question

The Latin phrase, caveat emptor, meaning "let the seller beware" has put sellers on alert to look after their own interests.

answer

false

question

Consumer advocacy groups in the United States actively promote and speak for the interests of millions of consumers.

answer

true

question

As business firms grow in size and market power, they have increasingly lost the ability to dominate marketplace transactions with their customers.

answer

false

question

Under the "right to be heard" protection, the consumer is to be assured satisfactory quality and service at fair prices.

answer

false

question

The consumer's right to privacy assures that information disclosed in the course of a commercial transaction is not shared with others unless authorized.

answer

true

question

Consumers make less rational choices when they have accurate information about a product

answer

false

question

Deceptive advertising is still legal in most countries

answer

false

question

The Children's Online Privacy Protection Act limits the collection of information online from and about children under the age of 13

answer

true

question

The Department of Agriculture has authority over genetically modified food and some chemicals that may affect consumers.

answer

false

question

The Environmental Protection Agency's mission is to assure the safety and effectiveness of a wide range of consumer products including pharmaceutical drugs and foods.

answer

false

question

In the "consumer self-help" approach to protecting consumer privacy rights, new government regulations will protect the consumer online.

answer

false

question

The doctrine of strict liability extends only to the retailer who is involved in selling the product, not the manufacturer.

answer

false

question

One reason for business efforts to reform product liability laws is the increasing cost of insuring against liability suits.

answer

true

question

Quality management emphasizes high quality and customer satisfaction through continuous improvement of a company's product or service at the final stages of the production process

answer

false

question

Managing for product quality is an attempt by business to address its suppliers' needs.

answer

false

question

A prime social responsibility of business is to safeguard consumers:

answer

While continuing to supply them with goods and services they want.

question

Consumers have become more dependent on businesses for product quality because:

answer

The complexity of products makes choices complicated for consumers.

question

Which organization brings together 300 nonprofit groups to espouse the consumer viewpoint?

answer

Consumer Federation of America.

question

Which of the following statements is not true about the organization Consumer Reports?

answer

It is supported by the federal government.

question

A goal of the consumer movement is to make consumer power:

answer

An effective counterbalance to the rights and powers of firms that sell goods and services

question

Which of the following is(are) core rights of consumers?

answer

The right to safety.

question

The "right to be heard" assures that consumers' interests will:

answer

Receive full and sympathetic consideration.

question

The act that requires lenders to inform borrowers of the annual rate of interest to be charged, plus related fees and services charges is called:

answer

The Truth in Lending Act.

question

In the United States, which of the following agencies enforces the laws prohibiting deceptive advertising?

answer

Federal Trade Commission.

question

The law requiring that toys and infant products be tested before sale is called the:

answer

Consumer Product Safety Improvement Act.

question

Which of the following is not a goal of consumer protection laws?

answer

Facilitate consumers' getting extended credit when making purchases

question

Manufacturers making false or misleading claims about a competitor's product is:

answer

Illegal and unethical

question

Before deregulation, government agencies frequently:

answer

Held prices artificially high, shielding businesses from competition.

question

Which of the following limits the collection of information online from and about children under the age of 13?

answer

The Children's Online Privacy Protection Act.

question

Which of the following departments was established in 1914 and has been given additional powers to protect consumers over the years, including in the area of online privacy?

answer

Federal Trade Commission

question

Which agency(ies) was(were) created during the great wave of consumer regulations in the 1960s and early 1970s?

answer

A. Consumer Product Safety Commission. B. National Highway Traffic Safety Administration. C. National Transportation Safety Board.

question

The main responsibility of the National Highway Traffic Safety Administration is to:

answer

Set motor vehicle safety standards.

question

Which of the following is a mission of the Food and Drug Administration?

answer

To assure the safety and effectiveness of a wide range of consumer products

question

The major federal consumer protection agencies are authorized by law to:

answer

A. Intervene directly into the very center of free market activities, if that is considered necessary to protect consumers. B. Substitute government-mandated standards for decision making by private buyers and sellers. C. Intervene in the market by influencing consumers to buy one product or service rather than another. D. Both A and B, but not C

question

Online shoppers have always been concerned that:

answer

Information they reveal in the course of a sales transaction might be misused.

question

An identifying marker placed on a user's computer hard drive during visits in order to identify the user during each subsequent visit and to build profiles of their behavior over time is called a:

answer

Cookie.

question

Advertising that is targeted to particular customers, based on their observed online behavior, is called:

answer

Behavioral advertising

question

When businesses adopt voluntary policies for protecting the privacy of individuals' information disclosed during electronic transactions, this is called:

answer

Industry self-regulation.

question

Under what legal doctrine does a firm bear legal responsibility for injuries caused by something it made or sold, whether or not it was negligent or breached a warranty?

answer

Strict liability

question

Many companies have argued that the evolution of strict liability has:

answer

Unfairly burdened them with excess costs.

question

Under proposals to establish uniform federal standards for determining liability:

answer

Companies would not have to go through repeated trials on the same charges in different states.

question

Consumer groups have generally opposed the idea of product liability reform using which of the following arguments?

answer

Strict liability should be retained.

question

One alternative to product liability lawsuits is called:

answer

Alternative dispute resolution.

question

In some cases, businesses have banded together to agree on how they will treat their customers. This is called:

answer

Voluntary industry codes of conduct.

question

Businesses can take a number of measures to respond voluntarily to consumer demands. Which of the following is an example of such a measure?

answer

Consumer call centers.

question

The employment relationship confers rights and duties on both sides.

answer

true

question

Employees in the United States have the right to organize and bargain collectively.

answer

true

question

Employers are not required by law to agree to the union's demands, but they are required to bargain in good faith.

answer

true

question

Some labor unions have departed from their traditional adversarial approach to work cooperatively with employers for their mutual benefit.

answer

true

question

The Occupational Safety and Health Act gives workers the right to a job "free from recognized hazards that are causing or likely to cause death or serious physical harm."

answer

true

question

Employment-at-will is a legal doctrine that means employees are hired and retain their jobs at the sole discretion of the employer.

answer

true

question

Under the new social contract, the bond between the employer and employee has become stronger.

answer

false

question

In a business context, privacy rights refer to protecting an individual's personal life from unwarranted intrusion by his or her employer.

answer

true

question

Most management experts recommend that employers let employees know whenever they are being electronically monitored.

answer

FALSE

question

According to a recent study, nearly all companies test employees or job applicants for drugs.

answer

false

question

Drug testing for cause is commonly used after an accident or some observable change in behavior.

answer

true

question

In general, employee assistance programs have been very cost effective.

answer

true

question

The U.S. Constitution protects the right to free speech—which means only the government can take away this right.

answer

false

question

The term labor standards refers to the conditions under which a company's employees work

answer

true

question

The Council for Economic Priorities has developed a set of workplace rules called Social Accountability 8000, or SA 8000

answer

true

question

someone is entitled to be treated a certain way, this refers to a(n):

answer

right

question

Employees in the United States have a legal right to

answer

A. Organize and bargain collectively. B. A safe and healthy workplace.

question

Where are workers not permitted to form independent unions

answer

B. Communist countries. C. Military dictatorships.

question

Under US laws

answer

Most private and public workers have the right to hold an election to choose what union they want to represent them, if any.

question

During the 1930s, many workers in the United States joined unions, and the ranks of organized labor grew rapidly. This historical period was called:

answer

the new deal

question

Since the mid-1950s the proportion of American workers represented by unions has

answer

decreased

question

Which of the following statements are not true about the right to a safe and healthy workplace

answer

Over recent years no new categories of accidents or illnesses have emerged.

question

According to the US Department of Labor:

answer

Annually, more than 3 million workers in private industry are hurt or become ill on the job. Three out of every 100 workers are hurt or become ill on the job annually.

question

According to the U.S. Bureau of Labor statistics, the highest injury rates are found in which of these industries?

answer

warehousing

question

The Occupational Safety and Health Act gives workers the right to a job:

answer

That is free from recognized hazards that are likely to cause death or serious injury

question

According to the new social contract:

answer

Companies try to attract workers by giving them interesting and challenging work

question

Which of the following led to significant corporate restructuring and downsizing?

answer

A. Fierce global competition. B. Emphasis on improving the "bottom line."

question

Privacy rights seek to protect the employees' private lives from

answer

Intrusive and unwarranted business actions

question

A reason for an increase in employee monitoring does not include

answer

To reduce the employer's health insurance premiums

question

Which of the following is true about romantic relationships in the workplace?

answer

Many companies allow managers to become romantically involved with subordinates, so long as they do not supervise them directly.

question

Which of the following is true about random drug testing of employees?

answer

It screens randomly-selected employees at various times through the year.

question

Which of the following is not an argument favoring employee drug testing

answer

It is an intrusion on individual privacy.

question

Which of the following is(are) true about Employee Assistance Programs (EAPs)?

answer

A. They offer counseling and follow-up to alcohol abusers. B. Roughly 90 percent of employers offer EAPs for alcohol users. C. In general, EAPs have been very cost-effective.

question

Which of the following is not true about employee theft?

answer

Almost half of all employees have stolen from an employer at least once in his or her career.

question

Polygraph testing:

answer

Has been replaced by written psychological tests.

question

Which of the following is(are) true about honesty tests?

answer

It is a written psychological test trying to predict employee honesty on the job

question

The right to free speech is protected in the United States by the:

answer

constitution

question

When an employee believes their employer has done something that is wrong or harmful to the public, and he or she reports alleged organizational misconduct to the media, government, or high-level company officials, what has occurred?

answer

whistle blowing

question

The Sarbanes-Oxley Act makes it illegal for employers to:

answer

Retaliate against whistle-blowers who report information that could have an impact on the value of a company's shares.

question

Which law allows individuals who sue federal contractors for fraud to receive up to 30 percent of any amount recovered by the government?

answer

U.S. False Claims Act (as amended in 1986).

question

Only after which of the following conditions is(are) met, should the whistle-blower go public

answer

A. The unreported act would do serious and considerable harm to the public. B. The employee has reported the act to his or her immediate supervisor and has made their moral concern known.

question

The conditions under which a company's employees work is called:

answer

labor standards

question

Universal rules establishing a common set of labor standards worldwide are called

answer

fair labor standards

question

The Council of Economic Priorities has developed a set of workplace rules called

answer

Social Accountability 8000.

question

A strong employer-employee relationship is central to

answer

A. Achieving a corporation's goals of economic production. B. Satisfying the wishes of those who contribute their skills and talents to the company.

question

The term diversity refers to variation in the important human characteristics that distinguish people from one another.

answer

true

question

Workforce diversity represents both a challenge and an opportunity for businesses.

answer

true

question

The term pay gap refers to the inequitable concentration of a group, such as minorities or women, in a particular job category.

answer

false

question

Even though racial and gender bias has been lowered in most organizations, women and persons of color remain underrepresented in executive level positions.

answer

true

question

By 2010, around 25 percent of businesses were owned or controlled by women, according to the Center for Women's Business Research.

answer

false

question

Beginning on a major scale in the 1960s, U.S. presidents issued executive orders and Congress enacted laws intended to promote equal treatment of employees

answer

true

question

Beginning on a major scale in the 1960s, U.S. presidents issued executive orders and Congress enacted laws intended to promote equal treatment of employees.

answer

true

question

The major agency charged with enforcing equal opportunity laws and executive orders in the United States is the Americans with Disabilities Council (ADC).

answer

false

question

Affirmative action occurs when one group is unintentionally discriminated against in an effort to help another group.

answer

false

question

Sexual harassment is limited to overt acts of individual coworkers or supervisors.

answer

false

question

The number of working women that have told researchers they have been sexually harassed on the job is between 40 and 70 percent.

answer

true

question

Sexual and racial harassment will happen, and there is little a business can do to eliminate the problem.

answer

false

question

A diversity council is a group of managers and employees responsible for developing and implementing specific action plans to meet an organization's diversity goals

answer

true

question

Companies that promote equal employment opportunity generally do better at attracting and retaining workers from all backgrounds.

answer

true

question

According to U.S. Census data released in 2012, in about one-third of all married couples with children, both parents worked at least part-time.

answer

false

question

Under the Family Medical Leave Act, companies that employ 50 or more people must grant unpaid, job-protected leaves for up to 12 weeks to employees with serious family needs, including the birth or adoption of a baby.

answer

true

question

Variation in the important human characteristics that distinguish people from one another is called:

answer

diversity

question

Age, ethnicity, gender, mental or physical abilities, race, and sexual orientation are what dimensions of diversity?

answer

primary

question

By 2020, the Bureau of Labor Statistics estimates that what percentage of all workers will be women?

answer

47 percent

question

The growing diversity in the U.S. workforce is due to:

answer

A. Millennials entering the workforce. B. Immigration from other countries. C. Shifting patterns of work and retirement.

question

Which ethnic group, as defined by the U.S. Census, represents the fastest-growing percentage of the labor force?

answer

asians

question

Women have entered the workforce:

answer

A. To earn income to support their families. B. Due to the inadequacies of retirement plans and health care programs. C. To sustain an accustomed standard of living.

question

The pay gap for Hispanic women (relative to white men) has:

answer

Declined by almost 5 percent since 2000

question

Which of the following is not true about occupational segregation?

answer

The large pay gap for Hispanic workers partly reflects their concentration in several high-paying occupations.

question

In 2011, what percentage of corporate officers of the Fortune 500 companies were women

answer

14 percent

question

A study by Catalyst found that companies with three or more female directors had:

answer

Significantly higher returns on equity than those with no female directors

question

Glass walls" refers to:

answer

Fewer opportunities to move sideways into jobs that lead to the top.

question

How do "glass walls" differ from "glass ceilings?"

answer

Glass walls focus on sideways promotions in the organization

question

Which of the following is not true about women business owners?

answer

They are forming businesses at roughly the same rate that men are.

question

Which of the following government rules on equal treatment of employees does not apply to businesses?

answer

affirmative actionplans must be permanent

question

The Equal Employment Opportunity Commission was created in

answer

1964

question

Which of the following is not true about the Equal Employment Opportunity Commission (EEOC)?

answer

It monitors foreign governments' employment practices.

question

Executive Order 11246, established in 1965, mandates:

answer

Affirmative action for all federal contractors and subcontractors.

question

The Americans with Disabilities Act defines a "disabled worker" as:

answer

One who can perform the "essential functions" of a job, with or without reasonable accommodations.

question

Which of the following is an argument against affirmative action?

answer

C. It is inconsistent with the principles of fairness and equality.

question

Reverse discrimination occurs when:

answer

One group is unintentionally discriminated against in an effort to help another group

question

Sexual harassment applies to:

answer

Either men or women who are being harassed.

question

Racial harassment is illegal under:

answer

Title VII of the Civil Rights Act.

question

Since the early 1990s racial harassment charges filed:

answer

Have more than doubled to about 9,000 a year.

question

Companies can combat sexual and racial harassment—and protect themselves from expensive lawsuits--by:

answer

A. Developing a zero-tolerance policy on harassment and communicate it clearly to employees. B. Establishing a complaint procedure and act quickly to resolve any problems.

question

Which of the following is an action that companies take to manage diversity effectively

answer

Set up a diversity council to monitor the company's goals.

question

Which of the following is not a benefit of managing diversity effectively

answer

These businesses get tax breaks from the federal government.

question

Which of the following is(are) true about child care programs?

answer

A. They help reduce employee absenteeism and tardiness. B. They aid in recruiting by making the company more attractive to parents. C. They help retain talented employees.

question

When a mother or father is granted time off when children are born or adopted and during the early months of a child's development, this is called:

answer

Parental leave.

question

Under the Family and Medical Leave Act (FMLA), passed in 1993:

answer

Companies that employ 50 or more people must grant unpaid, job protected leaves of up to 12 weeks to employees faced with serious family needs.

question

What steps have companies been taking to support their Lesbian, gay, bisexual, and transgender employees?

answer

A. Adopted written antidiscrimination policies. B. Provided management training on sexual diversity issues. C. Provided health benefits to same-sex partners.

question

The term community refers to a company's area of local business influence.

answer

true

question

The term community is sometimes improperly used to refer to a range of groups that are affected by an organization's actions, whether or not they are in the immediate vicinity.

answer

false

question

The community relies heavily on business, but business is not mutually dependent on the community.

answer

false

question

Civic engagement is a major way in which companies carry out their corporate citizenship mission.

answer

true

question

Social capital refers to the norms and networks that enable collective action

answer

true

question

Community relations departments work primarily on the national level to link the corporation to community stakeholders.

answer

false

question

The construction industry has taken the lead in creating programs to revitalize neighborhood housing.

answer

false

question

An important aspect of the business-community relationship is corporate philanthropy.

answer

true

question

Corporations are prohibited from giving more than 10 percent of its income for philanthropic purposes.

answer

false

question

Foreign-owned corporations typically establish and use corporate foundations less frequently than U.S. firms.

answer

true

question

Charitable donations are defined as gifts of products or services.

answer

false

question

Many companies have turned to technology to improve the amount and effectiveness of employee volunteerism.

answer

true

question

Strategic philanthropy emphasizes the links between corporate contributions and business goals, such as creating demand for a product or service.

answer

true

question

All corporate contributions benefit their donors directly.

answer

false

question

Many community problems are people problems, involving hopes, attitudes, sentiments, and expectations for better human conditions.

answer

true

question

Which company donates 5 percent of its branches or stores' total sales revenue to a worthy local nonprofit organization three days a year?

answer

whole markets foods

question

Which company paid its employees to volunteer in their communities two days a week after a tsunami in Japan disrupted operations at its U.S. facilities?

answer

honda motor company

question

Business depends on the community for:

answer

A. Education. B. Public services. C. Transportation systems.

question

Which of the following statements is true about the relationship between business and the community?

answer

It is one of mutual interdependence.

question

The term civic engagement describes:

answer

The active involvement of businesses and individuals in improving communities

question

Which of the following is a good way for a business to express its commitment to corporate citizenship?

answer

A. By establishing community relations programs. B. By behaving responsibly toward all its stakeholders. C. By correcting problems associated with its operations.

question

ich of the following is a reason for businesses to get involved in the community?

answer

A. To win local support for business activity. B. To build social capital. C. To meet stakeholder demands.

question

Social capital is a phrase that describes the following, except:

answer

A. The goodwill that is engendered by the fabric of social relations. B. A close relationship between companies and groups in the community. C. The norms and networks that enable collective action.

question

Which of the following statements is true about community relations?

answer

About 80 percent of companies factor community involvement into their overall strategic plan.

question

Which of the following is not included among purposes for establishing community relations departments by businesses?

answer

Manage international relations projects for economic development

question

What is the most important social issue facing communities, according to a survey of community relations managers?

answer

education

question

Which company provided one million free vouchers for its online technology skills courses and certification exams during 2009?

answer

microsoft

question

Which of the following non-profit, locally funded and controlled organizations offer housing rehabilitation and financial services to neighborhood residents?

answer

neighborhood housing services

question

Habitat for Humanity is considered a:

answer

nongovernmental organization

question

Minority enterprises often do business in locations with:

answer

A. High crime rates. B. Poor transportation. C. Low-quality public services.

question

What percentage of AT&T's procurement spending went to minority, women, and disabled veteran-owned businesses in 2011?

answer

25 percent

question

As communications improve and people around the world are able to witness the horrors of natural disasters, terrorism, and war, international relief efforts by corporations are becoming:

answer

more important

question

Another term for corporate giving is corporate:

answer

corporate philanthropy

question

Which region received the most U.S. international charitable contributions in 2011?

answer

Latin America-Caribbean

question

Average corporate giving in the Unites States:

answer

Is far below the 10 percent tax deduction now permitted

question

What company gives all of its earnings to charity?

answer

Newman's own

question

Foreign-owned corporations use foundations:

answer

Less frequently than U.S. firms.

question

The share of all giving made up by in-kind contributions of products and services has been

answer

A. Rising steadily over the past decade.

question

How do companies encourage their employees to volunteer their time?

answer

A. By publicizing specific projects. B. By offering recognition for service. C. By publicizing opportunities to serve.

question

Which of the following sectors receives the largest percentage of corporate cash and in-kind contributions?

answer

Health and human services.

question

According to a Harvard Business Review study, which of the following is not an area in which corporate contributions are most likely to enhance a company's competitiveness?

answer

stakeholder mgmt

question

Factor conditions are strategic contributions focusing on:

answer

The supply of trained workers, physical infrastructure, and natural resources

question

Which of the following is not a strategy to help companies get the most benefit from their contributions?

answer

Establish priorities even if they come into conflict with firm core values

question

A financial services firm decided to assess the return on its social investment in an educational program in local schools. As part of its assessment, it measured the improvement in learning among students who had participated in the program, compared with the learning of students who had not. Which of the following elements was assessed?

answer

impacts

question

Which of the following is not a distinct period in corporate involvement in education reform from the 1980s to the present?

answer

D. Total quality management of the education system.

question

How the general public perceives a business firm can have a major effect on its performance

answer

true

question

An effective public relations program is not fundamental to an organization's relationship with the public.

answer

false

question

The public relations function is a boundary-spanning role that primarily involves the flow of information to and from the organization.

answer

true

question

A public relations program should be reactive, not proactive.

answer

false

question

An example of direct communications is through a company website.

answer

true

question

An example of indirect communications is through television.

answer

true

question

Members of the Public Relations Society of America are expected to adhere to the core values of advocacy, honesty, and fairness, among others.

answer

true

question

Historically, public relations officers worked mostly through contact with traditional media outlets.

answer

true

question

The major activity carried out by public relations managers is writing blogs

answer

false

question

The Internet-based communication revolution has significantly benefited only large organizations.

answer

false

question

The Public Relations Society of America is the government agency charged with regulating advertisements in the United States.

answer

false

question

The Federal Trade Commission serves as a public watchdog evaluating honesty and fairness in advertising.

answer

true

question

The Securities and Exchange Commission is charged with regulating interstate and international communications by radio, television, wire, satellite, and cable

answer

false

question

The public scrutiny following a corporate crisis can have a political, legal, financial, and governmental impact on its business.

answer

true

question

Key employees must be identified in advance of a crisis so that they are ready to address the issue.

answer

true

question

A firm can affect the general public's values, attitudes and actions through:

answer

A. Television advertisements. B. Billboard messages. C. Blogs written by CEOs.

question

A good public relations program:

answer

Sends a constant stream of information to the company's stakeholders.

question

As one group of scholars has written, the essential role of the public relations program appears to be that of:

answer

A. A window out of the corporation through which management can perceive, monitor, and understand external change. B. A window in through which society can influence corporate policy and practice.

question

In 1889, the first public relations department was created by:

answer

George Westinghouse

question

The professional core values for the Public Relations Society of America include:

answer

A. Advocacy and honesty. B. Expertise and independence. C. Loyalty and fairness.

question

The International Public Relations Association was founded in:

answer

1955

question

A 2011 Pew Research Center and Knight Foundation report confirmed that this medium remained the major source of weather, traffic and breaking news for consumers?

answer

local television news

question

According to comScore, a provider of digital intelligence, in December 2008 the total number of individuals, aged 15 and older, who accessed the Internet from their home or work computers was:

answer

1 billion

question

Global businesses that have extended their public relations strategies globally should:

answer

Ensure that sufficient funding is allocated globally for a positive and effective public affairs impact.

question

The Ad Council's inaugural campaign slogan was:

answer

loose lips sink ships

question

In 2011, Facebook and Time Warner joined forces to create this program against bullying

answer

Stop Bullying: Speak Up".

question

What media technique is used to promote the general perception of a product or service, rather than promoting its functional attributes?

answer

image advertisements

question

What describes the practice of businesses using their public relations' outreach in ways to influence the public's opinion of a political or legislative issue of concern to the company?

answer

issue advertising

question

The "WE AGREE" campaign was an image advertisement about what?

answer

B. Chevron's position on big oil's support of local schools.

question

e right to free speech is protected under the U.S. Constitution's:

answer

FIRST AMENDMENT

question

Which of the following statements is true about the right to free speech?

answer

A. Free speech is not an unrestricted right. B. Free speech comes with the obligation of acting in the best interest of the public. C. Free speech requires adhering to ethical principles.

question

Who warned, "Advertisements contain the only truth to be relied on in a newspaper?"

answer

THOMAS JEFFERSON

question

The Federal Trade Commission attempts to ensure that the public is protected against which of the following unethical business practices?

answer

The use of deception to distort the truth.

question

In a 1998 FTC report to Congress, how many websites did the government agency find collected personal consumer information?

answer

OVER 85 PERCENT

question

The agency created in 1934 and charged with regulating interstate and international communications by radio, television, wire, satellite, and cable is called:

answer

Federal Communications Commission.

question

The act passed to allow virtually any business to enter the telecommunications industry is called:

answer

1996 Telecommunications Act.

question

A critical function of the public relations manager is:

answer

Crisis management.

question

A significant business disruption that stimulates extensive news media and social networking coverage is called a(n):

answer

Corporate crisis.

question

Which of the following is a type of corporate crisis?

answer

A. Acts of God. B. Management indecision. C. Mechanical problems.

question

Crises are:

answer

Often unexpected events.

question

According to the Institute for Crisis Management this industry is among the top crisis-prone industries because of sophisticated technology found in its products:

answer

Pharmaceuticals.

question

Scenario-based press releases, key discussion points, and procedures to activate the organization's website are all part of which step in an effective crisis management plan?

answer

Get ready before the crisis hits.

question

Seeking to restore the firm's reputation takes place during this effective crisis management step:

answer

Follow up and, where appropriate, make amends to those affected.

question

A rule of media communication is to:

answer

A. Be honest. B. Be current. C. Be accessible.

question

Emphasizing key points and guiding the reporter to them is called:

answer

FLAGGING

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