Chapter 6: Business Comm – Flashcards

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The main tasks in completing a business message consist of all except
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forecasting
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Messages sent via IM, text messaging, email and blogging
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should be revised, even if it involves nothing more than a quick review before sending
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When revising a document, you should
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first read through it to evaluate its overall effectiveness
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Putting your first draft aside for a day or two before you begin the revision process
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is often helpful, especially with more complex messages
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When reviewing your document for content, you should be concerned with
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the accuracy and relevance of the information
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When evaluating the work of others, you should
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make sure you understand the writer's intent before you begin suggesting or making changes
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If a message draft scores well on a readability index, you should
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still revise it since there may be other factors you need to address
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As a general rule, if a document you have written scores well on a readability index,
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you should not assume that it is well-written
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Which of the following is not a technique for helping readers who skim your document?
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keeping all sentences the same length
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Skilled business writers
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vary the length of their sentences to maintain reader interest and convey information effectively
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In business messages, varying the length of your sentences
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helps you control the emphasis given to major and minor points
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When it comes to paragraph length, you should
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use one-sentence paragraphs only occasionally, for emphasis
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When creating a list for a business document
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be sure to introduce it clearly
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Informative headings and subheadings
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guide readers to think a certain way about the topics covered
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Which of the following is an informative heading?
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Redesigning material flow to cut production costs
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"If the figures are in by the end of the month we will hopefully be able to begin planning for the upcoming year's budget, but if they are not then the planning process will most definitely have to wait until later" is an example of
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an overly long sentence
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Which of the following is an example of a hedging sentence?
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The employee's performance appears to be less than satisfactory
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What is wrong with the following sentence? "To waste time and missing deadlines are bad habits."
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similar ideas are not parallel
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What is wrong with the following sentence? "Having sat on them for two days, the figures Marcy provided were already too late to help."
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It contains a dangling modifier
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"Environmental impact consultant study results" is an example of
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a long noun sequence
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Which of the following sentences contains a camouflaged verb?
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The recommendation of the committee is to proceed as planned.
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"The above-mentioned book" is potentially an example of
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an awkward reference
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Editing for conciseness is
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helpful to readers, and can make them more likely to read your documents
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Which of the following sentences is the most concisely worded?
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Before the project begins, the engineers need the revised specifications from the project manager
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"Visible to the eye" is an example of
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redundancy
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Starting a sentence with "It is" or "There are" is
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usually a sign that the sentence could be shorter and more active
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The "replace all" feature in word-processing programs
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is characterized by all of the above
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A spell checker
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highlights words it doesn't recognize
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A computer thesaurus
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can help you find just the right word for a given situation
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When using a computer thesaurus, you
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should be careful to use only those words that convey your intended meaning
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In revising an important report, you want to make sure all numbers are written with numerals rather than being spelled out. Which of the following tools can help with this task?
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style checker
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Which of the following is not discussed in the chapter as an important principle to follow in designing business documents?
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variety
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For effective document design, you should
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balance the space devoted to text, artwork, and white space
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Using white space in a document
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provides visual contrast and important resting points for your readers
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The default margin setting for most word processing software is _________, with the left margin aligned vertically and a ________ margin on the right.
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flush-left, ragged
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Justified type is type that is
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set flush on the left and flush on the right
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Justified margins
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make messages look more formal
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Centered type in business documents is
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rarely used for text but commonly used for headings
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Typeface refers to
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the physical design of letters, numbers, and other text characters
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Serif typefaces are generally preferable to sans serif fonts for (times new roman)
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regular paragraph text
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When selecting typefaces for most business documents, you should
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generally avoid using more than two typefaces on a page
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Boldface, italic, underlining, and color are all examples of
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type styles
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Using a variety of type styles in a document
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generally slows your audience's progress through the message
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Multimedia documents
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can allow recipients to personalize the communication process to their own needs
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When using graphics, photos, video clips and other online content in multimedia documents
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it is vital to make sure you can legally use them
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One challenge of creating multimedia documents is
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the freedom readers have to take multiple, individualized paths through your material
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Compared to word processing software, desktop publishing applications
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offer more advanced and precise layout capabilities
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Which of the following techniques can help you proofread more effectively?
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read each page backward, from the bottom to the top
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If you're sending extremely large files, you should
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consider using recordable media such as DVDs or a file-hosting site
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Using overnight delivery for a business message
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is usually a waste of money unless the audience truly needs to receive it right away
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