Business Unit – Aims and Objectives Essay Example
Business Unit – Aims and Objectives Essay Example

Business Unit – Aims and Objectives Essay Example

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  • Pages: 2 (332 words)
  • Published: December 10, 2018
  • Type: Case Study
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The largest fast food restaurant chain worldwide is McDonald's Corporation, which serves approximately 47 million customers every day. Its main menu consists of hamburgers, cheeseburgers, chicken items, French fries, breakfast products, soft drinks, milkshakes and desserts. Recently, the company has broadened its selection to include salads, wraps and fruit.

McDonald's global brand operates over 30,000 restaurants in more than 119 countries. Approximately 39 million individuals are served daily. Since opening its first UK restaurant in 1974, McDonald's has gained the trust of over 2.5 million customers each day by delivering top-notch food quality, speedy service, and affordability.

The company strives to attract children with playgrounds and targeted ads. Some branches have added lounge areas and fireplaces while decreasing the use of hard plastic seating to enhance comfort.

[3] Sainsbury's, the third largest supe

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rmarket chain in the UK, is owned by J Sainsbury plc. The company was founded in London in 1869 by John James Sainsbury and Mary Ann Staples and has since expanded its interests to include property and banking. In Victorian times, it was the biggest grocery retailer and introduced self-service retailing to the country in 1922. Its prime period was during the 1980s.

In the 1990s, Tesco became the dominant player in the market, with ASDA following closely behind and pushing Sainsbury's into third place by 2003. J Sainsbury plc is a UK-based food retailer and financial services provider that owns several brands including Sainsbury's Supermarkets, Sainsbury's Local, Bells Stores, Jackson's Stores, JB Beaumont, Sainsbury's Online and Sainsbury's Bank. Our aim is to provide exceptional customer service while delivering sustainable financial returns to our shareholders through a workforce of approximately 150,000 employees. We strive to

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encourage professional development opportunities for our colleagues and value their contributions towards our business' success.

Our objective is to work closely with our suppliers in a fair and equitable manner, prioritizing the mutual benefit of meeting our customers' needs. Furthermore, we are committed to fulfilling our responsibilities to the communities and environments in which we operate. [4]

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