HFT 2750 event management midterm – Flashcards
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meeting
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educate, discuss, socialize
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exposition (exhibition)
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display products and services
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event
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organized occasion where the main activity is to attend educational sessions, have discussions, socialize, etc.
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trade show
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exhibit of products / services; not open to the public
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seminar
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lecture or series of meetings
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workshop
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training / education to develop skills
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conference
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meet and exchange ideas / problem-solve
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clinic
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workshop to learn by doing
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break-out sessions
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small-group, specific sessions
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assembly
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general or formal meeting
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congress
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gathering of large group to discuss a particular subject
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forum
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interactive presentation / discussion
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symposium
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experts present their solutions
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institute
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in-depth instructional meeting
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panel discussion
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group discussion in front of audience
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incentive travel
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travel reward to stimulate productivity
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DMAI
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Destination Marketing Association International; world's largest resource for official destination marketing organizations (DMOs) dedicated to improving the effectiveness of DMOs in more than 25 countries; provides members with educational resources, networking opportunities, and marketing benefits worldwide
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empowerMINT.com
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DMAI's database; meeting planners can access their organization's post-convention history and receive reports; MINT = Meeting Information Network
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future trends of DMOs
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Destination MANAGEMENT Organization; market their destinations as places to have meetings and to live (like a chamber of commerce); continued budget threats; greatest increase in number and scope in developing regions such as China and Africa
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SMERF
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Social, Military, Educational, Religious, Fraternal Events; events industry was trying to generate money when the economy was declining; persons attending these meetings tend to pay their own expenses so this category tends to be very price sensitive
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information a DMO shares with a meeting or event planner
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available meeting spaces and lodging; also local attractions; assist in conforming to local codes and regulations; an unbiased source of information about a destination's services and facilities; one-stop shop for local tourism interests and save meeting professionals' time and energy; usually free
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hotel
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types of space: board rooms, ballrooms, break-out rooms, exhibit space, temporary structures, outdoor space, pre-function space; revenue sources: guest rooms, restaurants, bars, room service, concessions at pool/spa/beach, telephone and business services, commissions, connections to theme parks, casino, seasonality, time of week
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convention centers
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host meetings and their exhibits and have no sleeping rooms; offer banquet and concession food and beverage service; large, flexible space; host large and small trade shows as well as meetings and banquets; usually owned by city, country, or local government; revenue sources: rental fees for exhibit space and meeting rooms, catering services ("exclusive" or preferred vendors), AV, power, data-telecom, florists
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conference centers
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specifically designed to enhance classroom-style learning; residential or non-residential; specialize in small to mid-size meetings; designed for the comfort of the participant; focused on learning;
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Retreat facilities
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tend to be rural; similar to conference centers; may be owned by religious or non-for-profit groups, families, or closely held corporations; may specialize in extracurricular activities (ex. nature, dude ranch, spiritually)
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cruise ships
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captive audience; variety of styles: incentive trips, special interest cruises, isolated meetings; unique meeting space; complete meeting package prices
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specific use facilities
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amphitheatres, arenas, stadiums, sports facilities, nightclubs; issues: sharing technical equipment and reliability, usually weekends won't be an option
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amphitheater
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open air
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stadium
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ex. president's suite
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sports facility
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ex. arena, ex. O-dome
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colleges and universities
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available mostly in summer months and at lower cost; quality of housing, food, and meeting space not as high as hotel or conference center; possibilities: college art museums, student centers, campus theaters, etc. ex. Harn museum
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unusual venues
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parks/nature preserves, airplane hangers, garages, tented parking lots; challenges: weather, security/privacy, rest rooms/trash removal, electricity/sound systems, accessibility, catering issues, permits
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attrition
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difference between the actual number of sleeping rooms picked up (or food and beverage covers or revenue projections) and the number or formula agreed to in the terms of the facility's contract; usually, there is an allowable shortfall before damages are assessed
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IACC
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International Association of Conference Centers; association in which member facilities must meet a list of over thirty criteria to be considered an approved conference center
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CMP
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Certified Meeting Professional; the foremost certification program of today's meetings, conventions, and exhibitions industry; recognizes individuals who have achieved the industry's highest standard of professionalism
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function space
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space where the actual event occurs
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pre-function space
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space for attendees to gather before event, for hors d'oeuvres, drinks, or socializing
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classroom seating
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desks/long tables in front of chairs
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theater seating
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rows of seats
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amphitheater seating
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outdoor, semicircle around stage
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banquet seating
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~50" tables; ideally 8 people, 10 squeezed, 12 is really tight
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duties of a meeting or event planner
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define goals, develop a RFP, negotiate contracts, prepare a crisis management plan, register participants, monitor industry, supervise vendors, reassure clients/customers
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future trends in the event industry
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increase in meeting attendance, growing number of meeting professionals, increase in budgets, globalization
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incentive trips
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top performers are rewarded with trips to exciting or glamorous destinations
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DMO
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formerly known as CVB (convention and visitor's bureau); not-for-profit organization charged with representing a specific destination and helping the long-term development of communities through a travel an tourism strategy; usually membership organizations, bringing together businesses that rely on tourism and events for revenue
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APEX
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Accepted Practises Exchange; initiative of the meetings, expositions, events, and conventions industry managed by the Convention Industry Council (CIC); APEX develops and manages the implementation of accepted practices (voluntary standards) for the industry
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MPI
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Meeting Professionals International; member organization of the Convention Industry Council
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CIC
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Convention Industry Council; federation of national and international organizations representing individuals, firms, or properties involved in the meetings, conventions, exhibitions, and travel and tourism industries
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"green" event
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trying to minimize environmental impact; paperless, recycling, using real plates instead of paper plates
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Which sector holds most meetings?
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business sector
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lead sheet
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identifies needs, etc
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What is the number one reason attendees go to events?
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networking