Global Business CH 2 – Flashcards
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a public issue exists when there is agreement between the stakeholders expectations of what a business firm should do and the actual performance of that business
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false
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emerging public issues are both a risk and an opportunity
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true
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understanding and responding to changing societal expectations is business necessity
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true
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because the public issues that garner the most public attention change over time, companies do not waste time tracking them
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false
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organizations always have full control of a public issues
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false
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environmental analysis is a method managers use to gather information about external issues and trends
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true
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environmental intelligence is the acquisition of information gained from analyzing the multiple environment affecting organizations
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true
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legal environment includes the structure process and ations of government at the local state national and international
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false
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competitive intelligence enables managers in companies of all sixes to make informed decisions in all areas of the business
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true
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stakeholder materially is a method companies use to prioritize the relevance of the stakeholders and their issues
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true
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in the issue management process, identify the issue involves anticipation emerging issues
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true
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financially sound companies do not need to understand how a public issue is likely to evolve or how it will affect them
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false
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for stakeholders engagement to occur both the business and the stakeholder must be motivated to work with one another to solve the problem
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true
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dialogue between a single firm and its stakeholders is always sufficient to address an issue effectively
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false
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companies are learning that it is important to take a strategic approach to the management of public issues both domestically and globally
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true
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public issues are also sometimes refereed to as
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both a and b
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the emergence of a public issue indicates that
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a gap has developed between what stakeholders expect and what an organization is actually doing
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failure to understand the beliefs and expectations of stakeholders
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cause the performance- expectation gap to grow larger
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because of the risks and opportunities public issues present organizations need
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a systematic way of identifying monitoring and selecting public issues
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customer environmental intelligence include
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demographic factors
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according to management scholar Karl, scanning to aquire environmental intelligence should focus on
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eight strategic radar screens
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the explosive use of social media is an example of
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customer envirment
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an analysis of the stability or instability of a government is an example of scanning the
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political enviorment
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legal environmental intelligence inclued
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consideration of patents copyrights or trademarks
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the role of special interests groups is an important element in acquiring intelligence from the
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social environment
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the relevance and importance of stakeholders and their issues is known as
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stakeholder materiality
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the issues management process is a
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systematic process companies use when responding to public issues that are of greats importance to the business
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the issue management process has how many stages
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five
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the components of a typical issue management process include
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all of the above
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once an issue has been identifies it implications must be
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analyzed
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an issues public profile indicated managers
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how significant an issue is for the organization but doesnt not tell them what to do
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once an organization has implemented the issue management program, it must
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study the results and make necessary
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when working well the issue management process
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continuously cycles back the beginning and repeats
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contemporary issues management
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is an interactive forward thinking process
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a leadership role in addressing emerging management issues is often taken by
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all of the above
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a corporation issue management activities are usually linked to
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both the board of directors and top management levels
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over time the nature of business relationship with its stakeholders often
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evolve through a series of stages
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firms that believe they can make decisions unilaterally without taking into consideration their impact on others are
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interactive companies
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firms that generally act only when forced to do so and then in a defensive manner are
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reactive companies
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proactive companies are
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much less likely to be blindsided by crises and negative suprises
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stakeholders engagement is
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the process of ongoing relationship building between business and its stakeholders
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stakeholders engagement is at its core a
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realtionship
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the drivers of stakeholder of engagement are
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goals motivation and operational capacity
