Please enter something

Have no time? Stuck with ideas? We have collected a lot of interesting and useful Nike, Inc. essay topics for you in one place to help you quickly and accurately complete your college assignment! Check out our essay examples on Nike, Inc. and you will surely find something to your liking!

Essay about Nike
878 words 2 pages

In 1958 the beginning of NIKE Inc. came about when Coach Bill Bowermen and business student Phil Knight, both from the University of Oregon, felt the need for a better athletic shoe. Through Bowermens athletic experience and Knights business background they designed and tried to sell their model of the perfect running shoe. None of […]

Read more
Nike Nike, Inc. Revenue Shoes
Investigating the Causes of the Decline in Nike Essay Example
1269 words 3 pages

In this paper we investigate why Nike shares went down over the last quarter. Then we analyze possible causes for the devaluation and finally we look at possible ways to push the value of Nike stocks back up to or past its values at the beginning of the first quarter. Problem In the last economic […]

Read more
Basketball Nike Nike, Inc. Stock
Nike sprints ahead of the competition? Essay Example
920 words 2 pages

Nike was founded by Bill Bowerman, the legendary University of Oregon track and field coach, and Phil Knight, a University of Oregon business student and middle-distance runner under Bowerman. The partnership began in 1962 as Blue Ribbon Sports (BRS); their first-year sales totalled $8,000. In 1972 BRS changed its name to Nike, named after the […]

Read more
Advertising Competition Nike, Inc. Promotion And Marketing Communications
SWOT analysis for Nike
979 words 2 pages

Nike is considered a world-renowned icon. Nike is the Coke of the athletic footwear and apparel industry. Undoubtedly, it is the number one sports brand in the planet. It’s “Swoosh” logo is easily recognized and is always associated with success and victory. Nike is a fierce and competitive organization. CEO Phil Knight applies his dogma […]

Read more
Brand Nike, Inc. Swot Analysis
Nike Brand equity Essay Example
2860 words 6 pages

Nike Brand equity Introduction Nike Corporation was incorporated in 1968. In their thirty-four year history, Nike has primarily been in the business of designing, developing, and marketing athletic footwear, attire, equipment and accessories, ? lot of companies go out on a limb when it comes to business decision or management strategies with Nike Corporation. Nike […]

Read more
Brand Marketing Nike, Inc.
The Nike Sweatshop Debate Essay Sample
545 words 2 pages

The Nike Corporation is the world’s taking supplier of athletic places and dress. The company takes its name from the Greek goddess of triumph. and has fulfilled its repute of being winning in the sporting good industry for over a decennary. For several organisations Nike had become a symbol of the immoralities of globalisation as […]

Read more
Globalization Nike Nike, Inc. Policy
Lady Foot Locker: the Lobo Launch Essay Example
943 words 2 pages

store designs that combined trend-setting product assortments with exciting retail environments. Historically, its largest proportion of sales and net income were generated during the Back-To-School season in August. B. Lady Foot Locker LFL’s first retail store opened in 1982 in Joliet, Illinois. As of 1997, LFL operated approximately 650 stores across the United States and […]

Read more
Brand Nike, Inc.
Nike Inc: Cost of Capital
612 words 2 pages

Nike was founded in 1964 and was formerly known as Blue Ribbon Sports. Track star Bill Bowerman and his coach Philip Knight created Blue Ribbon Sports which later became Nike in 1978. The name Nike comes from the Greek Goddess of victory. In 1966 the first retail store was opened in Santa Monica, Ca. By […]

Read more
Finance Nike Nike, Inc.
Nike Research Paper
1764 words 4 pages

Primary Business Function(s) and Background A primary business function or activity is the main focus or line of products that the business ventures into and the types of products that they aim to sell to the consumer market. Nike is a clothing and goods manufacturer, focusing on athletic shoes, apparel, sporting goods and accessories. Originally […]

Read more
Brand Innovation Nike Nike, Inc. Research
Under Armour
3579 words 7 pages

Under Armour is currently one of the leading companies in the sports apparel industry whose mission is to “Make all athletes better through passion, science, and the relentless pursuit of innovation”. 1 When Under Armour first broke into the sports apparel industry it was a disruptive pioneer that initially made the two giants, Nike and […]

Read more
Adidas Business Company Competition Earnings Nike, Inc.
Marketing Spotlight – Nike Essay Example
412 words 1 page

Nike hit the ground running in 1962. Originally known as Blue Ribbon Sports, the company focused on providing high-quality running shoes designed especially for athletes by athletes. Founder Philip Knight believed that high-tech shoes for runners could be manufactured at competitive prices if imported from abroad. The company’s commitment to designing innovative footwear for serious […]

Read more
Marketing Nike, Inc. Promotion And Marketing Communications
Nike- an Ecnomic Report
3206 words 7 pages

CHAPTER 1: COMPANY BACKGROUND Nike is the world’s leading designer, marketer and distributor of athletic footwear, apparel, equipment and accessories for a range of sports and fitness activities. Nike is headquartered in Beaverton, Oregon and owns facilities in Tennessee, North Carolina and The Netherlands. The company operates in the Americas, Europe, the Middle East, Africa […]

Read more
Adidas Athletic Shoe Brand Business Company Earnings Fashion Footwear Marketing Nike, Inc. Shoes Supply And Demand
Athletic shoe
3581 words 7 pages

In addition, Nikkei also gets positive reaction from media and public in Vietnam due to high-quality products. Furthermore, Nikkei Alarm shoes to which Nikkei applied the exclusive Alarm technology are different from any competitors in market since. The target of Nikkei Air in Vietnamese market is middle-class and upper-class with a variety of age from […]

Read more
Athletic Shoe Brand Nike, Inc. Vietnam
Strategic Management – Nike & Reebok
985 words 2 pages

1. Which generic business- level strategy is each company following? Nike mission statement is “to bring inspiration and innovation to every athlete in the world – If you have a body, you are an athlete”. Nike using focus based on differentiation strategy. They use this strategy to satisfy their mission, also because they focusing on […]

Read more
Innovation Nike Nike, Inc. Strategic Management
Nike’s Analysis
1435 words 3 pages

From our days, it is impossible to find someone who has never heard or talked about this brand and its slogan. Nike profit is mostly from the sneaker sector, where it is one of the biggest competitors on the planet. Today people who buy Nike do so not just for sport. On the contrary, it […]

Read more
Brand Brands Marketing Nike, Inc.
Marketing Analysis of ThunderStix Essay Example
2020 words 4 pages

Marketing executives that work for sports teams typically have a difficult time trying to choose a promotional item to hand out at their freebee nights. After careful review of the latest and greatest gimmicks presented to them, the choice often comes down to one of the old standbys. Recently there has been a new item […]

Read more
Marketing Nike, Inc. Plastic
History of Nike Company
3066 words 6 pages

   WHEN NIKE BREATHED ITS FIRST BREATH, IT INHALED THE SPIRIT OF TWO MEN. Before there was the Swoosh, before there was Nike, there were two visionary men who pioneered a revolution in athletic footwear that redefined the industry. Bill Bowerman was a nationally respected track and field coach at the University of Oregon, who […]

Read more
College Nike, Inc. Promotion And Marketing Communications Shoes
Nike Company History Essay Example
551 words 2 pages

Bill Bowerman and Phil Knight founded Nike Inc. as Blue Ribbon Sports in 1962. The partners began their relationship at the University of Oregon where Bowerman was Knight’s track and field coach. While attending Stanford University, Knight wrote a paper about breaking the German dominance of the U. S. athletic shoe industry with low-priced Japanese […]

Read more
History Nike Nike, Inc. Shoes
Five Stages of International Development Essay Example
587 words 2 pages

An international company is one that engages in any combination of activities, from exporting/importing to full-scale manufacturing, in foreign countries. A multinational corporation, on the other hand, is a highly developed international company with a deep involvement throughout the world, plus a worldwide perspective in its management and decision making. The following list will a […]

Read more
Harley-Davidson Multinational Corporation Nationalism Nike, Inc.
Adidas—Will Restructuring Its Business Lineup Allow It to Essay Example
508 words 1 page

Adidas—Will Restructuring Its Business Lineup Allow It to Catch Nike? Overview Adidas’ 1998 acquisition of diversified sporting goods producer Salomon was expected to allow the athletic footwear company to vault over Nike to become the leader of the global sporting goods industry. Salomon had several businesses that adidas management viewed as attractive—its Salomon ski division […]

Read more
Adidas Brands Nike, Inc.
Nike Strategy Analysis
8926 words 18 pages

Executive Summary Nike INC. was founded in 1962 by Bill Bowerman and Phil Knight as a partnership under the name, Blue Ribbon Sports. Our modest goal then was to distribute low-cost, high-quality Japanese athletic shoes to American consumers in an attempt to break Germany’s domination of the domestic industry. Today in 2008, Nike Inc. not […]

Read more
Business Process Marketing Nike Nike, Inc. Strategy
Nike Shoes Essay Example
1084 words 3 pages

CONSUMER BEHAVIOR Shopping locations, Department stores were the most preferred type of retailers, followed by outlets in shopping malls and chain stores. Product variety, guaranteed quality, brand choice, price, services and store environment were cited as the major reasons for visiting a leather consumer goods store. SHOPPING TIME Thirty-eight percent of respondents visited leather consumer […]

Read more
Brand Nike Nike, Inc.

Popular Questions About Nike, Inc.

Is it Nike or Nike Inc?
It was founded in 1964 as Blue Ribbon Sports by Bill Bowerman, a track-and-field coach at the University of Oregon, and his former student Phil Knight. They opened their first retail outlet in 1966 and launched the Nike brand shoe in 1972. The company was renamed Nike, Inc., in 1978 and went public two years later.
Is Nike Inc legit?
Nike does have a legitimate online outlet, but it is all part of Nike.com, the company's official website. That way you don't waste your money. Don't Waste Your Money is a registered trademark of the EW Scripps Co.
What does Nike stand for?
In Greek mythology, Nike is the Winged Goddess of Victory. The logo is derived from goddess' wing,'swoosh', which symbolises the sound of speed, movement, power and motivation. Agencies.