First Entry Hydrogen Gas Station Biz Plan Essay Example

are increasing their awareness about environmental issues and taking proactive steps to safeguard the planet. With more people joining in this effort to create a positive impact, it is an opportune moment to suggest a compelling idea for the community.

The alternative fuel segment is becoming increasingly popular as a result of unstable gas prices and a growing awareness of environmental issues among consumers. Since research on alternative fuel sources is still relatively new, competition mainly arises from comparable substitutes. To achieve success in this industry, it is necessary to secure government subsidies and to develop innovative technologies focused on sustainability. The Competitive Matrix Snapshot presented below offers information on four of Oasis Fuel Solution's competitors.

Even though both corporations are researching befouls and have substantial resources behind them, they still depend on automakers to produce cars that can run on befoul.

Company and Product Description Company

Description Oasis

The utilization of hydrogen as a replacement for fuel is reasonable, and Oasis Fuel Solution aims to be the leading provider of hydrogen gas production to facilitate transportation. The goal is to ensure hydrogen fuel transportation choices are accessible to all consumers.

The scientific community widely acknowledges hydrogen as the most efficient energy storage and recognizes hydrogen-based vehicles, powered by either internal combustion engines or fuel cells, as the transportation of the future. Oasis Fuel Solutions aims to become the leading provider of hydrogen fuel and expert in converting internal combustion engines into clean hydrogen-burning machines. The advantage of Oasis Fuel Solutions lies in the smooth production of hydrogen and the retrofitting of vehicles to enable hydrogen combustion.

Hydrogen can be created by utilizing electrolysis

of water and using solar panels to generate the required electricity. This method of hydrogen production drastically reduces the cost as it virtually eliminates the need for electrolytes in the process.

Excitement abounds at the prospect of converting a gas station into a power substation for distributed generation, generating revenue during off-peak periods and providing an essential competitive edge in an industry where initial sales volumes can be uncertain. Our principal product involves selling hydrogen fuel gas for cars, produced through electrolysis of water using solar panel-generated electricity.

Although hydrogen is the only energy source that produces solely water vapor and is therefore truly environmentally friendly, developing easily accessible "Hydro-charge" vehicles that utilize hydrogen combustion in both internal combustion engines and fuel cells still poses a significant challenge in the consumer market.

Hydro-Charging is the term used to describe the process.

To enhance sales during the initial stage of a business, it may be necessary to offer an excellent car wash service. In places like gas stations where feasible, combining car wash facilities with refueling options can provide customers with added convenience.

Marketing Plan

Market Identification

En caters to consumers who have a keen interest in buying eco-friendly products and services as a means of lowering carbon emissions responsible for natural disasters and hazards. The fact that California has established 23 hydrogen fueling stations demonstrates its commitment, both from the government and the public, in utilizing sustainable and clean energy for transportation (11).

If we manage to capture 2% of sales annually in California, we could generate approximately $17,000,000 in revenues each year.

Through collaboration with Green Vision, we can elevate the attractiveness

and acknowledgement of our merchandise by linking it to a widely recognized ecological initiative. Our dedication to self-sufficiency is shown through the implementation of solar panels that produce power for station procedures and hydrogen manufacture, leading to decreased expenses and potential reallocation of finances. Moreover, promoting our product as a premium modification for perceptive clients presents an occasion to price our principal Hydrochloric item at a significant markup, consequently achieving remarkable profit margins.

In order for us to ensure the success of our marketing campaigns and the expansion of our customer base, it is essential that we price our products and services appropriately.

Our company will implement different promotion strategies throughout its timeline, particularly during the entry and growth periods. In the entry phase, we will focus on Green Event Promotions and Sponsorships, a "65" advertising campaign that emphasizes the MPEG improvement, mailing lists of High-Tech company employees with an emphasis on green-marketing, Social Media promotions in local communities, used/new car magazines with paid advertisements inside car dealerships, technology conventions, and placing ads in green-news articles in technology and energy magazines and publications.

During the growth phase, we will focus on promoting key areas such as the continuation of our "65" campaign, customer rewards program, contests, television and radio advertising, national public relations, on-site promotions at green friendly events in local markets, fleet of Oasis Hydrochloric Vehicles, and appearances at car shows. Our distribution plan involves offering all products and services at our flagship location in San Jose, California. Starting with a high volume and income area, we aim to grow a substantial customer base before expanding within the city.

The company aims to

expand from Silicon Valley to other parts of California, and the next location will be determined based on factors such as the city's green achievements, hybrid and electric vehicle sales, median income, and education levels. It is important to choose a location that can meet the demand for the early stages and the first station. The operations and development plan includes hydrogen fuel injection intakes, engine supercharging and intercooling.

When deciding on a location for our venture, we need to consider a market that is large enough to sustain it, with high sales of electric and hybrid vehicles indicating a demand for alternative options. Our product is seen as equal to these alternatives in terms of demand. Additionally, it is crucial for the chosen location to have skilled labor in order to train technicians for the new process. The initial cost of our product may be higher than other methods, so locating in a place where luxury items are common and there is wealth to balance out the prices is important. It is also necessary to consider the region's macroeconomic factors to ensure that expansion is possible. Areas where public awareness of climate change or government regulations on carbon emissions and car fuel mileage are in effect represent good markets for our venture.

San Jose, CA has been selected as the founding location by En due to its adherence to all these conditions.

Having committed partnerships helps protect against the loss of other customers.

To reduce dependence on electricity from the grid and achieve cost-efficient production and storage of hydrogen, a complex system will be developed. The system must incorporate a sufficient number

of solar panels to meet the goal. A 2000 KHz system can serve up to 125 cars daily and around 1000 people with normal driving patterns. However, exceeding this capacity may require expansion if En has to resort to purchasing electricity from the grid.

Producing hydrogen gas can cost approximately the same as gas, at $3.75 per gallon. Without electricity costs, the production expense drops to $160 per gallon, allowing for a significant profit margin that justifies the investment of $260,000 in a solar cell system. Moreover, selling excess power to the grid during downtimes generates profits since San Jose's electricity rate is twice as expensive as our production costs.

To achieve optimal conditions for ignition in your vehicle, it is necessary to cool and compress the air before it enters the engine and to create an ideal gas to air mixture just before ignition. This can be done through various methods such as replacing spark plugs and recirculating exhaust fumes back into the process. This process is known as Hydro-charging your vehicle and requires three specific adjustments to be made to every vehicle. It is important to specialize in these tasks to ensure success in our business model. In addition, a fuel tank and fuel delivery system must be added to the car as hydrogen cannot be stored in the same manner as gasoline, and a storage tank system must be designed for each individual vehicle.

In order to enhance customer convenience, the implementation of a toggle control is recommended for switching between gasoline and hydrogen fuel usage. Furthermore, it will be necessary to establish an air cooling and compression mechanism. The

installation of a cold air intake, supercharger, and intercooler will aid in enhancing vehicle performance regardless of the type of fuel being used.