CMST 192-EXAM 1 – Flashcards
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According to Rothwell, ethics a) is a set of standards for judging the moral correctness of communication behavior. b) may involved the collision of standards. c) is straightforward and uncontroversial d) all of the above e) a and b only
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E
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Hindsight bias is a) giving greater weight to information from the past than is given to information that is current. b) looking at past accomplishments to bolster self-esteem instead of living in the present c) allowing past events to rule our lives in unproductive ways d) the tendency to look back after the fact or when an outcome has been revealed and say, "I knew that all along"
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D
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Trying to win recognition at work as the best communicator is an example of a) individual achievement b) hypercompetitiveness c) cooperation d) competition
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D
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Which of the following are ethical standards of communication identified by the NCA (National Communication Association)? a) Choice b) Commitment c) Integrity d) all of the above e) b and c only
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A
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Guidelines for effective impromptu speaking include a) Anticipate when you might have to do it and begin preparing your remarks b) Draw on your life experience as the substance of your speech c) Since impromptu speaking is usually less formal, be conversational in tone d) all of the above e) a and b
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D
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Sally plans to develop a speech on how to register to vote. In organizing her speech to clarify the steps to complete this process, Sally should organize her speech: a) topically b) spatially c) chronologically d) problem-solution
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C
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Division as a criterion for an effective speech outline means that a) main points are divided into no fewer than two subpoints b) a primary subpoint can be divided into one or more secondary subpoints c) a main point should be divided into one or more subpoints d) a secondary subpoint should be divided into one or more tertiary subpoints
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A
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What percentage of college seniors are required to give a presentation? a) 35% b) 50% c) 75% d) 95%
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D
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A speaker's purpose statement is: "Today I want to talk to you about kite flying, which is a really fun thing to do if you're bored and don't feel like studying or partying." This is a) a precisely phrased specific purpose statement b) a concisely phrased specific purpose statement c) merely a topic statement not a specific purpose statement d) a central idea for a speech
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C
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Unpleasant, intense examples used to arouse audience interest are always inappropriate and should be avoideD. a) True b) False
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FALSE
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"According to Newsweek magazine . . ." is a complete citation of a credible source. a) True b) False
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FALSE
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When using a video clip during your speech a) never talk while the video clip is playing b) use only long clips of at least 3-5 minutes; shorter clips aren't worth the effort c) talk to the television screen while pointing out details relevant to your main point d) turn off the sound while explaining the video clip e) none of the above
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D
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To use visual aids effectively a speaker should a) always practice using the visual aid before giving the speech b) face the visual aid while explaining it to the audience c) circulate the visual aid after using it d) all of the above
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A
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Research shows that reading a list of bulleted points to your audience (from a PowerPoint slide, for example) inhibits learning the information. a) True b) False
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TRUE
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Bar graphs are preferable to line graphs in almost all informative speeches. a) True b) False
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FALSE
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If you choose to narrate a story in your speech you should a) read your story to your audience to make sure you are precise b) make sure you include as much detail as possible to keep the audience involved c) make sure your story fits the your purpose and illustrates a key point d) don't practice telling your story as you want it to sound spontaneous e) both b and c
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C
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Most persuasive strategies of advertising campaigns are focused on changing attitudes and behaviors. a) TruE b) False
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TRUE
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In Toulmin's structure of argument, a word or phrase that indicates the level of likelihood of a claim is the a) qualifier b) exception c) data d) rebuttal
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A
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The strength of an argument depends primarily on the strength of the warrant. a) True b) False
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TRUE
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Fear appeals that provide solutions that are perceived as too difficult to implement increase the fear on the part of the audience. a) True b) False
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FALSE