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Spmt Final – Flashcards

Briley Leonard

7 July 2022

question

On average, ___ job openings are posted each year at the Professional Baseball employment Opportunites (PBEO) Job fair is held in conjunction with the Winter Baseball Meetings.

answer

450-550

question

Volunteering to work at local sporting events can make a difference when applying for a job.

answer

True

question

Which of the following is not true of the experience section of a resume

answer

Begin each line with a noun

question

How long is a typical week for an event coordinator?

answer

60-70 hours

question

Which of the following describes an internship?

answer

Hands-on learning experience Allows students to establish a network Allows students initial access to the industry All of the above***

question

In which of the following areas of the sport industry can a student gain sport management experience while in college?

answer

College athletic departments Facilities Health clubs All of the above****

question

Which of the following skills should you include in a skills section on your resume?

answer

Languages Web design Ticketing systems All of the above*****

question

What is one way that college and universities facing budget setbacks make up for a shortfall in personnel?

answer

Hiring graduate assistants

question

Which of the following statements is not true regarding a cover letter?

answer

Use a similar letter for all job applications

question

As a student, you'd like to gain sport management experience while in college. Which of the following is not a good way to do that?

answer

Volunteer for sport events Get an internship Work part-time at a health club All of the above will provide experience*****

question

Which of the following is not true of the experience section of a resume?

answer

Begin each line with a noun

question

There is a high turnover rate in professional sport jobs.

answer

False

question

Students often get jobs in sport management based on who they know.

answer

True???

question

Direct participation in recreational sport includes:

answer

a mountain bike race

question

The recreation movement of the nineteenth century addressed what one major issue?

answer

The 66 hour week

question

Following World War II, what was the immediate reaction by local governments in response to the recreation movement?

answer

The creation of local parks and recreation departments

question

The number of women participating in outdoor activities ________ the number of men participating in outdoor activities.

answer

Is higher than

question

State forests, state parks, national forests, and national parks are representative of what form of recreation?

answer

Public Recreation

question

What is the primary reason for therapeutic recreation programs?

answer

To improve the patients physical, mental, and emotional health.

question

The acronym "NOLS" stands for:

answer

National Outdoor Leadership School

question

When discussing the role of the private sector in recreation, we are discussing what ________ groups are doing to provide jobs and services to allow people to enjoy their experiences in the outdoors?

answer

Non-governmental

question

Which of the following items is not an integral part of a risk management program?

answer

Purchasing life insurance for participants

question

Which American president is credited with the development of the National Parks system with the establishment of Yellowstone Park in 1872?

answer

Theodore Roosevelt

question

A recreation manager wants employees who

answer

All of these are correct

question

state forest and parks departments the national Park service (a division of the US Department of the Interior)and the national Forest Service (a division of the us department of agriculture (usda)are examples of what kind of recreation

answer

Public recreation

question

Indirect participation in the recreational sport industry is attributed to

answer

spectators

question

The NCAA v. University of Oklahoma case dissolved the NCAA's hold on television contracts and allowed in individual universities to negotiate television deals.

answer

True

question

In 1938, what company prevailed in a lawsuit against a broadcasting company when the court ruled that the home team controls all commercial broadcasting rights to a sport event-a core principle in the sport industry, to this day?

answer

Pittsburgh Athletic Co.

question

What is true about sports sponsorship?

answer

all of the above

question

demographic subsets break down the audience by factors such as age, income, gender, and ethnic lines

answer

True

question

a television programs "share" represents

answer

the percentage of television households in the survey universe tuned into the program.

question

Which of the following products are included in the scope of the sporting goods industry?

answer

All of these answers are correct

question

Some NCAA Division I Schools administer their own licensing programs

answer

True

question

One of the earliest sporting goods companies was involved in hunting and fishing equipment

answer

True

question

Which company used techniques such as profit distribution system, fixing, ..

answer

Spalding

question

The Ohio State University athletic department is an example of a licensee

answer

False

question

A ____ can help a sport organization decide hobbits advertising dollars can be effectively spent in the media of TV, print, and the internet

answer

Media Buyer

question

_____________ are created to reinforce an organization's brand imagery in the minds of consumers.

answer

Image Ads

question

________ is, according to Seitel (2001), the symbiosis of advertising, marketing, and public relations.

answer

Integrated Marketing Communications

question

_________________ is information placed in the media by an identified sponsor that pays for the time or space. It is a controlled method of placing messages in the media.

answer

Advertising

question

A ______________ is a basic interpretive mechanism to let people know what an organization is doing and are sent out to editors and reporters in hopes of stimulating favorable stories about their organizations.

answer

Press Release

question

According to Neilsen//NetRatings, sports internet sites reach approximately ___ million active online visitors.

answer

49 million

question

_____________ combines elements of computing, technology, telecommunications, and content to create products and services to be used interactively by consumers and business users.

answer

New Media Industry

question

Community relations activities are intended to

answer

create a benevolent reputation of the organization in the eyes of the public

question

The three disciplines Integrated Marketing Communications combines are

answer

dvertising, marketing, public relations

question

______________________ is the attempt by a person or organization to benefit from editorial coverage.

answer

Publicity

question

Professional and college Sports media have evolved to a point where it is common to have 5 or more beat reporters covering a particular team

answer

True

question

Sport communication professionals may find themselves or their organizations in some legal trouble if they commit _____ in the course of sharing "news" with a representative of the media.

answer

defamation

question

A ___________ is a group of key individuals such as the president, general manager/athletic director, director of communications, director of marketing, director of finance, and legal counsel who are responsible for effectively managing a crisis

answer

crisis team

question

__________________ combines elements of computing, technology, telecommunications and content to create products and services to be used interactively by consumers and business users.

answer

New Media Industry

question

Some schools and youth programs are incorporating a "silent Sunday" approach. This approach refers to:

answer

No sideline, cheering, clapping, or coaching from parents

question

The administration of school and youth sports is primarily a local affair, with most policy and procedural decisions made at the district, school, or youth league level.

answer

True

question

answer

press release

question

Current management theory stresses the concepts of employee involvement, employee empowerment, and _______________.

answer

Managers concern for employees

question

sport communications is an area of the professional sports team front office where women are best represented in jobs and internships

answer

true

question

Stakeholders are groups and individuals that have a stake in an organization. Of the following, who are stakeholders?

answer

Media Fans Sponsors All of the above**

question

Community Relations

answer

Have objectives that include the development of substantive programs to benefit charitable causes as well as educational and outreach programs in an organization's area of business Are programs that allow organizations and their athletes a chance to give back to the communities in which they live and work Use activities such as in-kind contributions of licensed merchandise, game tickets, and autographed memorabilia to help a cause raise funds through auctions, special events, and raffles All of the above*****

question

_________________ is an interchange of information between two or more parties that has a specific purpose or goal.

answer

interview

question

________________ sent via e-mail are less costly and easier to produce than their printed counterparts and can include additional Web site links.

answer

Electronic Newsletters

question

A beat reporter is assigned by a local media outlet to cover an organization, its games, and its practices.

answer

True

question

Private exclusive clubs are nonprofit 501(c)(7) clubs and are regulated by

answer

Internal Revenue Service

question

In addition to earning a college degree, a person in the club management career track should connect with which trade association for further certification?

answer

all of these are correct

question

Due to the economic recession in the late 2000's, approximately how many people in the United States played golf during the last decade?

answer

25 million

question

A committee that focuses on a specific problem or issue and remains in existence until that problem or issue is resolved is a(n)

answer

ad hoc committee

question

Maturation and Saturation of the golf market and the decrease of the new courses being built occurred during which time period?

answer

1970's-1980's

question

Which of the following correctly describes the average golfer in the United States?

answer

A male in his early 40's with an average household income of $85,000.

question

The goal of a public club is to provide a level of service that is rarely found elsewhere in order to keep an individual in a membership that will last a lifetime.

answer

True

question

The game of golf originated in what country?

answer

Scotland

question

Based on the text for this chapter, what does ACA stand for?

answer

American Camping Association

question

A good resume has all of the following except which one?

answer

2 pages long

question

What should a cover letter not do?

answer

Restate your resume

question

Sport management jobs pay as much as jobs in most other industries.

answer

False

question

It is illegal for an employer to ask you questions about which of the following topics?

answer

All of the above

question

Which of the following should you do during a job search?

answer

Keep a well documented journal

question

Which of the following should you list under the education section of a resume?

answer

All of the above

question

Which of the following is not one of the three phases of an effective interview?

answer

Prospect

question

Which of the following is not a professional organization that could provide networking opportunities for students?

answer

NABA

question

When deciding with which professionals to conduct informational interviews, students should consider which of the following categories of people?

answer

All of the above

question

Obtaining informed participant consent is not required for people..

answer

False

question

Community-based recreation is bound by the implication that people at what level bound together in their common interests for recreation?

answer

local

question

Hispanic Population

answer

60%

question

Alexander Graham Bell first demonstrated the telephone in what year?

answer

1876

question

"Spanning the globe to bring the constant variety"

answer

Roone Arledge

question

According to the Sports and Finance Industry Association (SFIA), the sporting goods industry reached $77 billion

answer

True

question

Which company acts on behalf of more than 200 universities, bowls and conferences to negotiate licensing agreements?

answer

Collegiate Licensing Company

question

Manufactures such as New Balance have very few staff positions in marketing and sales.

answer

False

question

One of the most overlooked forms of communication is internal communications, internal communications involve

answer

communicating to the organizations own staff

question

A video news release (VNR)

answer

A reproduced piece that includes a written story summary or press release that is edited for broadcast,

question

Community relations activités are intended to

answer

create a benevolent reputation of an organization in the eyes of the public

question

A sport-related job website

answer

All of these

question

It is not acceptable to email your resume for a job opening

answer

False

1 of

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question

On average, ___ job openings are posted each year at the Professional Baseball employment Opportunites (PBEO) Job fair is held in conjunction with the Winter Baseball Meetings.

answer

450-550

question

Volunteering to work at local sporting events can make a difference when applying for a job.

answer

True

question

Which of the following is not true of the experience section of a resume

answer

Begin each line with a noun

question

How long is a typical week for an event coordinator?

answer

60-70 hours

question

Which of the following describes an internship?

answer

Hands-on learning experience Allows students to establish a network Allows students initial access to the industry All of the above***

question

In which of the following areas of the sport industry can a student gain sport management experience while in college?

answer

College athletic departments Facilities Health clubs All of the above****

question

Which of the following skills should you include in a skills section on your resume?

answer

Languages Web design Ticketing systems All of the above*****

question

What is one way that college and universities facing budget setbacks make up for a shortfall in personnel?

answer

Hiring graduate assistants

question

Which of the following statements is not true regarding a cover letter?

answer

Use a similar letter for all job applications

question

As a student, you'd like to gain sport management experience while in college. Which of the following is not a good way to do that?

answer

Volunteer for sport events Get an internship Work part-time at a health club All of the above will provide experience*****

question

Which of the following is not true of the experience section of a resume?

answer

Begin each line with a noun

question

There is a high turnover rate in professional sport jobs.

answer

False

question

Students often get jobs in sport management based on who they know.

answer

True???

question

Direct participation in recreational sport includes:

answer

a mountain bike race

question

The recreation movement of the nineteenth century addressed what one major issue?

answer

The 66 hour week

question

Following World War II, what was the immediate reaction by local governments in response to the recreation movement?

answer

The creation of local parks and recreation departments

question

The number of women participating in outdoor activities ________ the number of men participating in outdoor activities.

answer

Is higher than

question

State forests, state parks, national forests, and national parks are representative of what form of recreation?

answer

Public Recreation

question

What is the primary reason for therapeutic recreation programs?

answer

To improve the patients physical, mental, and emotional health.

question

The acronym "NOLS" stands for:

answer

National Outdoor Leadership School

question

When discussing the role of the private sector in recreation, we are discussing what ________ groups are doing to provide jobs and services to allow people to enjoy their experiences in the outdoors?

answer

Non-governmental

question

Which of the following items is not an integral part of a risk management program?

answer

Purchasing life insurance for participants

question

Which American president is credited with the development of the National Parks system with the establishment of Yellowstone Park in 1872?

answer

Theodore Roosevelt

question

A recreation manager wants employees who

answer

All of these are correct

question

answer

Public recreation

question

Indirect participation in the recreational sport industry is attributed to

answer

spectators

question

The NCAA v. University of Oklahoma case dissolved the NCAA's hold on television contracts and allowed in individual universities to negotiate television deals.

answer

True

question

answer

Pittsburgh Athletic Co.

question

What is true about sports sponsorship?

answer

all of the above

question

demographic subsets break down the audience by factors such as age, income, gender, and ethnic lines

answer

True

question

a television programs "share" represents

answer

the percentage of television households in the survey universe tuned into the program.

question

Which of the following products are included in the scope of the sporting goods industry?

answer

All of these answers are correct

question

Some NCAA Division I Schools administer their own licensing programs

answer

True

question

One of the earliest sporting goods companies was involved in hunting and fishing equipment

answer

True

question

Which company used techniques such as profit distribution system, fixing, ..

answer

Spalding

question

The Ohio State University athletic department is an example of a licensee

answer

False

question

A ____ can help a sport organization decide hobbits advertising dollars can be effectively spent in the media of TV, print, and the internet

answer

Media Buyer

question

_____________ are created to reinforce an organization's brand imagery in the minds of consumers.

answer

Image Ads

question

________ is, according to Seitel (2001), the symbiosis of advertising, marketing, and public relations.

answer

Integrated Marketing Communications

question

_________________ is information placed in the media by an identified sponsor that pays for the time or space. It is a controlled method of placing messages in the media.

answer

Advertising

question

answer

Press Release

question

According to Neilsen//NetRatings, sports internet sites reach approximately ___ million active online visitors.

answer

49 million

question

_____________ combines elements of computing, technology, telecommunications, and content to create products and services to be used interactively by consumers and business users.

answer

New Media Industry

question

Community relations activities are intended to

answer

create a benevolent reputation of the organization in the eyes of the public

question

The three disciplines Integrated Marketing Communications combines are

answer

dvertising, marketing, public relations

question

______________________ is the attempt by a person or organization to benefit from editorial coverage.

answer

Publicity

question

Professional and college Sports media have evolved to a point where it is common to have 5 or more beat reporters covering a particular team

answer

True

question

Sport communication professionals may find themselves or their organizations in some legal trouble if they commit _____ in the course of sharing "news" with a representative of the media.

answer

defamation

question

answer

crisis team

question

__________________ combines elements of computing, technology, telecommunications and content to create products and services to be used interactively by consumers and business users.

answer

New Media Industry

question

Some schools and youth programs are incorporating a "silent Sunday" approach. This approach refers to:

answer

No sideline, cheering, clapping, or coaching from parents

question

The administration of school and youth sports is primarily a local affair, with most policy and procedural decisions made at the district, school, or youth league level.

answer

True

question

answer

press release

question

Current management theory stresses the concepts of employee involvement, employee empowerment, and _______________.

answer

Managers concern for employees

question

sport communications is an area of the professional sports team front office where women are best represented in jobs and internships

answer

true

question

Stakeholders are groups and individuals that have a stake in an organization. Of the following, who are stakeholders?

answer

Media Fans Sponsors All of the above**

question

Community Relations

answer

question

_________________ is an interchange of information between two or more parties that has a specific purpose or goal.

answer

interview

question

________________ sent via e-mail are less costly and easier to produce than their printed counterparts and can include additional Web site links.

answer

Electronic Newsletters

question

A beat reporter is assigned by a local media outlet to cover an organization, its games, and its practices.

answer

True

question

Private exclusive clubs are nonprofit 501(c)(7) clubs and are regulated by

answer

Internal Revenue Service

question

In addition to earning a college degree, a person in the club management career track should connect with which trade association for further certification?

answer

all of these are correct

question

Due to the economic recession in the late 2000's, approximately how many people in the United States played golf during the last decade?

answer

25 million

question

A committee that focuses on a specific problem or issue and remains in existence until that problem or issue is resolved is a(n)

answer

ad hoc committee

question

Maturation and Saturation of the golf market and the decrease of the new courses being built occurred during which time period?

answer

1970's-1980's

question

Which of the following correctly describes the average golfer in the United States?

answer

A male in his early 40's with an average household income of $85,000.

question

The goal of a public club is to provide a level of service that is rarely found elsewhere in order to keep an individual in a membership that will last a lifetime.

answer

True

question

The game of golf originated in what country?

answer

Scotland

question

Based on the text for this chapter, what does ACA stand for?

answer

American Camping Association

question

A good resume has all of the following except which one?

answer

2 pages long

question

What should a cover letter not do?

answer

Restate your resume

question

Sport management jobs pay as much as jobs in most other industries.

answer

False

question

It is illegal for an employer to ask you questions about which of the following topics?

answer

All of the above

question

Which of the following should you do during a job search?

answer

Keep a well documented journal

question

Which of the following should you list under the education section of a resume?

answer

All of the above

question

Which of the following is not one of the three phases of an effective interview?

answer

Prospect

question

Which of the following is not a professional organization that could provide networking opportunities for students?

answer

NABA

question

When deciding with which professionals to conduct informational interviews, students should consider which of the following categories of people?

answer

All of the above

question

Obtaining informed participant consent is not required for people..

answer

False

question

Community-based recreation is bound by the implication that people at what level bound together in their common interests for recreation?

answer

local

question

Hispanic Population

answer

60%

question

Alexander Graham Bell first demonstrated the telephone in what year?

answer

1876

question

"Spanning the globe to bring the constant variety"

answer

Roone Arledge

question

According to the Sports and Finance Industry Association (SFIA), the sporting goods industry reached $77 billion

answer

True

question

Which company acts on behalf of more than 200 universities, bowls and conferences to negotiate licensing agreements?

answer

Collegiate Licensing Company

question

Manufactures such as New Balance have very few staff positions in marketing and sales.

answer

False

question

One of the most overlooked forms of communication is internal communications, internal communications involve

answer

communicating to the organizations own staff

question

A video news release (VNR)

answer

A reproduced piece that includes a written story summary or press release that is edited for broadcast,

question

Community relations activités are intended to

answer

create a benevolent reputation of an organization in the eyes of the public

question

A sport-related job website

answer

All of these

question

It is not acceptable to email your resume for a job opening

answer

False

Spmt Final – Flashcards

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