Flashcards and Answers – MIS Chapter 3 Quiz
Unlock all answers in this set
Unlock answersquestion
True or false: A firm can be said to have competitive advantage when it has a higher stock market valuations than its competitors.
answer
True
question
The greatest impact the internet has had on globalization is in lowering costs of: A. labor B. telecommunications C. network infrastructure D. entry to global-scale operations
answer
D. entry to global-scale operations
question
True or false: Customers are one of the competitive forces that affect an organization's ability to compete.
answer
True
question
When a firm provides a specialized product or service for a narrow target market better than competitors, they are using a: A. product differentiation strategy B. market niche strategy C. mass customization strategy D. process efficiency strategy
answer
B. market niche strategy
question
True or false: The effect of the internet has been to raise bargaining power over suppliers.
answer
True
question
True or false: The more people that use Microsoft Office software and related products, the greater its value.
answer
True
question
True or false: Strong linkages to customers and suppliers increase switching costs.
answer
True
question
True or false: The competitive forces model was created for today's digital firm.
answer
False
question
True or false: In the age of the internet, Porter's traditional competitive forces model is still at work, but competitive rivalry bas become much more intense.
answer
True
question
True or false: In the value chain model, primary activities are most directly related to the production and distribution of the firm's products and services that create value for the customer.
answer
True
question
Which of the following is not one of the competitive forces of Porter's model? A. suppliers B. other competitors C. external environment D. customers
answer
C. external environment
question
Which of the following industries has the lowest barrier to entry? A. automotive B. computer-chip C. restaurant D. airline
answer
C. restaurant
question
Seeing quality as the responsibility of all people and functions in an organization is central to the concept of: A. six sigma B. TQM C. quality control D. cycle time reduction
answer
B. TQM
question
Which of the following can force a business and its competitors to compete on price alone? A. high product differentiation B. poor process efficiency C. demand control D. transparent marketplace
answer
D. transparent marketplace
question
True or false: A transparent marketplace means that there is high product differentiation.
answer
False
question
True or false: The value chain model classifies all company activities as either primary or support.
answer
True
question
Hilton Hotels' use of customer information software to identify the most profitable customers to direct services to is an example of using information systems to: A. strengthen customer intimacy B. differentiate their service C. focus on market niche D. increase efficiency
answer
C. focus on market niche
question
An information system can enable a company to focus on a market niche through: A. complex trend forecasting B. tailoring products to the client C. intensive product trend analysis D. intensive customer data analysis
answer
D. intensive customer data analysis
question
True or false: In an efficient customer response system, digital answering systems are used to monitor and respond to customer inquiries.
answer
False
question
To what competitive force did the printed encyclopedia industry succumb? A. positioning and rivalry among competitors B. low cost of entry C. substitute products or services D. customer's bargaining power
answer
C. substitute products or services
question
The ________ strategy concentrates financial management and control out of a central home base while decentralizing production, sales, and marketing operations to units in other countries.
answer
B. multinational
question
The internet raises the bargaining power of customers by: A. creating new opportunities for building loyal customer bases B. making more products available C. making information available to everyone D. lowering transaction costs
answer
C. making information available to everyone
question
The value chain model: A. categorizes five related advantages for adding value to a firm's products or services B. sees the supply chain as the primary activity for adding value C. categorizes four basic strategies a firm can use to enhance its value chain D. helps a firm identify points at which information technology can most effectively
answer
D. helps a firm identify points at which information technology can most effectively
question
True or false: business process reengineering is the radical redesign of business processes.
answer
True
question
A firms value chain is linked to the: A. value webs of its industry B. value chains of its suppliers, distributors, and customers C. value webs of its suppliers and distributors D. value chains of its suppliers and customers
answer
B. value chains of its suppliers, distributors, and customers
question
A _______ is a collection of independent forms that use information technology to coordinate their value chains to produce a product or service for a market collectively. A. value chain B. business network C. value web D. consortia
answer
C. value web
question
An information system can enhance core competencies by: A. providing better reporting facilities B. creating educational opportunities for management C. allowing operational employees to interact with management D. encouraging the sharing of knowledge across business units
answer
D. encouraging the sharing of knowledge across business units
question
The more any given resource is applied to production, the lower the marginal gain in output, until a point is reached where the additional inputs produce no additional output is referred to as: A. the point of no return B. the law of diminishing returns C. supply and demand D. inelasticity
answer
B. the law of diminishing returns
question
Network economics: A. applies the law of diminishing returns to communities of users B. applies traditional economics to networked users C. sees the cost of adding new members as inconsequential D. balances the high cost of adding new members to a community against the lower cost of using network infrastructure
answer
C. sees the cost of adding new users as inconsequential
question
In network economics, the value of a commercial software vendor's software products: A. increases as more people use them B. decreases as more people use them C. increases due to higher marginal gain in output D. decreases according to the law of diminishing returns
answer
A. increases as more people use them
question
_______ systems are those in which systems development and operation occur totally at the domestic home base. A. centralized B. decentralized C. duplicated D. networked
answer
A. centralized
question
The primary activities of a firm include: A. inbound logistics, operations, outbound logistics, sales and marketing, and service B. inbound logistics, operations, outbound logistics, technology, and service C. procurement, inbound logistics, operations, technology, and outbound logistics D. procurement, operations, technology, sales and marketing, and service
answer
A. inbound logistics, operations, outbound logistics, sales and marketing, and service
question
________ typically develop a single information system, usually at the home base, and then replicate it around the world. A. domestic exporters B. multinational firms C. franchisers D. transnational firms
answer
C. franchisers
question
Which of the following is not a benefit of implementing CAD systems? A. reducing the time spent on completing a design B. reducing the time spent on benchmarking C. ability to review designs for errors prior to production D. ability to make changes to digital models without building physical prototypes
answer
B. reducing the time spent on benchmarking
question
Streamlining the steps taken to complete a business task more efficiently is called: A. workflow reengineering B. business process management C. business process reengineering D. workflow management
answer
D. workflow management
question
The most successful solutions or methods for achieving a business objective are called: A. core processes B. best processes C. benchmarks D. best practices
answer
D. best practices
question
Many reengineering projects do not achieve breakthrough gains in performance because: A. organizational change is difficult to manage B. It is difficult to streamline many business processes C. workflow management is difficult to achieve D. document management is difficult to achieve
answer
A. organizational change is difficult to manage
question
True or false: Studies show that about half of a business firm's profits can be explained by alignment of IT with business.
answer
True
question
Internet technology: A. makes it easy for rivals to compete on price alone B. imposes a significant cost of entry, due to infrastructure requirements C. increases the difference between competitors because of the wide availability of information D. makes it easy to sustain operational advantages
answer
A. makes it easy for rivals to compete on price alone
question
How are information systems used at the industry level to achieve strategic advantage? A. by building industry-wide, IT-supported consortia and symposia B. by raising the bargaining power of suppliers C. by encouraging the entry of new competitors D. by enforcing standards that reduce the differences between competitors
answer
A. by building industry-wide, IT-supported consortia and symposia
question
True or false: Mass customization requires different production resources from mass production.
answer
False
question
_______ is the ability to offer individually tailored products or services using the same production resources as bulk production. A. mass customization B. size customization C. personalization D. demand customization
answer
A. mass customization
question
Which industries did the first wave of e-commerce transform? A. air travel, books, bill payments B. air travel, books, music C. real estate, air travel, books D. real estate, books, bill payments
answer
B. air travel, books, music
question
Benchmarking: A. compares the efficiency and effectiveness of your business processes against strict standards B. allows industry participants to develop industry-wide standards C. is used to measure the speed and responsiveness of information technology D. synchronizes the business processes of customers, suppliers, and trading partners
answer
A. compares the efficiency and effectiveness of your business processes against strict standards
question
A firm can exercise greater control over its suppliers by having: A. more suppliers B. fewer suppliers C. global suppliers D. local suppliers
answer
A. more suppliers
question
Wal-Mart's continuous replenishment system allows it to: A. provide mass customization B. provide an efficient customer response system C. strengthen customer intimacy D. achieve economy of scale
answer
B. provide and efficient customer response system
question
Globalization allows: A. information systems to enhance core competencies B. businesses to sell their products on a global scale C. business to use the capabilities of other companies without being physically tied to those companies D. information systems to more fully utilize internet capabilities
answer
B. businesses to sell their products on a global scale
question
_______ systems are those in which each foreign unit designs its own unique information system solutions. A. centralized B. decentralized C. duplicated D. networked
answer
B. decentralized
question
________ systems are those in which development occurs at the home base but operations are handed over to autonomous units in foreign locations. A. centralized B. decentralized C. duplicated D. networked
answer
C. duplicated
question
True or false: in the strategy of product differentiation, information systems are used to enable new products and services.
answer
True
question
A manufacturer of deep-sea oil rigs may be least concerned about which of the following marketplace forces? A. product differentiation B. traditional competitors C. low number of suppliers D. new market entrants
answer
D. new market entrants
question
A substitute product of most concern for a cable TV distributor is: A. satellite TV B. broadcast TV C. satellite radio D. the internet
answer
A. satellite TV
question
A virtual company: A. uses the capabilities of other companies without being physically tied to those companies B. uses internet technology to maintain a virtual storefront C. uses internet technology to maintain a networked community of users D. provides entirely internet-driven services, or virtual products
answer
A. uses the capabilities of other companies without being physically tied to those companies
