High Context Culture Flashcards, test questions and answers

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What is High Context Culture?

High context culture is a term used to describe cultures in which people communicate through nonverbal cues and rely heavily on social networks for information. This type of culture is prevalent in many parts of the world, including Latin America, Africa, Asia, and the Middle East. It can also be found in certain parts of Europe and North America. People who live in high context cultures tend to be more relational than those who live in low context cultures; they prefer to build relationships before discussing business matters.High context cultures often place a great deal of emphasis on hierarchy and formal communication structures. Relationships are often very important for getting things done, as people typically rely on personal contacts for information and support rather than relying on impersonal systems or rules. People from this type of culture may also value respect for authority figures such as parents or government officials more highly than those from other cultural backgrounds do. Additionally, these societies may emphasize collective responsibility over individual rights or achievements; members may feel that their actions affect the whole group rather than just themselves.In high context cultures there is an emphasis placed on deference to authority figures and traditional values such as honor, loyalty, and family ties; these aspects serve as a way of maintaining order within the society while allowing individuals to have some degree of autonomy within their own social spheres. In addition, language is often used differently in this type of culture; it tends to be more indirect with plenty left unsaid between people communicating with each other due to an understanding that certain topics are considered too sensitive to discuss openly. High context communication styles also tend to take longer than low-context ones as there are more layers involved in trying to convey meaning among parties involved that must be taken into consideration first before anything else can be said or done. Finally, communication styles tend towards being circular rather than linear so that ideas can come full circle after all relevant points have been discussed without anyone feeling like they’ve been shut down by another party prematurely due to lack of understanding or patience with the process itself.