K201 final
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Which of the IS components below is part of a Business Intelligence Information System
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Hardware Software Data Procedures People
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What is the software component of a BI System called?
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BI Application
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Data produced from actual viewing habits of customers is more reliable than data produced via focus groups because buyers often say they want one thing, but purchase something else.
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True
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The Business Intelligence Process contains three primary activities. What are they?
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Acquire data, Perform analysis, Publish results
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Which of the following are examples of unsupervised data mining techniques?
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Market-basket analysis Decision trees
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In the context of security threats, pretexting, sniffing, spoofing, and phishing are all examples of ________.
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unauthorized data disclosure
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In information security, which of the following is true about managing risk?
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Organizations should implement safeguards that balance the trade-off between risk and cost.
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Which of the following is classified as a technical safeguard?
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firewalls
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A ________ is a type of virus that self-propagates using the Internet or other computer network.
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worm
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If the incident-response plan is not well-prepared, there is substantial risk that the actions of well-meaning people will make the problem worse.
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True
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A team of ALDI District Managers working to increase the overall Quarter 3 sales in the U.S. is an example of _______________.
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Cooperation
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_____________ decisions involve the day-to-day operations.
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operational
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Project data is data that includes tasks, schedules, budgets, etc.
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True
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When all team members meet over Skype to discuss a plan for the xP assignment, they are participating in _____________________ communication.
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Synchronous
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Project data is data that includes tasks, schedules, budgets, etc.
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False; project metadata
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Version management tools limit, and sometimes even direct user activity to control workflow.
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False
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There are three roles in a social media information system (SMIS). Which role is ALDI with their Twitter account @AldiUSA?
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user
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Amanda is at her first IU Basketball game. She posts a selfie to Instagram getting several likes and comments. Her post along with the likes and comments are examples of _____________.
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content data
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Social CRM is a(n) ________ process.
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unstructured and uncontrolled
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A revenue model where advertisers display ads to potential customers for free and pay only when the customer interacts with the ad is known as ________.
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Freemium
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According to McAfee, suggesting content to employees based on tags created is a characteristic of the ________ component of Enterprise 2.0.
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extensions
