reducing manufacturing costs. Which strategy is most likely used by Kraft Foods?
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multidomestic strategy
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Sony designs its products with an international market in mind, so the firm most likely uses a
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global strategy
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When pressures for global integration and local responsiveness are both high, firms usually adopt the
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transnational strategy
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Which of the following situations does NOT correspond to a low need for global integration?
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weak brand name
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Requires the transfer of information and experiences from the parent to each subsidiary, from each subsidiary to the parent, and among subsidiaries.
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Worldwide learning
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Which strategy is likely the best for promoting global learning?
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transnational strategy
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Which of the following is NOT one of the components of strategy development?
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differential advantage
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Answers the question, "What do we do exceptionally well, especially as compared to our competitors?"
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distinctive competence
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Disney's name, image, and portfolio of characters are examples of which component of international strategy?
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distinctive competence
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Answers the questions, "Where are we going to conduct business?"
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scope of operations
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Which of the following is LEAST likely a source of distinctive competence for a firm?
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narrow product niche
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The compatibility of software programs with the Windows operating system is an example of Microsoft's
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distinctive competence
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May be defined in terms of geographic regions, markets, or product niches
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scope of operations
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Answers the question,"Given that we are going to compete in these markets, how will we allocate our resources to them?"
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resource deployment
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Although DaimlerChrysler's newest plant is in Alabama, most Mercedes are still German built. This is an example of
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resource deployment
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Answers the question,"How can different elements of our business benefit each other?"
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synergy
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The goal of what is to create a situation where the whole is greater than the sum of the parts
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synergy
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When managers develop, refine, and agree on which markets to enter or exit and how to best compete in each, the managers are engaged in the strategy
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formulation process
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The firm develops the tactics for achieving the formulated international strategies
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strategy implementation
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The first step in the strategic planning process is to
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develop a mission statement
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Which of the following clarifies the organization's purpose, values, and direction?
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mission statement
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Which of the following would most likely be initiated through an environmental scan?
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SWOT analysis
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A systematic collection of data about all elements of the firm's external and internal environments
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environmental scan
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Which term was developed by Michael Porter to describe the firm's important activities, such as production, marketing, and HR management?
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value chain
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Which term refers to the major objectives that a firm wants to accomplish through pursuing a specific course of action?
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strategic goals
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What is the final step of formulating an international business strategy?
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developing a control framework
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Calls for a firm to rely on a single business, product, or service for all its revenue.
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single-business strategy
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Calls for the firm to operate in several different but fundamentally related businesses, industries, or markets at the same time
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related diversification strategy
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Firms using this strategy operate in several unrelated industries and markets
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unrelated diversification strategy
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Which strategy calls for a firm to target specific types of products for certain customer groups or regions?
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focus strategy
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Which of the following is NOT one of the three steps in increasing market share, revenue, and profits?
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perform a situation analysis
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LVHM uses all of the following entry methods in its international operations except
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establishing franchises
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What is the first step in selecting a foreign market?
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assessing market potential
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Which of the following is NOT a critical factor in assessing new market opportunities?
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worldwide learning potential
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Objective measures of the potential for growth in an economy include all of the following except
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impact of changes in political regime
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Refer to expenses incurred by the firm as it enters a new foreign market
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direct costs
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Gameware recently entered the German market. Gameware executives also wanted to enter the Canadian market but had to delay the entry because of limited resources. What type of costs will Gameware incur as a result of being unable to enter the Canadian market?
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opportunity costs
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All of the following are potential benefits of entering a new market except
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eliminating synergy with other operations
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Which theory listed below is useful in deciding which mode of entry to use when entering foreign markets?
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Eclectic theory
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The informational, political, and cultural disadvantages that foreign firms face when trying to compete against local firms in the host country market are referred to as
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liability of foreignness
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Which of the following is NOT a mode of entry into foreign markets?
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importing
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Are tangible or intangible resources owned by a firm which grant it a competitive advantage over its industry rivals
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Ownership advantages
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Are those factors that affect the desirability of host country production relative to home country production
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location advantages
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Are those that make it desirable for a firm to produce a good or service itself rather than contracting with another firm to produce it
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Internalization advantages
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Toyota's efficient manufacturing techniques and reputation for producing high-quality automobiles are examples of
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ownership advantages
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The most common form of international business activity
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exporting
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Which of the following is NOT a characteristic of exporting?
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high financial exposure
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Are those that pull a firm into foreign markets as a result of opportunities available there
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proactive motivations
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for exporting are those that push a firm into foreign markets
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reactive motivations
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Which mode of entry has the most potential to create a future competitor?
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licensing
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Which of the following is a characteristic of foreign direct investment?
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high profit potential
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Franklin Carpets engages in indirecting exporting, so the firm sells its carpets to
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domestic customer who then sells the carpets to a foreign customer
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Occurs when a firm sells its products to a domestic customer, which in turn exports the product, in either its original form or a modified form
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indirect exporting
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When Hewlett-Packard buys microchips from Intel to use in manufacturing computers and then exports the completed computers to Europe, what has occurred?
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indirect exporting of Intel's chips
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Which term refers to sales made to either distributions or end-users located outside the firm's home country?
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direct exporting
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Which term refers to the sale of goods by a firm in one country to an affiliated firm in another country?
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intracorporate transfers
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Which form of exporting is used by firms in order to lower their production costs?
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intracorporate transfers
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Which of the following would most likely discourage an international firm from relying on exports as an entry mode?
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tariffs
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What are the third parties that specialize in facilitating imports and exports called?
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intermediaries
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Offer services including export management companies, Webb-Pomerene associations, and international trading companies
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intermediaries
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Is a firm that acts as its client's export department
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export management company
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When an export management company acts as a commission agent for exporters, the EMC most likely
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handles shipping responsibilities
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Is a group of US firms that operate within the same industry and are allowed by law to coordinate their export activities without fear of violating US antitrust laws
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Webb-Pomerene association
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Is a firm directly engaged in importing and exporting a wide variety of goods for its own account
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international trading company
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Unlike an export management company, an international trading company
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participates in exporting and importing activities
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Where are the world's most important international trading companies located?
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Japan
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A sogo sosha is best described as an
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international trading company
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Which of the following best explains the success of the sogo sosha?
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access to information about global economic conditions
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Which of the following solicits domestic orders for foreign manufacturers on a commission basis?
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manufacturers' agent
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Acts as a foreign sales department for domestic producers by selling those firms' goods in foreign markets
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manufacturers' export agent
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Can bring together international buyers and sellers of standardized commodities like coffee and grains
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an export and import broker
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The Mitsubishi Corporation is a firm that is directly engaged in importing and exporting a wide variety of goods for its own account and is a part of a keirestu system. What type of export intermediary is it?
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sogo sosha
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The firm that leases the right to use intellectual property is called the
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licensor
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Which of the following is NOT an aspect of the licensing process?
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creating a strategic marketing plan
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Which term refers to compensation under a licensing agreement?
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royalty
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Burger King has established a franchise agreement with an individual in Tokyo. Burger King will most likely provide the Japanese franchisee with all of the following EXCEPT
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financial capital
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In comparison to licensing, franchising offers a firm
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more control
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International franchising is most likely to succeed when the franchisor has
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succeeded in the domestic market
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Kodak focuses on developing photo editing software, and the firm has agreements with a Chinese manufacturer to assemble most Kodak cameras. Which entry mode for international business is used by Kodak?
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contract manufacturing
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British Airways has an arrangement with a state-owned airline headquartered in Brazil. British Airways provides the Brazilian airline with advice on reservation services and scheduling. Which entry mode for international business is used by British Airways?
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management contract
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Which of the following is typically critical to a turnkey project?
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home government financing
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Which term refers to a firm building and operating a facility before transferring ownership of the facility to another party?
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BOT project
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Which country is the market leader in providing international business process outsourcing?
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India
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Which of the following is a method for foreign direct investment
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buying existing assets in a foreign country
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Comtex, a US clock manufacturer, recently built a new production facility in Bangladesh. Which term best describes the activities of Comtex?
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Greenfield strategy
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What is a common disadvantage of using a greenfield strategy?
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complying with local regulations
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When two or more firms agree to work together and create a joint owned firm to promote mutual interesest, what has occurred?
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a joint venture
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When two or more firms agree to work together and create a joint owned firm to promote mutual interesest, what has occurred?
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a joint venture
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When two or more firms agree to work together and create a joint owned firm to promote mutual interesest, what has occurred?
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a joint venture