Paula Deen Essay Example

environment played a huge role on the outcome of Paula Dens business.

A Coloratura environment is defined as "the customs, mores, values, and demographic characteristics of the society in which an organization functions" and a global environment is defined as "the international forces that affect a business" (Bert Griffin). When the race and sex discrimination lawsuit became public her business turned into a coloratura environment. For example when she was accused of using the "N-word" she received a lot of negative publicity according to CNN. Mom "Celebrity chef Paula Den's contract with the Food Network will not be renewed, the network said Friday, the latest fallout over evaluations that she admitted to using a racial epithet in the past. " (Carter Sung). Using racial slurs has caused her to lose her show with The Food Network. With the lawsuit filed against her, her business had become global with her suppliers. CNN. Com stated "Several large stores, including the world's largest retailer Wall-Mart (WANT, Fortune 500), announced last week that they would stop selling Paula Eden products.

Target (TXT, Fortune 500), Home Depot (HAD, Fortune 500), Sears (SOLD, Fortune 500), J. C. Penny COP, Fortune 500) and Q.V. also said they would discontinue her merchandise. This puts suppliers of Paula Eden merchandise in a difficult spot, said industry experts. They may lose large, lucrative contracts with some of the nation's biggest stores that were buying her goods. They could also get stuck with lots of unsold Paula Eden merchandise that's still sitting in their warehouses and factories" (Civilian).

All over the world most of her suppliers discontinued her merchandise. 3. What happened to her business since

the information hit the press? Paula Eden has lost her suppliers, TV show, and over 10 million dollars in earnings. According to endearingly. Mom "Paula Eden has reason to cry: The celebrity chef has lost an estimated $7. 5 million in endorsements, and another $5 million from cancelled television and restaurant deals in the wake of her admission in a deposition that she used the N-word. (Localization). She has lost millions of dollars for using the "n-word". Second her merchandise will no longer be in stock in places such as Walter, Target, Smart, and Sears. According to ms. Com "Some of this excess inventory could end up in deep-discount stores. Some will be sent back to factories to redo and sell under some other brand," Marshal Cohen, the chief retail analyst with arrest research firm NYPD Group, told CNN. "Some of it could even end up in overseas markets. "(Note).

No one really wants partnership with Paula Eden because, her brand is damaged and it could affect the image of the supplier because they sale her products. 4. Why do you think that happened to her? In my opinion I think she probably used the word in her work environment with Lisa Jackson. She has probably used it so many times that Lisa got tired hearing it and dealing with it, she finally went to go report it. 5. Discuss the public issue of making statements for or against specific group of errors. Some things you can and cannot say to people regardless of their situation.

Reasons are because you never know what they are going through, they grieve, and may not agree to what

you have to say. 6 . Discuss the value of not putting person information on Faceable. Putting your personal information on a social network site can put your safety or future at risk. You never know who is watching. "The words and images you post on the Internet may be available for years, and your profile may be viewed by future employers and school admissions officials, as well as identity hives, spammed, and stalkers. (whoswatchingcharlottesville. Org), anything can happen and most times you can't take it back. Now that I have described the affects and the outcome of Paula Dens business, let me remind you as to why her environment is the way it is today. Coloratura left a negative impact because of using racial slurs, it messed up here image. Her business turning global really caused her to lose most of her money. Top retailers such as Walter and Target terminated her products. Overall professionalism is what got Paula Eden to where she is today.