CIS 236 Chapter 8-12 – Flashcards

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Online auction sites that involve business transactions between users of products and services are categorized as _______ e-commerce.
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Consumer to Consumer (C2C)
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E-commerce sites that use the ______ collect data on consumers and businesses and then sell this data to other companies for marketing purposes
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infomediary model
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In a value chain, service involves
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processing raw materials into finished goods
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_____ is a method for advertisers to pay for cost per view or cost per click
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Micropayment
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Which of the following is an advantage of e-commerce
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improving customer service
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Identify the e-commerce business model that brings sellers and buyers together on the Web and collects commissions on transactions between these parties
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brokerage model
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A rising healthcare center approaches a media buyer to promote the center. This process is called media buying. Identify the type of market the center belongs to from the following
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horizontal market
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Identify a similarity between e-commerce and traditional commerce
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The goal of selling products to generate profit is the same
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Companies using ______ e-commerce applications for purchase orders, invoices, and other operations report millions of dollars in saving by increasing transaction speed, reducing errors, and eliminating manual tasks
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business to business (B2B)
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______ in e-commerce means all market participation can trade at the same price
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price transparency
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e-commerce provides product acknowledgements through phone calls and faxes (true or false)
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false
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Universities are an example of nonbusiness organizations that use e-commerce applications (true or false)
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true
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e-business is part of e-commerce (true or false)
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true
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One method of conducting voice-based e-commerce is using e-wallets
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true
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Short-range wireless communications technologies and 3G and 4G networks support mobile commerce (m-commerce) applications (true or false)
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true
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Government and nonbusiness organizations are refrained from using e-commerce applications (true or false)
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false
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Outbound logistics, a primary activity in Michael Porter's value chain, includes task associated with receiving, storing, and converting raw materials to finished goods. (true or false)
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false
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The buyer-side marketplace offers suppliers a direct channel of communications to buyers through online storefronts (true or false)
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false
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The fulfillment function of the business-to-consumer (B2C) e-commerce cycle is responsible for delivering products or services to customers (true or false)
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true
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E-business includes transactions that generate demand for goods and services (true or false)
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true
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______ is a method for improving the volume pr quality of traffic to a website
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search engine optimizations
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In a value chain, service involves ______
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activities to support customers after the sale of products
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In the ______, an organizations uses e-commerce sites to sell digital products and services
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subscription model
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An ______ refers to exchange of money or scrip electronically
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electronic payment
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A rising healthcare center approaches a media buyer to promote the center. This process is called media buying. Identify the type of market the center belongs to from the following
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horizontal market
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The _____ transfers the old retail model to the e-commerce world by using the medium of the internet
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merchant model
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Companies using _______ e-commerce applications for purchase orders, invoices, and other operations report millions of dollars in savings by increasing transactions speed, reducing errors, and eliminating manual tasks
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business to business (b2b)
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which of the following terms is computed by dividing the number of clicks an ad gets by the total impression bought
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click through rate (CTR)
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Any element of a Web page that is clicked counts as a ______ to a server
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hit
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An _______ is an artificial intelligence applications that can be used for Web marketing
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intelligent agent
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Which of the following is a supporting activity in a value chain
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technological development
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Large corporations (such as general electric or boeing) as well as cosortiums of large companies use the ____ model.
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buyer side marketplace
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Which of the following primary activities in a value chain involves moving and storing products, from the end of the production line to end users to distribution centers
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outbound logistics
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In the third-party exchange marketplace, the sale of medical products is an example of an ________
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vertical market
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In the context of Web marketing, _______ are displays ads that appear on top of a browser window, blocking the user's view
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pop-ads
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Crisis response is categorized as a ______ application
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government to government (G2G)
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_______ is a popular online payment system used on many online auction sites
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Paypal
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BuyStore Inc., an online retail store sells all its products exclusively through its Web site, buystore.com and is also available as an application on mobiles. BuyStore is an example of a _______.
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pure-play company
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E-training for government officials is categorized as a ____ application
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government to employee (g2e)
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Identify a similarity between e-commcerce and traditional commerce
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the goal of selling products to generate profit is the same
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The _____ represents the value added by supporting primary activities of a value chain
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margin
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in the context of trading partner agreements identify an advantage of electronic business Extensible Markup Language over Hypertext Markup Language (HTML).
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ebXML allows you to select only the data requests in a search .
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A web page displayed when a user first visits a site called an
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splash screen
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Which of the following is true of mobile commerce (m-commerce) applications
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supported by short range wireless
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Time zones can also pose difficult in managing a global information system (GIS) (true or false)
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true
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An information system manager faces design and implementations issues when developing a global network (true or false)
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true
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operational support provided by a global information system (GIS) involves broad and long term goals (true or false )
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false
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with the popularity of the internet the usage of value added networks has increased (true or false)
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false
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e-busienss builds on the advantages and structures of traditional business by adding the flexibility that networks offer (true or false)
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true
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lack of standardizations can impede the development of a cohesive global information system (GIS) that is capable of sharing information resources across borders (true or false)
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true
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in a multinational structure financial management is decentralized (true or false)
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false
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In an organization with global structure the headquarters country has the responsibility of selling, marketing, and tailoring products to the requirements and tastes of the countries of its subsidiaries (true or false)
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false
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An organizations structure usually determines the architecture of its global information system (GIS) (true or false)
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true
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the expansion of global markets is a major factor in developing global information systems to handle the _______ demands of integrated worldwide services.
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customers'
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In prototyping, modifications of a complete system is easier than modifying a prototype (true or false)
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false
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The creation of a system specifications document indicates the beginning of the analysis phase of the system development life cycle (SDLC) (true or false)
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false
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Normally a task force for the planning phase of the systems development lift cycle (SDLC) only includes representatives from the IT department along with the top management (true or false)
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false
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It is important to project an organizations growth rate when designing information systems (True or false)
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true
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Establishing evaluation criteria often gives rise to subjectivity issues during the systems development life cycle (SDLC) process (true or false)
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false
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Information system projects are often an extension of existing systems or involve replacing an old technology with a new one (true or false)
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true
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The object-oriented approach treats process and data independently and is a sequential approach that requires completing the analysis before beginning the design (true)
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false
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Service-oriented architecture (SOA) advocates that core business functions and the dynamic functions that change all the time should be decoupled (true or false)
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true
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A request for information (RIF) can help manage the selection of vendors by focusing on the project requirements that are crucial for selecting vendors (true or false)
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true
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external users are normally part of a companies task force (true or false)
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false
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___________ are considered the first large - scale interactive global system
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airline reservation systems
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A manufacturer moving operations to another country because of advantages available in that country fix involved in _______ the operations
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regionalizing
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the growing trend towards universal cutovers and products means ____ has become an important factor in purchasing and the supply chain
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globalization
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an international company with a global information system (GIS) in place _____.
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can increase its control over its subsidiaries
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One of the dimensions along which a global information system (GIS) is defined is _________, which refers to the use of managerial power to ensure adherence to an organizations goal
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control
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some companies create separate Web sites for each country in which they do business. This is called ____ of a web site
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localization
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________ can simplify communication, improve business relationships, and offer new opportunities to both consumers and business
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the internet
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By generating and developing timely and relevant information supported by networks ____ creates new opportunities for conducting commercial activities
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e-business
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Which of the following statements is true of a GIS
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it facilitates communication between headquarters and subsidiaries in other countries
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Which of the following is an advantage of a joint application design (JAD)
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varying viewpoints
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Which of the following is an internally identified problem in information systems
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Management
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During the ______ of the system development life cycle analysts investigate a proposed solution
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implementation phase
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The systems development life cycle (SDLC) is also known as
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the waterfall model
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_________ measures what an individual would miss by not having an information system or feature
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opportunity cost
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External users of an organization system ______
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are its customers, contractors, and suppliers
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which of the allowing is considered to be a core function of a GIS
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Strategic Planning
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Which of the following characteristics of a joint application design
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A joint application design session
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______ assesses an information systems cost and benefits
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economic feasibility
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During the _____ of the systems development life cycle model an info system designer must define the problem an organization faces
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planning phase
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______ are employees who will use an information system regularly and they can offer important feedback on the systems strengths and weaknesses
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internal users
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In a customer relationship management CRM system, identify a focus of marketing strategies
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long term relationships with customers
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Which of the following statements is true about online auctions
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it is a cost-effective method for selling excessive inventory
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In CRM, identify an approach used to automate email, call logs, and campaign management
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Web based CRM
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Wotf statements is true of collaborative planning, forecasting, and replenishment (CPFR)?
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It improves operational efficiency and manages inventory
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Identify a component of an enterprise resource planning (ERP) system that provides information on assessing job candidates
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human resources
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Wotf is a disadvantage of an enterprise resource planning EPR system
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need for extensive training
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Identify a technique that improves customer relationship management (CRM) systems by identifying, storing and disseminating "know-how"
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KM Knowledge
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In the context of internet enabled supply chain management (SCM) bargaining and renegotiating prices and term agreements are part of _____ activities
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purchasing/procurement
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In a manufacturing firm's supply chain, raw materials flow from suppliers to
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manufactures
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Which of the following is a search for specific information or patterns using input from multiple business partners and data sources
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collaborative filtering
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Which of the following is an example of an e-marketplace
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e-distributor
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In the context of internet-enabled supply chain management (SCM) handling returned goods and out of stock notifications to customers is part of ______ activities
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Order Processing
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Which of the following elements plays a major role in implementing a supply chain management (SCM) system
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the internet
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In a customer relationship management (CRM) system what do e-commerce sites use to send notifications on new products and services
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emails
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In a supply chain management (SCM) system, typically an organization hosting an ______ collects transaction fees for the service
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online auction
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In SCM, identify a process in which EDI accelerates the delivery of accurate information
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financial reporting
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In the context of personalization technology, what is the drawback of collaborative filtering (CF)?
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collaborative filtering needs a large sample of users and content to work well
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Identify a true statement about Web based EDI or Open EDI
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Web based EDI has the advantage of being platform interdependent
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In the context of SCM, activities providing real-time stock information and replenishing stock quickly are part of
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inventory management
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In SCM system, which of the following is used by a traditional electronic data interchange EDI to transmit documents over the internet
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Proprietary protocols and networks
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Identify the functions coordinated by a supply chain management system
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procuring materials and transforming them into products or services
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The component of an ERP systems collects and analyzes relevant internal and external data and information needed by other functions
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unified database
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Wotf helps businesses maintain a competitive edge in the supply chain by solving time constraints problems for international trade and making it possible to conduct business around the clock
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E-marketplace
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Wotf is used by companies to improve the efficiency and effectiveness of the supply chain process
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the internet and established Web protocols
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In the context of CRM systems, identify a technology used to gather information about customers preference and shopping patterns
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personalization
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An ______ used in the choice phase, helps sort through possible solutions to choose the best one for an organization
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decision support system
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Setting queue priorities is a type of _____ decision at the operational management level
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unstructured
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Identify a true statement about DSSs
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a DSSs facilitates improvements but does not necessarily cause them
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record keeping payroll and simple inventory problems are examples of _____ tasks
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structured
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the _____ of an EIS is responsive for managing data access
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administrative module
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The ____ of an EIS is responsible for manning data access
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administrative module
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______ is a collection of applications that supports decision makers by providing access to a shared environment and information
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groupware
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Resolving conflicts btw two divisions is a type of ____decision at the tactical management level
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unstructured
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Identify a true statement about unstructured decisions
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the decision makers intuition plays a major role in the one time decision
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For an______ to be useful, it should collect data related to an organizations critical success factors issues that make or break a business
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EIS
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Plant location is a type of _____ decision at the strategic management level
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structured
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Wotf factors is important to ensure that ket decision makers are involved in designing a management support system
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keeping lines of communication open
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Identify the characters of electronic meeting system
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Desktop conferencing
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The ____ module of an EIS is responsible for using the system
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administrative
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In the ____ of the decision making process, data is collected from internal and external sources and processed
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intelligence phase
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_____ enables decision makers in different locations to participate in a group decision making process
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electronic meeting system
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Wotf tasks performed by managers uses an EIS
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Spotting trends
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Identify a technique under the EIS that allows managers to flag data that is unusual or out of normal boundaries
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variance reporting
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Wotf questions foes the role of a managerial designer address
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what should the balance between aggregated and desegregated data be
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Wotf geographical objects of a GIS is most likely used to show a particular zip code or a large tourist attraction
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areas
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______ enables you to apply different variables in decision making
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sensitivity analysis
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semistructured decisions are challenging because they
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involve multiple criteria
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_____ decisions include a strutted aspect that benefits from information retrieval, analytical models, and information system technology
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semistructured
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The _____ of an EIS is used by developers to configure data mapping and screen sequencing
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builder module
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Sales forecasting is an example of an_____ task
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semistructured
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Wotf geographic objects of a GIS is most likely used to show the location of an airport
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points
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Artificial Intelligence (AI) applications and technologies offer true human intelligence (true or false)
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false
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Decision makers use "what-is" analysis to monitor the effect of a change in one or more variables (true or false)
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false
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information systems can be added to (DSS) model base components to incorporate fuzzy sets in the model building process (true or false)
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false
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some robots have limited vision that is useful for location and picking up objects as long as the objects are isolated from other objects (true or false)
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true
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for expert systems to be successful, they must be applied to an activity that human experts have not handled in the past (true or false)
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false
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personal robots have unlimited mobility and unlimited vision (true or false)
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false
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intelligent agents are used for virtual catalogs (true or false)
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true
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what-is analysis is used in systems that have the capability to report real time information and predict what could happen in the future (true or false)
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false
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Robots are one of the most successful applications of AI
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true
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A user interface components provides user-friendly access to an expert (True or False)
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true
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Push technology can be effective for both business-to-consumer(B2C) and business to business (B2B) marketing
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true
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Google AppEngine is an example of private cloud service
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false
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A (RFID) tag provides a unique identification for a credit or debit card carrying the tag (true or false)
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true
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Nano materials have been applied as coatings on eyewear for increased comfort
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true
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In grid computing each participants is referred to as a branch (true or false)
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false
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Utility computing can work with the software as a (SaaS) model (true or false)
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true
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People can enter other (CAVEs) in other locations no matter how far away they are geographically (true or false)
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true
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Before VR technology, even the best graphics programs used a 2 dimensional environment to illustrate a 3-D object (true or false)
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true
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Bluetooth has a line of sight limitations(true or false)
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false
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Compared with (WIMAX), (Wi-Fi) theoretically has faster data transfer rates and a longer range (true or false)
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false
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Identify the characteristics of an intelligent agent that demonstrates its ability to learn from previous knowledge and go beyond information given previously
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adaptability
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______ networks are networks that learn and are capable of performing tasks that are difficult with conventional computers
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artificial neural
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One of the requirements of a computer that can support AI is that it should be able to
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deal with new situations based on previous learning
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In the context of the components of an expert system, an ____ is similar to the model base component of a (DSS)
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inference engine
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______ are software capable of reasoning and following rule-based processes
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intelligent agents
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______ is the knowledge base component of an expert system and enables an expert system to learn from experience and examine and extract relevant facts to determine the path to a solution
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meta-knowledge
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an _______ agent can be used to automatically fill out Web forms
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personal
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_______ is designed to help computers simulate vagueness and uncertainty in common situations
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fuzzy logic
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______ agent can serve as search engines, site reminders, or personal surfing assistants
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shopping and information
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In the context of the decision-making analysis that use information technology, _____ analysis is available in spreadsheet programs such as microsoft excel
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what-if
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Instead of using the if-then else rules that expert systems use, ______ use patterns
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artificial neural networks
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______ agents usually track and report on computer equipment and network systems to predict when a system crash or failure might occur
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monitoring and surveillance
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intelligent agents are also known as
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bots
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In the context of an expert system, an _____ works with the knowledge base management system,s to ensure that the knowledge base is as up to date as possible
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knowledge acquisition facility
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Adding deductive reasoning to traditional DBMS functions is a benefit of integrating an expert system into the database component of an
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DSS
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An NLP system provides a question-and-answer setting that is particularly used with ______.
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database
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_______ was the first expert system developed to determine the chemical structure of molecules
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DENDRAL
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Which of the following sets defines membership in a black-or-white fashion
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crisp set
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Explanation capabilities can be added to a DSS by integrating it with an
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expert system
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Which of the following is true of integrating an expert system into the database component of DSS
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it adds the capability to handle fuzzy data
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the _____ component of an expert system is important because it helps give users confidence in the systems results
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explanation facility
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In backwards chaining technique used by the inference engine component, an expert system starts with the _____ condition
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then
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The size and complexity of the human language has made developing _____ systems difficult
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natural-language processing
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which component of an expert system uses forward and backward chaining to manipulate a series of rules
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inference engine
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______ is a programming language for controlling robots
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VAL
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Which of the following issues is faced by application service providers ASPS
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privacy issues
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Wytes Pharmaceuticals
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public cloud computing
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one major obstacle using VR
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fiber-optic cables
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Which of the following is a cloud computing risk that deals with specific jurisdictions and commitments to local privacy
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data location
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A_______ is a matrix barcode consisting of black modules arranged in a square pattern on a white background
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quick response code
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______ refers to giving objects in a virtual reality environment texture and sharing for a 3D appearance
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simulation
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The ______ is capable of imaging atoms and incorporating nano material layers into hard disk recording heads and magnetic disk coatings
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STM
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A ______ can be used to create and test prototypes, develop interfaces, and stimulates factory layouts and assembly lines
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CAVE
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_____ radio frequency identification (RFID) tags can be embedded in a sticker or under the human or animal skin
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active
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WIMAX is designed for wireless _______
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metropolitan area networks
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_______ automates the configuration, deployment, and ongoing management of application in the cloud
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Platform as a service (PaaS)
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bluetooth can be used to create a ______, to communicate among computerized devices
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(PAN) personal area network
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In the context of VR technology, the main technology used in an exocentric environment is
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3D graphics
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A ______ cloud allows an organization to take advantage of the scalability
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hybrid
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_______ could be useful for authentication purposes in voting via the internet
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biometrics
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A _____ us a small electronic device consisting of a microchip and an antenna and performs the same task as bar codes
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radio frequencies Id tags
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Which technology streamlines the process of users getting software updates and updated content
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push technology
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______ measures could add another layer of security
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biometrics
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In the context of VR, ________ refers to the concept of allowing users in different locations
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network communications
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Venus Technologies
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Infrastructure as a service (LaaS)
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Platform as a service (PaaS) is hosted in the cloud and accessed by clients through their
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web browsers
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Nanotechnology incorporates techniques that involve the structure and composition of materials on a
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nanoscale
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In a ________ cloud, a participating organization purchases and maintains the software and infrastructure itself
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private
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In grid computing, if one node in the grid falls another can take over
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improved reliability
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In the context of VR technology, _______ refers to giving users the sense that they are in another location
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telepresence
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