Ch. 4,5,6,8 Quiz – Flashcards

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When you use the __________ method of delivery, you become so familiar with the substance of your speech that you need only a few brief notes to jog your memory.
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extemporaneous
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The __________ expresses precisely what you hope to accomplish with your speech.
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specific purpose
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What is the median in the following set of numbers: 200, 300, 500, 600, 600?
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500
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The process by which a speaker seeks to create a bond with listeners by emphasizing common values, goals, and experiences is referred to as ___________ by communication scholars.
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identification
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When the general purpose of your speech is to __________ , you act primarily as a teacher or lecturer.
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inform
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Which of the following statistical measures corresponds to what is popularly called "the average"?
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the mean
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Research indicates that the impact of examples is greatly enhanced when they are combined with __________ that show(s) the examples to be typical.
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statistics
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What are the two types of audience analysis discussed in your textbook?
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demographic and situational
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__________ testimony is especially valuable in a speech because it adds the personal insight of people with firsthand experience on a topic.
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peer
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According to your textbook, the first thing a speaker needs to do in the introduction of a speech is to
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get the interest and attention of the audience
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"To inform my audience about the symptoms, causes, and treatment of chronic fatigue syndrome" is an example of a
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specific purpose
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The process of generating ideas for speech topics by free association of words and ideas is known as
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brainstorming
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"To inform my audience about the basic steps in car maintenance and how to protect their investment with auto insurance" is a poorly phrased specific purpose statement for a classroom speech because it
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specific purpose
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"To inform my audience about the four major elements in rope climbing" is an example of a
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specific purpose
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Which of the following does your textbook recommend as a method of brainstorming for a speech topic?
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all of the above
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"To persuade my audience that continuing to spend money on the space program is like throwing good money after bad" is a poorly phrased specific purpose statement for a speech because it is
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expressed in figurative language
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"To inform my audience about the history of the Federal Deposit Insurance Corporation" is an example of a
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specific purpose
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Which of the following is recommended by your textbook as a way to enhance the effectiveness of your examples?
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a and c only
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When the general purpose of your speech is to __________ , you act primarily as an advocate.
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persuade
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"To inform my audience about the three basic steps in preventive medicine" is an example of a
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specific purpose
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"To inform my audience how the campus administration let the cat out of the bag on the proposal to increase tuition" is a poorly phrased specific purpose statement for a speech because it
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specific purpose
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After choosing a topic, what is the next step of speech preparation?
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determining general purpose
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According to your textbook, a common mistake students make when developing their first speech is
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trying to cover too much material
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According to your textbook, brainstorming is especially helpful when you are having trouble
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choosing a speech topic
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