Xerox Corporation Analysis Essay Example

was given responsibility or opportunity to set their own targets.

The measurements bases at Xerox were a combination of financial and operational targets. The feedback system at Xerox was quite efficient in facilitating the planning process. LTQ and competitive benchmarking were used as major tools to measure operational efficiency. Since the measurements were operational and financial in nature there had to be a unit that could control the financial performance of the business units and as a result of which the FEC evolved in parallel to LTQ.

Xerox culture was more towards open communication. The formal channel was complemented by informal channel of reporting thus bringing about integrity in the company. Open communication helps identify more closely the needs and wants of many customers and hence Xerox can alter its actions according to customer requirements while maintaining good Quality thereby supporting its strategy of LTQ.

Since Xerox is in a market with a very elastic demand for its products a recommendation would be innovation. Xerox would benefit if it constantly innovates and finds new ways of offering its products which would even lead to diversification into even more potential foreign markets and would enable Xerox to utilize its good reputation and favourable image in new related products and services. This would allow Xerox to effectively respond to international needs. Another recommendation would be to improve its business structure as there appears duplication between the Customer Operation division and US market division. Integrating both the divisions would help Xerox cut down unnecessary costs.