Econ Ch. 10 Test Questions – Flashcards
Unlock all answers in this set
Unlock answersquestion
            4 market models
answer
        pure competition, monopolistic competition, oligopoly, pure monopoly
question
            pure competition
answer
        very large number of firms, standardized product, no control over price (price taker, unique), conditions of entry- very easy, no obstacles, no advertising (non price competition), ex.) agriculture
question
            monopolistic competition
answer
        many firms, differentiated product, some control over price, but within narrow limits, conditions of entry- relatively easy considerable emphasis on advertising, brand names, trade marks, ex.) retail trade, dresses, shoes
question
            oligopoly
answer
        few firms, standardized or differentiated product, control over price is limited by mutual inter-dependence; considerable with collusion (unique), conditions of entry- significant obstacles, non price competition- typically a great deal, particularly with product differentiation ex.) steel, auto, farm implements
question
            pure monopoly
answer
        one firm, unique product; no close subs, considerable control over price, blocked conditions with entry, mostly public relation advertising, ex.) local utilities
question
            firms that operate in a purely competitive industry:
answer
        do not differentiate their products
question
            firms within competition are considered to be price _____?
answer
        takers
question
            _______ is relatively rare in the real world, although the market model is highly ____ to several industries.
answer
        pure competition, relevant
question
            the market structures designated as "imperfect competition" are:
answer
        pure monopoly, oligopoly, monopolistic competition
question
            which best describes oligopoly?
answer
        involves only a few sellers of a standardized or differentiated product, so each firm is affected by the decisions of its rivals
question
            which best describes monopolistic competition?
answer
        a relatively large number of sellers producing differentiated products and in which entry or exit from the industry is quite easy
question
            which of the following best describes a pure monopoly?
answer
        one firm selling a single unique product, where entry of additional firms is blocked and product differentiation is not an issue
question
            which best describes pure competition?
answer
        an industry involving a very large number of firms producing identical products and in which new firms can enter or exit the industry very easily
question
            market models are distinguished based upon differences in:
answer
        type of product conditions of energy the number of firms non- price competition
question
            what best determines a firm's decisions regarding price and production?
answer
        the industry in which it operates
question
            an oligopoly has _____ sellers and must consider the decisions of its rivals in determining its own _____ and output
answer
        few, price
question
            in a purely competitive markets, individual firms do not exert control over_____
answer
        price, demand, supply
question
            best summarizes why a firm in a purely competitive market will not increase its product price?
answer
        asking a price higher than the market price would be futile because consumers could substitute with other perfectly identical products
question
            in a purely competitive industry, buyers view the products of firms B,C,D and E as _____ ________ for the product of firm A
answer
        perfect substitutes
question
            within pure competition, an individual firm would not be able to affect ______ in that industry by simply changing its output
answer
        price
question
            why is the purely competitive firms demand curve perfectly elastic?
answer
        the individual firm is a price taker, the marginal revenue curve coincides with the firm's equilibrium price
question
            a purely competitive firm is a price ____.
answer
        taker
question
            firms within pure competition will face demand that is:
answer
        perfectly elastic
question
            why a firm in a purely competitive market will not lower its product price?
answer
        charging a price lower than market price would cause its profits to shrink as its competitors continue to charge the market price
question
            a firm operating in a purely competitive market is a price taker because it:
answer
        cannot change market price, it can only adjust to it
question
            best describes the concept of a price taker?
answer
        one of a large number of firms producing an identical product as every firm in its industry and only providing a fraction of total market supply
question
            a purely competitive firm can maximize its economic profit (or minimize its loss) only by adjusting its _______.
answer
        output
question
            a purely competitive firm's marginal revenue curve will _______ the firm's demand curve
answer
        coincide with
question
            a purely competitive firm will maximize its profits by producing up to the point where:
answer
        the horizontal distance between the total revenue and total cost curves is the greatest
question
            a firm within pure competition will maximize its profit when total cost is maximized over total revenue
answer
        false
question
            a purely competitive firm will ask all of the following questions except:
answer
        will production result in normal profit?
question
            a purely competitive firm's horizontal demand curve indicates:
answer
        perfect price elasticity
question
            which two ways can a purely competitive firm determine the level of output at which it will realize maximum profit or minimum losses?
answer
        by comparing total revenue to total costs, by comparing marginal revenue to marginal cost
question
            a firm should stop producing if its average _______ cost its _______ _____ price
answer
        variable, greater than
question
            in pure competition, economic profit is calculated as product _____ or ______ revenue minus average total cost multiplied by output
answer
        price, marginal
question
            in a perfectly competitive market, price is _____ __ marginal revenue, therefore, price is _____ ____ marginal cost.
answer
        equal to, equal to
question
            in the initial stages of production, where output is relatively ____, marginal ______ will usually, but not always, exceed marginal ______.
answer
        low, revenue, cost
question
            a firm should produce any unit of output whose:
answer
        marginal revenue is greater than marginal cost
question
            from an economic standpoint, the break-even point is the level of output at which a firm makes _____ profit.
answer
        a zero, a normal
question
            the portion of the firm's _______ cost curve lying _____ its average _____ cost curve is its short-run supply curve
answer
        marginal, above, variable
question
            best describes the individual firm's supply curve?
answer
        the individual firm's supply curve represents a negligible fraction of total supply and therefore cannot affect price
question
            explains why technological progress reduces marginal cost?
answer
        because technological progress increases the productivity of labor
question
            a wage increase would increase marginal costs and shift the supply curve:
answer
        to the left, upward
question
            what following factors will alter costs and shift the marginal cost or short run supply curve to a new location?
answer
        technology, prices of variable inputs
question
            which are true statements about perfectly competitive firms?
answer
        quantity supplied increases in direct response to an increase in product price and desire to maximize profit  at greater levels of output, the higher marginal costa equal the product price and marginal revenue and profit is maximized  because marginal costs ride with increased output, a purely competitive firm must get higher prices to motivate it to produce more output
question
            because of the law of diminishing returns, marginal costs eventually fall as more units of output are produced
answer
        false
question
            a firm should produce if:
answer
        price is equal to or greater than minimum average total cost, meaning that the firm is profitable or that losses are less than fixed costs  price is equal to or greater than minimum average variable cost, meaning that the firm is profitable or that losses are less than fixed costs
question
            the quantity of a product supplied by a firm in pure competition should _______ as long as price rises
answer
        increase
question
            the price at which the firm will break-even or where it earns a normal profit, but not an economic profit?
answer
        p4