question

IS purpose

answer

exist to help organizations achieve their strategies

question

Competitive Stragegy

answer

determines the structure, features, and functions of every information system.

question

Five Forces Model

answer

five competitive forces determine industry profitability: bargaining power of customers, threat of substitutions, bargaining power of suppliers, threat of new entrants, and Rivalry.

question

Bargaining power of customers

answer

SF: Toyota's purchase of auto paint WF: your power over the procedures and policies of your university

question

Threat of Substitutions

answer

SF: Frequent traveler's choice of auto rental WF: Patients using the only type of drug effective for their type of cancer

question

Bargaining power of Suppliers

answer

SF:Students purchasing gasoline WF: Grain farmers in a surplus year

question

Threat of new entrants

answer

SF: Corner latte stand WF: Professional football team

question

Rivalry

answer

SF: Used Car dealers WF: Internal Revenue Service

question

Five forces to competitive strategy

answer

organizations examine these five forces and determine how they intend to respond to them. That examination leads to competitive strategy

question

Types of competitive strategy

answer

Lowest cost across the industry, lowest cost within an industry segment, better product/service across the industry, better product/service within an industry segment

question

IS systems and competitive Strategy

answer

all information systems in an organization must reflect and facilitate the organizations competitive strategy

question

Value

answer

The amount of money that a customer is willing to pay for a resource, product or service.

question

Margin

answer

The difference between the value that an activity generates and the cost of the activity

question

Value Chain

answer

a network of value-creating activities. That generic chain consists of five primary activities and four support activities.

question

Primary activities in Value Chain

answer

Processes that the business uses to add value to their product or service and accumulates cost. Consists of: inbound logistics, operations/manufacturing, outbound logistics, sales and marketing, and customer service.

question

Support Activities in Value Chain

answer

contribute indirectly to the production, sale and service of the product. They include procurement (process of finding vendors), technology, firm infrastructure, and human resources.

question

Value Chain Linkages

answer

interactions across value activities. used to reduce inventory costs.

question

Central idea is that organizations should not automate or improve existing functional systems. Rather, they should create new, more efficient business processes that integrate the activities of all departments involved in a value chain.

answer

...

question

Business Process

answer

A network of activities that generate value by transforming inputs into outputs.

question

Cost

answer

cost of the inputs plus the cost of the activites

question

Activity

answer

Business function that receives inputs and produces outputs

question

Repository

answer

A collection of something; a database is a repository of data and a raw material repository is an inventory of raw materials.

question

Activities get and put data resources from and to databases

answer

...

question

Changing business processes is not easy to do

answer

...

question

High-service businesses use information systems compared to small low cost businesses

answer

...

question

Competitive techniques are created via products and services, and some are created via the development of business processes.

answer

...

question

Product Implementations

answer

Create a new product or service, enhance products or services, differentiate products or services

question

Process Implementations

answer

Lock in customers and buyers, lock in suppliers, raise barriers to market entry, establish alliances, reduce costs

question

Social Media

answer

the use of information technology to support the sharing of content among networks of users

question

Social Media Information Systems

answer

An information system that supports the sharing of content among network of users

question

Three SMIS roles

answer

User communities Social media sponsors social media application providers

question

User communities

answer

People and their friends and the different relationships that establish

question

Viral hook

answer

Used if the SM site is interested in pure publicity. It is some inducement such as a prize or reward for passing communications along through the tiers.

question

Social Media Sponsors

answer

Companies and other organizations that choose to support a presence on one or more SM sites

question

Social Media Application Providers

answer

Companies that operate the SM sites. Examples are Facebook, twitter, linkedIn, and google are all SM application providers

question

SMIS have the same five components as all IS: Hardware, software, data, procedures, and people

answer

...

question

Content Data

answer

data and responses to data and responses to data that are contributed by users and SM sponsors

question

Connection Data

answer

data about relationships

question

Strategy determines value chains, which determine business processes, which determine information systems

answer

...

question

Defenders of Belief

answer

People that share a common belief and form their hive around that belief

question

Seekers of Truth

answer

People that share a common desire to learn something, solve a problem, or make something happen.

question

Social CRM

answer

a dynamic, SM-based CRM process. The relationships between organizations and customers emerge in a dynamic process as both parties create and process content

question

Today, many organizations are struggling to make, the transition from controlled , structured traditional CRM processes to wide-open, adaptive, dynamic social CRM process

answer

...

question

primary risk of peer-to-peer support is loss of control

answer

...

question

Crowdsourcing

answer

the dynamic social media process of employing users to participate in product design or product redesign

question

Enterprise 2.0

answer

the application of social media to facilitate the cooperative work of inside organizations

question

Folksonomy

answer

content structure that has emerged from the processing of many user tags

question

Capital

answer

investment of resources for future profit

question

Human Capital

answer

investment in human knowledge and skills for future profit

question

Social Capital

answer

investment in social relations with the expectation of returns in the marketplace

question

4 ways that social capital adds value

answer

information influence social credentials personal reinforcement

question

value of social capital

answer

determined by the number of relationships in a social network, by the strength of those relationships, and by the resources controlled by those related

question

strength of a relationship

answer

the likelihood that the entity (person or other organizations) in the relationship will do something that benefits the organization

question

social capital does depreciate, but such depreciation can be ameliorated by adding something of value to the interaction

answer

...

question

Hyper-social organization

answer

an organization that uses social media to transform its interaction with customers, employees, and partners into mutually satisfying relationships with them and their communities

question

four pillars of hyper social organization

answer

consumers---->humans Market segments---->Tribes Channels----->networks Structure and control ------>Messiness

question

channels transmit data, networks transmit knowledge

answer

...

question

SEAMS

answer

Sense Engage Activate Measure Story Tell

question

Sense

answer

Important communities. What they do, where they hang out, what they care about, how your organization can relate to them

question

Engage

answer

In relationships, talk with, not to, community members (customers, employees, partners)

question

Activate

answer

Connect communities to your internal value chains and processes

question

Measure

answer

success in terms of social capital

question

Story Tell

answer

Publicize community successes, take a backseat role to the community

question

key users

answer

employees who are trained to perform SM engagement tasks

question

Active Lurker

answer

someone who reads, consumes, and observes activity in one social medium and then broadcasts it in some other medium

question

Social Media Policy

answer

a statement that delineates employees' rights and responsibilities

question

User Generated Content

answer

content on your SM site that is contributed by non employee users, is the essence of SM relationships

question

Sources of UGC problems

answer

Junk and crackpot contributors inappropriate content unfavorable reviews mutinous movements

question

Responses to SM content

answer

Leave it Respond to it Delete it

question

A sound principle in business is to never ask a question to which you do not want the answer. We can extend that principle to social networking; never set up a site that will generate content for which you have no effective response

answer

...

question

structured processes

answer

formally defined, standardized processes that involve day to day operations: accepting a return, placing an order

question

Dynamic processes

answer

flexible, informal and adaptive processes that normally involve strategic and less unstructured managerial decisions and activities

question

Workgroup process

answer

exists to enable workgroups to fulfill the charter, purpose, ad goals of a particular department

question

workgroup information system

answer

exists to support one or more processes with the work group. also called functional information systems

question

Functional application

answer

the program component of a functional information system

question

Enterprise process

answer

spans an organization and support activities in multiple departments

question

Enterprise information systems

answer

support one or more enterprise processes

question

Inter-enterprise processes

answer

span two or more independent organization

question

Inter-enterprise information systems

answer

supports one or more inter-enterprise processes

question

Process efficency

answer

measure of the ratio of process outputs to inputs

question

process effectiveness

answer

measure of how well a process achieves organizational stategy

question

three ways organizations can improve process quality (efficiency and/or effectiveness)

answer

Change the process structure Change the process resources Change both the process structure and resources (most popular)

question

Ways IS can improve process quality

answer

performing an activity Augmenting a human who is performing an activity Controlling process flow

question

Information Silo

answer

condition that exists when data are isolated in separated information systems

question

Problems from information silos

answer

data duplication and inconsistency disjointed processes limited information and lack of integrated information isolated decisions lead to organizational inefficiencies increased expense

question

business process reengineering

answer

activity of altering and designing business processes to take advantage of new information systems

question

Customer Relationship Management system (CRM)

answer

suite of applications, a database, and a set of inherent processes for managing all the interactions with the customer, from lead generation to customer service

question

Customer life cycle

answer

4 stages Marketing Customer Acquisition Relationship management Loss/churn

question

Enterprise Resource Planning (ERP)

answer

a suite of applications called modules, a database, and a set of inherent processes for consolidating business operations into a single, consistent, computing platform. Main purpose is integration, allowing the left side to know what the ride side is doing

question

ERP System

answer

information system based on ERP technology

question

Enterprise application Integration (EAI)

answer

for companies that find ERP unnecessary. It is a suite of software applications that integrates existing systems by providing layers of software that connect applications together

question

Things EAI do

answer

connects system "islands" via a new layer of software enables existing applications to communicate and share data provides integrated information leverages existing systems enables a gradual move to ERP

question

ERP Application must integrate

answer

supply chain manufacturing CRM human resources accounting

question

Trigger

answer

a computer program stored within the database that runs to keep the database consistent when certain conditions arise

question

Stored Procedure

answer

a computer program stored in the database that is used to enforce business rules

question

Industry-specific solutions

answer

contain program and database configuration files as well as process blueprints that apply to ERP implementations in specific industries

question

challenges of implementing new enterprise information systems

answer

collaborative management requirement gaps transition problems employee resistance

K201 2nd Half

Unlock all answers in this set

Haven't found what you were looking for?

Search for samples, answers to your questions and flashcards