Business Law Chapter 24 – Flashcards
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deceptive advertising
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occurs if a reasonable consumer would be misled by the advertising claim
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bait-and-switch advertising
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advertising a very low price for a particular item that will likely be unavailable to the consumers, who will then be encouraged to purchase a more expensive item
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counteradvertising
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requires that a company advertise anew to inform the public about a former misinformation
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multiple product order
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requires a firm to cease a desist from false advertising for all of its products and not just the original product
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cooling-off laws
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permit the buyers of goods sold door to door to cancel their contracts within three business days