Posts by Sean Mitchell:
question financing – industrial – pricing – product Obtaining the money needed to start and operate a business is a marketing function known as ____________________. answer financing question financing – industrial – pricing – product After conducting market research, Whole Breads Inc. decides to introduce a new low carb muffin to increase their sales. What […]
Read morequestion _____ is an organizational function and process for creating, communication, and delivering value to customers and for managing customer relationships in ways that benefit the organization and stakeholders. answer Marketing question RJR test marketed a “smokeless” cigarette in the Phoeniz area. Many people wrote the company bout the “benefits” that RJR was promoting. In […]
Read morequestion tumor answer Abnormal growth of tissue that results from uncontrolled multiplication of cells question in situ cancer answer Localized cancer cells in on site that have not spread to other parts of the body question metastasis answer Process in which cancer cells spread from original site to other areas of the body question neoplasm […]
Read morequestion A charter bus company is about to launch Go-Go Bus, a low-fare inter-city bus service that will compete with BoltBus, Megabus, and other discount bus companies. You’re the new marketing director, and you’re going to help Go-Go prepare its first marketing plan for service between Washington, D.C. and New York City, with stops in […]
Read morequestion when marketers allow customers to act as collaborators to create the product or service answer value co creation question a business philosophy and set of strategies and programs. Firms that employ CRM systematically collect information about their customers’ needs and then use that information to target their best customers with the products, services, and […]
Read morequestion The right to counsel is guaranteed by the ________ Amendment answer Sixth question The individual freedoms in the Bill of Rights were extended by the Fourteenth Amendment to include protection from deprivation of due process rights by answer actions of state and local governments question The term civil liberties refers to specific individual rights […]
Read morequestion Message Strategy Objectives & Methods answer OBJECTIVES Promote Brand Recall Instill Brand Preference Scare the Consumer to Action Induce Anxiety to Change Behav. Transform Consumption Exper. Situate the Brand Socially Define the Brand Image Persuade the Consumer Invoke a Direct Response METHODS Repetition Ads Slogan Ads/Music Humor Ads Sexual Innuendo Threat/Fear Appeals Anxiety Ads […]
Read morequestion 6 Common Elements of Sticky Ads answer 1. Simplicity 2. Concreteness 3. Emotionality 4. Story telling 5. Credibility 6. Unexpectedness question 1. Simplicity answer Profound, simple, represents a core idea, strips down to critical essence, very basic •Example: Justin Timberlake and Jimmy Fallon iPhone 6 with just their hands and voices question 2. Concreteness […]
Read morequestion Ozone filters out most of the _____ radiation in sunlight. A. infrared B. gamma C. microwave D. ultraviolet answer D. ultraviolet question Air may best be described as _____. A. a compound B. an element C. a mixture D. none of these answer C. a mixture question The annual temperature range at most latitudes […]
Read morequestion ________ pay the bills: without them, you have no business. answer Customers question Research shows that repeat customers spend ________ percent more than new customers. answer 67 question The total quality management (TQM) concept ________. answer strives to achieve quality not just in the product or service itself, but in every aspect of the […]
Read morequestion Geography answer The study of something a) the study of spatial distribution of features on earth b) the relationships between people and the land question Physical Georgaphy answer The branch of geography that focuses on the characteristics of the natural environment question Human Geography answer The branch of geography that focuses on characteristics and […]
Read morequestion Marketing Enviroment answer The competitive, economic, political, legal and regulatory, technological and sociocultural forces that surround the customer and affect the marketing mix. question Marketing answer The process of creating, distributing, promoting and pricing goods, services and ideas that facilitate satisfying exchange relationships with customers and to develop and maintain favorable relationships with stakeholders […]
Read morequestion sedition answer act or practice aimed at undermining authority; rebellion question ambiance answer environment surrounding; atmosphere question circuitous answer roudabout or lengthy question transitory answer short-lived or temporary question accede answer to agree, often at the urging of another question antecedent answer one that precedes another question precedent answer tradition; an act or decision […]
Read morequestion 1) The catalog you receive from a large apparel store, displaying their new summer collection, is an example of ________ marketing. A) buzz B) direct C) virtual D) word of mouth E) interactive answer B question 2) A salesperson sends e-mails to persuade prospects to buy the products of his company. This is a […]
Read moreMolecular Formula H2BNaO3 Average mass 83.815 Da Density Boiling Point Flash Point Molar Refractivity Polarizability Surface Tension Molar Volume Predicted – ACD/Labs Predicted – ChemAxon Predicted data is generated using the ACD/Labs Percepta Platform – PhysChem Module No predicted properties have been calculated for this compound. Density: Boiling Point: Vapour Pressure: Enthalpy of Vaporization: Flash […]
Read morequestion Io experiences tidal heating primarily because answer Io’s elliptical orbit causes the tidal force on Io to vary as it orbits Jupiter question Saturn’s rings are composed of answer lots of individual particles of ice and rock question Saturn’s rings look bright because answer light from the Sun reflects off the material in the […]
Read morequestion personalities answer character traits question narrator,has part of horse answer vita question references to features of a culture answer allusion question gets role of helen in play answer Helen McGuire question most beautiful, married menelaus, king sparta, but paris fell in love and ran away with her, daughter or zeus and leda answer greek […]
Read morequestion Psychopathology answer -scientific study of the origins, symptoms, and development of psychological disorders question psychological disorder (mental disorder) answer -pattern of behavioral or psychological symptoms that causes significant personal distress, impairs the ability to function in one or more important areas of life, or both (DSM-IV-TR, 2000) -pattern of behavioral or psychological symptoms must […]
Read morequestion When Alfred returns home after his last match, Aunt Pearl is visibly upset. Alfred quickly explains that he is so late because everyone went to eat at a restaurant where Jelly now works. However, Aunt Pearl is not concerned about Alfred’s tardiness or even the injuries to his face. James is in trouble. He […]
Read morequestion Norman Bowie “Respecting Humanity in Person” Business Ethics Kantian Perspective, 1999 answer -Employees are the end to the means. “Employees are a means to an end” is not permissible -Kant- “Human beings have a dignity that machines and capital do not have.” -Corporate managers cannot manage in the “most efficient manner” without violating the […]
Read morequestion Ch. 7 Methods of Investigation (two) answer Experimental Approach: using variables common to entire group to assess performance. Differential approach: used to examine individual abilities or differences; factors that make people different from each other. question Ability answer is a fundamental characteristic that tends to underlie particular skills; ability is largely inherited genetically and […]
Read morequestion classical conditioning answer associative learning in which an arbitrary (something not usually associated with that behavior) stimulus becomes associated with a particular outcome (out of their control) question operant conditioning answer an animal learns to associate a behavior with a reward or punishment and tends to repeat or avoid that behavior; “trial and error […]
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