Kenneth Wheeler

question When evaluating the effectiveness of the macro-marketing systems of different countries: answer it doesn’t make sense to try to compare the effectiveness of systems for different nations that have different objectives. question The basic objective of the U.S. market-directed economic system is to: answer satisfy consumer needs as the consumers themselves see them. question […]

question Phillip Morris USA, the manufacturer of Marlboro Ultra Smooth cigarette targeted to people who want to smoke a potentially safer cigarette has asked for marketing research to explain the reasons for the recent failure of the new cigarette. This type of research is described as: answer diagnostic question Managers must combine specific pieces of […]

question • What are the forms of alternative marketing and alternative media programs? answer Buzz marketing Guerilla marketing Lifestyle marketing Experiential marketing Product placement Branded entertainment question • What is word-of-mouth marketing also known as? answer buzz question • Why is buzz marketing is attractive to marketers? answer High credibility Fast growth question • In […]

question What is the term for the process of creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders? answer Marketing question What is the term for intangible products, such as time, expertise, or an activity that can be purchased? answer Services question What […]

question the study of how traits are (blanked) through the interactions of alleles. answer inherited question when did the study of genetics start answer in the 1850’s question who was the first scientist to study and record how traits pass from one generation to the next. answer Gregor Mendel question what was he considered? answer […]

question Seth genuinely cares about his animals, yet he derives sexual pleasure from having sexual contact with them. Seth is practicing answer zoophilia question Sex therapists consider fantasies about other lovers while having sex with a partner to be answer perfectly normal and very typical question Which of the following sexual practices is most risky […]

question Hook answer Imagine it is 1985 and you are in South Africa. When you look out, all you can see are barren lands. Around you, there are people dying from starvation left and right. Why? The environment is too harsh to support the growing of crops. But fast forward 30 years, and now you […]

question To increase their absorption of iron, a person with low iron stores may benefit from consuming iron sources along with foods rich in vitamin ______ answer C question Which of the following plays the primary role in the body’s physiological functions? answer Retinol question Which of the following cooking methods is most likely to […]

question A refracting telescope is subject to chromatic _______. answer Abberation question A refracting telescope uses _______ to form an image. answer Lenses question A reflecting telescope uses _______ to form an image. answer Mirrors question Linking separate telescopes so they act as one telescope producing more detailed images answer Inferometry question Light is described […]

question _____ is the managerial process of creating and maintaining a fit between the organization’s objectives and resources and the evolving market opportunities. a. Strategic Planning b. The market audit c. Functional planning d. Environmental scanning e. Tactical Management answer a. Strategic Planning question Which of the following is a type of strategic alternative that […]

question Acupuncture answer Ancient Chinese form of medicine question Pap smear answer Procedure that identifies abnormal cells that may indicate cervical cancer. question Osteoporosis answer Condition that could not be detected by a screening test at home. question The patient answer Medical records are whose property? question A colon cancer screening test works by measuring […]

question Many companies create a branded presence such as a fan page within virtual communities such as Facebook or MySpace in order to answer generate word-of-mouth advertising. question Promotion represents the fourth element in the marketing mix. The promotional element consists of communication tools, including sales promotion, public relations, personal selling, direct marketing, and _________. […]

question When forming a concept, people often develop a best example, or ________, of a category. answer prototype question Dr. Mendoza is studying the mental strategies people use when solving problems. Dr. Mendoza is clearly a(n): answer cognitive psychologist. question When we use the word “automobile” to refer to a category of transport vehicles, we […]

question Stimson Doctrine answer In 1932, the policy declared in a note to Japan and China that the US would not recognize any international territorial changes brought about by force. It was enacted after Japan’s military seizure of Manchuria in 1931. question Good-neighbor policy answer FDR’s policy towards Latin America emphasizing trade and cooperation rather […]

question Audience adaptation is an important factor in which of the following steps of the speechmaking process? a. formulating a specific purpose b. writing an introduction and conclusion c. choosing visual aids d. all of the above e. a and b only answer e. All of the above question Audience adaptation answer 1. Assessing how […]

question franklin leaves boston mainly because he answer has left his apprenticeship and needs to find work as a printer question in this selection from his autobiography, franklin seems most eager to portray his answer ability to work steadfastly toward his goals question franklin consideres moral perfection to be answer a state attainable through study […]

question Geologic Time Scale answer A record of the geologic events and life forms in Earth’s history. question Eras answer one of the three long units of geologic time between the precambrian and the present. (Eras: Palezoic, Mesozoic, Cenozoic)Mass extinctions mark boundaries between eras. question Periods answer unit of time into which eras on the […]

question Which of the following is NOT a typical supply chain member? A) raw materials supplier B)intermediaries C)resellers D)customers E)government agencies answer E question When suppliers, distributors, and customers partner with each other to improve the performance of the entire system, they are participating in a ________. answer Value delivery network question To a producer […]

question Ag+ answer silver question Al3+ answer aluminum question AsO43- answer arsenate question As3- answer arsenide question Au+ answer gold(I) [aurous] question Au3+ answer gold(III) [auric] question B4O72- answer tetraborate question BO33- answer borate question Ba2+ answer barium question Be2+ answer beryllium question Br– answer bromide question BrO3– answer bromate question BrO– answer hypobromite question […]

question Ammonium answer NH4+ question Cesium answer Cs+ question Copper answer Cu+OR Cu++ question Hydrogen answer H+ question Lithium answer Li+ question Potassium answer K+ question Silver answer Ag+ question Sodium answer Na question Barium answer Ba++ question Beryllium answer Be++ question Calcium answer Ca++ question Chromium answer Cr++AND Cr+++ III question Cobalt answer Co++ORCo+++ […]

question simultaneous production and consumption is a unique aspect of sport marketing answer true question most traditional products will see consistent sales throughout the year, whereas a sport product has high-volume times and low-volume times answer true question the price of the sport product itself is large in comparison with the total cost paid by […]

question You are studying cell cycle progression in an early frog embryo. If you were to inject a protein synthesis inhibitor into a cell during S phase, where do you predict that the cells would arrest? answer G2 question What is separase? answer A protein that destroys cohesin through its protease activity. question What would […]