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Patrick Turner
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Ashlynn Thompson
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The term “micro-macro dilemma” means that: A) most people are both producers and consumers. B) marketing people cannot agree on whether marketing should be viewed as activities or as a social process. C) macro-marketing is just a small part of a larger micro-marketing system. D) the micro view of marketing is concerned with the flow of goods and services from producers to consumers–while the macro view is not. E) what is “good” for some producers and consumers may not be good for society as a whole.
E) what is “good” for some producers and consumers may not be good for society as a whole. The micro-macro dilemma refers to what is “good” for some firms and consumers may not be good for society as a whole.
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What is the difference between producers and consumers?
Producers make the products and consumers buy them
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Which of the following is a strength of a market economy? a. It gives producers and consumers a great deal of freedom. b. It provides centralized planning. c. It offers guaranteed lifetime employment. d. No one is allowed to live in poverty.
it givers producers and consumers a great deal of freedom
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When making decisions about production and allocation, which type of system depends on individual producers and consumers to create a combination of supply and demand?
Market economy
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Asymmetric information refers to a situation in which A. producers and consumers exchange information. B. a producer has product information that the consumer lacks. C. a consumer has product information that the producer lacks. D. producers and consumers have identical information.
B. a producer has product information that the consumer lacks.
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Which is a marketing transaction more money is typically trade for a good or service between producers and consumers
Exchange between producers and consumers is more difficult in an advanced economy because of:
All of the above
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In a ____ the individual decisions of the many producers and consumers make the macro- level decisions for the whole economy.
market-directed economy
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exchange between producers and consumers is hampered by
spatial separation, separation in time, separation of info and values, separation of ownership, discrepancies of quantity, discrepancies of assortment
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A basic characteristic of _____ is that both producers and consumers are free to make their own economic decisions on many basic issues.
capitalism
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