Business Communicaiton – Flashcards
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memos
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Informal written communications used within a business organization are known as ____.
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memo reports
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Short, informal reports used internally are known as ____.
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to your supervisors to your subordinates to your peers
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As an employee, your memos are most likely to flow ____.
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audience
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The main difference between a letter and a memo is ____.
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provides a written record communicates in all directions carries a special informality
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The value of the memo format is that it ____.
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save time
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The main reason for using memos as interoffice communications is to ____.
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what problem your addressing
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In planning your memo, you need to consider ____.
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the beginning
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The section(s) of the memo that provides the receiver with the reason or identifies the circumstances for the information is ____.
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the ending
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The section(s) of the memo that summarizes the main points and interprets the material presented is ____.
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the middle
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The section(s) of the memo that covers all the relevant points is ____.
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the reason you have identified for writing the memo
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In a memo, the information that follows your opening must relate to and support ____.
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start each one on a separate line preceded by a bullet
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If the middle section of a memo consists of several related items, a good technique to use is to ____.
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be tied directly to the statement of purpose made in the opening paragraph
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Conclusions or recommendations must ____.
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realistic and logical explanations
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The middle section of the memo should include ____.
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meets the needs of the receiver answers the question(s), solves the problem(s) is clear, courteous, concise, consistent, complete, and correct
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In reviewing your message/discussion section of a memo, check to be sure that the information ____.
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a summary of the main points of the message
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The ending of a memo may include ____.
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direct approach
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Most memos follow the ____.
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give the details and facts leading up to the conclusion
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If you are presenting conclusions that you know the receiver will be opposed to, you may be wise to first ____.
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the direct approach the indirect approach the persuasive approach
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Which of the following approaches is used in writing memos?
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main idea/purpose
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In using the direct approach in memos, you should begin by starting with the ____.
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persuasive approach
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A memo requesting a special favor or approval of an idea should follow ____.
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indirect approach
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A memo that presents conclusions that the reader may oppose should follow ____.
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informal
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The term that best describes the trend in tone in today's memos is ____.
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decision making
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The flow of correct and usable information within an organization is vital to effective ____.
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formal and informal
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The two major types of reports in business are the ____.
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informal report
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The type of report used most frequently within business organizations is the ____.
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itemize the information presented
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One of the most common and effective techniques of memo organization is to ____.
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formal business report
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The type of report that demands thoroughly documented, objective, and detailed preparation is the ____.
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formal report
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A table of contents is part of a ____.
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memo report
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Which report is a cross between an interoffice memo and a formal report?
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informational report
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The type of report that presents only facts and information is known as ____.
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analytical report
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The type of report that presents an interpretation of the facts and may include recommendations and conclusions based on the facts is known as a(n) ____.
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in all directions
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Memo reports flow ____.
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progress/status reports periodic report informational reports
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Some typical memo reports are ____.
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periodic report
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The type of report that is generated on a regular schedule is the ____.
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informational report
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The type of report that is generated on an "as needed" basis is the ____.
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periodic reports
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Sales reports and financial reports are examples of ____.
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tables, charts, and graphs
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Statistical data are communicated most easily through the use of ____.
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executive summaries
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One Page reports are also known as ____.
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The tone of a memo depends on the rank of the writer in relation to the rank of the reader
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Of the following, the best description of memo tone is: ____
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table of contents
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Which of the following is not normally contained in a routine memo?
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apply the 4Cs of communication
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Identify the incorrect statement about preparing an internal memo.
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states why something should be done
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The beginning of a memo does all of the following, except ____.
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use the "you attitude"
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The first sentence of a memo should ____.
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the main point of your memo
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If you have been asked to make a recommendation in a report, make it ____.
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personal preference factor
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When preparing internal communications for co-workers, which of the following is not a factor to consider?
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supplement
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If you are communicating a large amount of important reference material in a memo report, consider putting most or all of it as a(an)
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logical organization of information conclusions given problem identified
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When evaluating the message of your memo report, which of the following should you consider?
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possible alternatives
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When making recommendations in a memo report, you will make it more complete if you include ______.
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mix you opinions with the facts
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When organizing memo reports, you should not
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news release
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Another name for a press release is ____.
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public relations
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In larger businesses, the ____ department handles publicity and writes all the press releases.
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to ask employees to respond to a questionnaire
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Which of the following statements would not qualify as the purpose of a press release?
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to entice the media to report about the company to increase the company's visibility
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What is the overall purpose of a press release?
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a feature news article a radio or television interview a product review
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Media coverage generated by your press release can take what form?
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Set realistic goals. Identify an interest angle. Determine who should receive your press release.
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Which of the following is a guideline you should follow when writing press releases?
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avoid highly technical language
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How should you treat highly technical language in a press release?
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at the upper left margin
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Where should you key "FOR IMMEDIATE RELEASE" in a press release?
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the spokesperson's secretary or assistant in case the spokesperson can't be reached
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What should you not include in the contact information?
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headline
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Which part of a press release is the critical element that will determine its success or lack of success?
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Use present tense. Keep the length of each paragraph to three or four sentences. Keep the length of any quotes to two or fewer sentences.
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When you are writing the text of a press release, which of the following statements should you keep in mind?
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spokesperson's opinion
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When writing the text of a press release, which of the following statements should you not include?
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Use 8½by 11-inch organization letterhead stationery.
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Which of the following formatting rules should you follow when keying a press release?
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the end of the press release
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The three number symbols (###) keyed in a press release mean what?
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Which media outlets should receive my press release? How long should my list be? What resources are available to help me create a media mailing list?
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Which of the following questions should you ask yourself to help you develop your mailing list for your press release?
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get feedback about likes and don't likes in the newsletter
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From time to time survey your newsletter readers to ____.
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more
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If your press release has a second Page, what word(s) should be centered at the bottom of the first Page to indicate there is another Page to follow?
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staple it
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How should you bind your press release?
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be indented five spaces for each new paragraph, or skip lines between each paragraph and make paragraphs flush left
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Each paragraph in a press release should ____.
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use both sides of the paper
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Which of the following formatting rules do not apply to keying a press release?
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use a word processing template
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A quick way to create a press release is to ____.
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educate and inform readers
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The purpose of a newsletter is to ____.
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printing and mailing a hard copy
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Popular distribution method(s) today for newsletters is/are ______.
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internal and external
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Newsletters provide information to what audience(s)?
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employees
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What group of people is not the target of external newsletters?
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present a professional image introduce new services and products provide useful information that also sells
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External newsletters should ____.
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educate employees in a nonthreatening way improve relations within your company highlight a company's community involvement
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Internal newsletters should ____.
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employees
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A good source of information for internal newsletter articles is ____.
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write to express, not impress
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Which of the following should you do when writing a newsletter?
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use ample white space
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Which guideline should you follow when formatting your newsletter?
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desktop publishing
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Using word processing software to produce typeset-quality printing is called ____.
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templates
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Many word processing software programs offer what feature that enables you to quickly create a newsletter?
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focus on something other than the company name alone
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The title of a newsletter should ____.
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press releases
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What is the accepted standard for communicating information to the media?
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newsworthy
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A press release must be considered ____ before an editor will print it.
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the city from which the press release is issued the state from which the press release is issued the date the press release is mailed
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The dateline of a press release should include ____.
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should be first in the text
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When writing a press release, the most important information
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organizational letterhead
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A press release should be typed on ____.
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faxed so it will reach the media quickly
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A press release should be ____.
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provide employee recognition educate employees improve relations within the company
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Internal newsletters can be used to ____.
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Be written by writers who can convey information accurately and persuasively Use proven graphic techniques that will appeal to the reader
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No matter the audience, all newsletter should ____.
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the person or persons to whom you are writing
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Your target media for a press release is which of the following?
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measuring the page length to be sure it is appropriate
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Which is not a realistic goal to achieve in developing a press release?
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a interest angle
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The "hook" of a press release is ____.
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city, state, date
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The correct order for dateline information is ____.
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what has happened or will happen in a company
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A press release announces ____.
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the person in the company who has the necessary information should write the press releases
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If a company does not have a public relations department, ____.
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time is important, and a quick contact is necessary
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When releasing a press release to the media, ____.
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pre-formatted text
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Which of the following is not available from newsletter templates?
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use at least one complementary color
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When using color in newsletters, ____.
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constituents
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The term used to describe the people whom lawmakers represent is ____.
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an individually written letter
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The best and most convincing way to express your opinion to a lawmaker about an issue is to send ____.
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Please introduce legislation to get drunk drivers off the road.
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The best way to begin a letter to a lawmaker is ____
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legislative, service, and follow-up
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The three general categories of letters written to lawmakers are ____.
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direct approach or persuasive approach
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Letters to lawmakers generally use the ____.
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are interested in how constituents feel on issues being considered by legislative bodies
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To learn more about how constituents feel, lawmakers ____.
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give complete name and address of the writer
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Letters to lawmakers should ____.
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should discuss only one issue
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A letter to a lawmaker ____.
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as early as possible while the lawmaker is deciding how to vote
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The best time to send a letter to a lawmaker is ____.
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share a view or express a concern
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People write letters to an editor to ____.
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get right to the point tactfully and rationally
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A good letter to the editor should ____.
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on the editorial page
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Letters to the editor are usually printed ____.
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length accuracy good taste
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The staff of a publication may edit letters to the editor for all of the following except ____.
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keyboard the letter if possible
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When preparing a letter to the editor ____.
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an article published is an erroneous or misleading
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Writing a letter to the editor becomes an obligation when ____.
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are not published by reputable editors
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Letters to the editor that are libelous or contain personal attacks ____.
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a reference manual
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In order to correctly address public officials, you may consult ____.
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legislative letter
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What type of letter would you write to a lawmaker if you wanted to change the number of terms a U.S. President can serve?
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service letter
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What type of letter would you write to a lawmaker if you wanted to help your great grandmother get her social security check corrected?
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a title a bulleted list of facts
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A "fact sheet" enclosed with a letter to a lawmaker should contain:
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Poor reports are often ignored because of unconvincing information.
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Which of the following statements is true of poor reports?
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persuasive approach
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Which type of approach to writing a report is used to convince the reader to do something about which he or she may feel positive, negative, or indifferent?
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starts off with the purpose of the report
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The direct approach ____.
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places the conclusions and recommendations at the end of the report
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The indirect approach ____.
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requires the indirect approach
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The compare-and-contrast organizational pattern ____.
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requires the direct approach
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The journalistic organizational pattern ____.
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conclusion
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Which of the following is not used as an organizational pattern in reports?
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adapt to a minute detail writing style
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Which of the following is not a guideline for writing reports?
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letter reports
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Which of the following is a quick and easy way to send reports both inside and outside the company?
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appendix
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Which of the following is not included in a letter report?
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Most writers are familiar with letter formats.
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According to your text, what is the reason the letter report is often chosen over other report styles?
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Second and succeeding Page: s follow standard headings used in letters.
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How are second and succeeding- Page: headings treated in letter reports?
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side headings and paragraph headings
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What formatting features are used in letter reports to help introduce topics quickly and specifically?
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both internally and externally
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Formal business reports may be used ____.
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to present data on a specialized subject to attempt to find the causes underlying a problem to attempt to find whether or not a problem exists
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Which of the following defines the purpose of a formal report?
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formal report
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A research report falls into which of the following categories of reports?
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the Greg Reference Manual
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Which of the following is not associated with an Internet site you might cite as a source when writing reports?
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version or file number if applicable date of document or date of its last revision protocol or Internet address
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Which of the following information would be included in a basic electronic reference citation?
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World Wide Web
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On the Internet, WWW stands for ____.
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appendix
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In a report, the supporting materials are placed in the ____.
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footnotes (listed at the bottom of the page containing the excerpt)
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One acceptable style for listing sources in a report includes ____.
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what others have written about your topic
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Secondary research consists of ____.
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index
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Which of the following parts would not be included in a formal report?
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persuasive
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Proposals are written using what approach?
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answer those objections in the proposal
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If you think your reader might object to any point in your proposal, you should ____.
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summary
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Which of the following would you not include in a proposal?
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the problem being addressed
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In an internal proposal, what acts as the hook to gain the reader's attention?
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methodology
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The section of a report that provides a detailed description of the procedures used is the _____ section.
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It states what problem your proposal addresses. It outlines the goal you intend to accomplish. It includes all the details that surround the problem.
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Which of the following statements is true of the background information included in a proposal?
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the scope and limitations of the topic
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Which of the following is not included in the staffing and budget needs part of a proposal?
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a request for approval or authorization a reminder of benefits if the proposal is approved a suggested deadline
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The request for approval and authorization part of a proposal should include ____.
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three-inch margins
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The formatting for proposals should not include ____.
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tables
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One of the most basic ways to present numerical data in reports is to use ____.
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double-space it
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If you have two or three lines in a table, you should ____.
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to help the reader understand data visually
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The purpose of charts is ____.
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primary research
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First hand information is considered to be ____.
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illustrates the main idea by telling an anecdote or describing an incident or an event
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The specific instance organizational pattern used in reports ____.
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Be inconsistent in the format used
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Which of the following is not one of the guidelines for writing a report?
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grasp the reader's attention hold the reader's attention tempt the reader with possible benefits
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The persuasive approach requires that you ____.
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end notes
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In listing sources used in a report, which of the following options has the source compiled in a list at the end of the report?
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written objectively and concisely
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Minutes should be ____.
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reflect the substance of the meeting
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Minutes of a meeting should ____.
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parliamentary procedure
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The correct procedure for conducting a formal business meeting is ____.
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effective planning
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Successful meetings result from ____.
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call to order and roll call reading and approval of reports old business and new business
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A typical agenda for a formal meeting includes ____.
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finding times when all participants are available for a meeting
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Electronic calendaring systems can be used for ____.
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annual and quarterly corporate meetings
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Examples of formal meetings include ____.
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staff meetings
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Examples of informal meetings include ____.
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date and time of meeting
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A meeting notice must include ____.
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a list of materials to bring to the meeting
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To make sure that attendees are prepared for a meeting, the meeting notice usually includes ____.
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omitting location, day, or time
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Common mistakes made by those preparing notices include ____.
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list items to be discussed by the group
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The purpose of an agenda is to ____.
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immediately after the last meeting
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Preparation of the agenda for a regularly scheduled meeting begins ____.
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verbs and noun phrases should be used
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Agenda items should be parallel in form. This means that ____.
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an introduction, a body, and a conclusion are included
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Minutes are called a type of report because ____.
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one- Page summary of meeting book-length report
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Minutes may be in the form of a ____.
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the more formal the meeting, the more formal the wording and tone of the minutes; the more informal the meeting, the more informal the wording and tone of the minutes
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The language style of minutes reflects the type of meeting held. This means ____.
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as soon after the meeting as possible
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Drafting of the minutes should be done ____.
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according to the type of meeting but objectively and concisely
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Minutes should be written ____.
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past tense
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Minutes, unlike notices, should be written in the ____.
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business was conducted
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Minutes that are written in chronological order are in the order in which the ____.
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report the actions that were taken at the meeting
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The most important part of the minutes is where you ____.
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use a separate paragraph for each item of business covered in the meeting.
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When writing minutes, _______
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presented a proposal
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Making a "motion" means a person has ____.
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approved at the next meeting
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Minutes of formal meetings become part of the permanent record when they are ____.
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Roberts' Rules of Order
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The set of rules to follow when conducting formal meetings is ____.
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use a summary format
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One way to report minutes of an informal meeting is to ____.
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specifics of the motions made
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When reporting motions in minutes, it is important to include the ____.
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draw a line through the error and write the correction above it
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When it is necessary to correct minutes that have already been distributed or read, you must ____.
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your company's rules, regulations, and/or usual practices
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To distribute minutes of an informal meeting or formal meeting, you must be familiar with ____.
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strikethrough
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To make corrections to minutes using word processing software, you can use the ____ feature.
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) use the telephone which is time-consuming with no guarantees that everyone received the same information
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A common mistake made when sending meeting notices is to ____.
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name of the committee or meeting group; day, date, time, and location; purpose, any other applicable information, and an agenda
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Meeting notices should include the ____.
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distributed at least three to five days before the meeting
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For effective meetings, an agenda should be ____.
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the meeting is well-planned and organized
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The distribution of an agenda sends the message to the participants that ____.
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correspondence and reports
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Materials, such as ____, may be attached to an agenda.
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Report of the Committee on Credentials, Report on Old Business, Report on New Business
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Which example indicates the agenda items are written in parallel form?
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the president the facilitator the coordinator
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The person presiding at or conducting a meeting may be called _______.
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a one- Page summary to a book-length report
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The length of minutes can range from ____ to ____.
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approved
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The minutes of a formal meeting become official once they are ____.
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give the date and time of the next meeting as well as the time of adjournment
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The last paragraph(s) of formal and informal minutes should ____.
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the motion is endorsed by that person
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When a person seconds a motion, this means that ____.
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electronic writing board
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A type of equipment that allows a facilitator to write, draw, or type to a board and print the information is a(n) ____.
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videoconferencing
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An advancement in technology that allows a variety of people to come together for a meeting without being in the same location is ____.
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reply card
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To allow people to notify their intended attendance at a meeting, a(n) ____ can be attached to the notice.
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your state's Open Meetings Act
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When preparing and distributing meeting notices for a public entity, you must comply with ________.
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a nation of "meeters"
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The American business environment may be considered ________.
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circumstances of the meeting
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The format of an agenda will vary with the ____.
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conclusion
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The part of the minutes that describes the actions, decisions, and information about the next meeting is the ____.
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each item covered in the meeting
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In writing minutes, a separate paragraph should be used for ____.
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listed first
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In the attendance list in the minutes, the name of the facilitator is usually ____.