Automotive Industry Essay Examples

Lido Anthony ( Lee ) Iacocca has become a concern icon as an illustration of success as a director and leader in the dramatic growth and turnaround of ailing concern houses. He changed his name to Lee when he started developing at Ford because this was easier to retrieve by his co-workers to set up […]

Introduction Bangkok relies heavily on automobiles, which serve both as convenient transportation and a symbol of social status. Although public transportation is insufficient and limited in coverage, the city center has seen improvements with the introduction of sky trains and metros. Consequently, there has been a growing demand for personal cars in Bangkok, resulting in […]

General Motors Corporation ( NYE: GM ) is the prima American car manufacturer in the universe with its operations crossing in 157 states. The auto maker was established in 1908 in Michigan and today it is headquartered in Detroit. the United States of America. Besides the domestic industry of the United States of America. General […]

This paper presents a case study of the marketing aspects of the Volkswagen New Beetle. The objective is to analyze the product concept and evaluate its application within the New Beetle, including how these issues are perceived within the company and the development stages that led to its introduction in the market. The thesis will […]

Tata Motors Limited is India’s largest car company. with gross of Rs. 1. 88. 818 crores in 2012-13. It was established in 1945 and is present across the length and comprehensiveness of the state. Today. it is world’s 2nd largest maker of commercial vehicles. 4th largest truck maker and 2nd largest coach maker. It has […]

In 1986, Lloya Reuss, who was the Executive Vice President of all North America car operations for General Motor (GM), set new goals for GM to achieve because the task before Reuss was an ominous one. In 1959, when Reuss joined General Motors, GM and Cadillac had huge changed. Also, during that time, the U.S. […]

Bangalore Report on Analysis of various parameters affecting the buying behavior for school Buses and creation of brand awareness for Tata school buses Tata Motors Ltd. Introduction  Automobile Industry – An Overview Global Scenario10 Potential of the Automobile Industry Overview of the Automotive Industry in India Trends for Indian Automobile Sector Evolution of the Automotive […]

Ferraris are a passion-much more than just an automobile. For more than half a century, the cars with the yellow and black Cavallino emblem have adorned the world of automobiles with their aura of ultimate speed and automotive sensuality. For years and more, they have been likened to the curvaceous female bodies and the muscular […]

You may have read Gabe’s reports from the official press introduction of the 2011 Honda CBR250R here and here. We asked Honda for a unit to test for a couple of weeks near our offices in Southern California. The bike was ridden by three test riders other than Gabe over the course of our evaluation. […]

Metalcraft supplies automotive parts to several large manufacturers worldwide. It is a component design and manufacturing organization with a wide product offering. North American sales accounted for 80% of their business although they operated in 27 countries with 84 plants. The automotive industry supply chain is made up of automakers and then three theirs of […]

Horacio Pagani was born on November 10, 1955. Mr. Pagani is well and is living life to the fullest. He is a car designer and has made a car that is very attractive and is very fast. Horacio used to work as a chief engineer at Lamborghini. In 1991 he had quit his job at […]

Historically the automobile market in the United States has been an oligopoly. For years it was dominated by the Big Three automakers – Ford, GM and Chrysler. More recently, it has been challenged by foreign automakers like Honda, Toyota and Nissan. Although with the entry of these Asian companies, the market share of the Big […]

In August 2000, Ford Motor Company and Firestone Tire Company recalled 6. 5 Million ATX and AT tires that had been installed on Ford’s Explorer model SUV. At the time, it appeared as though Ford and Firestone were doing the right thing. They had found out that the tread separated on Ford Explorers in states […]

Could the culture issues in this merger have been mostly prevented? If so, how? The integration of differing cultures is always the toughest aspect of any merger, and in this instance, it was unavoidable that problems would arise. The merger united two sizable corporations from diverse countries, each with their own unique management systems, work […]

Why you should buckle up is a good question. People never do and then they end up getting seriously hurt or have died. I was always told “buckle your seat belt” but that saying has died down the last few years. People are too worried about being comfortable than being safe. Which one would you […]

The purpose of this case study is to examine three different industries which are the Automotive, Hotel, and Airline and their relationships between upper management and labor unions. The six companies that were examined are Ford and General Motors, JW Marriot and Hilton Hotels Corporation, and Southwest and Delta Airlines. The history of unions and […]

Head-up displays, also referred to as HUDs, are rapidly being integrated into modern vehicles. These devices present turn-by-turn directions and other vehicle information directly onto a windshield or reflector screen. HUDs, or Heads-Up Displays, utilize GPS technology provided by either a car’s system or a driver’s smartphone. These displays showcase various information including directions, blind-spot […]

The automotive industry in the past couple of years has seen its fair share of problems. Following the recession of the economy and the bailout of the American car companies the future of the automotive industry looked pretty bleak. However throughout all the struggles of the economy and the car industry, both Honda and Toyota […]

Tata Motors – India aquisation of Daewoo Commercial Vehicles Company- Korea The case examines the first-ever overseas acquisition by an Indian automobile company. It gives a details of the acquisition of Daewoo Commercial Vehicles plant by Tata Motors, world’s sixth largest commercial vehicle manufacturer. Daewoo Commercial Vehicles Company (DWCV) had an installed capacity of 20,000 […]

It was August 2001, and Jim McDowell, vice president of marketing for BMW North America, was reflecting on BMW’s latest marketing campaign as he sat before his computer: McDowell bent forward, and hit the “play” button on the screen. On the computer monitor, a movie scene unfolded. The scene was part of BMW’s latest marketing […]

My First Car I finally saved up enough money to buy myself a car, so I set out to track it down. My journey started out on a spring day, when the trees started to grow leaves shading the sun over my house. First, I drove to the store to get a newspaper, for I […]

Executive Summary This due-diligence report concludes our findings regarding the feasibility of implementing the Tata Nano, the world’s cheapest car, for expansion into the U. S. market. Taking into consideration the general environmental analysis, we have concluded that increasing oil prices and a stagnant economy have coupled to increase opportunities of market demand for vehicles […]