question

Place the following members of the data hierarchy in their correct order

answer

d) Bit - byte - field - record - file - database

question

In the data hierarchy, the smallest element is the _____

answer

Bit

question

A(n) _____ is a logical grouping of characters into a word, a small group of words, or a complete number

answer

Field

question

A(n) _____ is a logical grouping of related fields

answer

record

question

A(n) _____ is a logical grouping of related records

answer

file

question

A(n) _____ represents a single character, such as a letter, number, or symbol

answer

Byte

question

_____ are fields in a record that have some identifying information but typically do not identify the record with complete accuracy.

answer

secondary keys

question

In a database, the primary key field is used to _____

answer

uniquely identify a record

question

As an individual student in your university's student database, you are a(n) _____ of the STUDENT class

answer

instance

question

At your university, students can take more than one class, and each class can have more than one student. This is an example of what kind of relationship?

answer

many-to-many

question

In a university's relational database, the student record contains information regarding the student's last name. The last name is a(n):

answer

attribute

question

Data dictionaries perform all of the following functions except:

answer

Providing information on each record.

question

Data dictionaries provide which of the following advantages to the organization?

answer

all of these

question

The data in a data warehouse have which of the following characteristics?

answer

They are organized by subject.

question

The data in a data warehouse:

answer

are not updated

question

The process of moving data from various sources into the data warehouse is called:

answer

extracting, transforming, and loading

question

Compared to data warehouses, data marts have which one of the following characteristics?

answer

they cost less

question

_____ is a process that helps organizations identify, select, organize, disseminate, transfer, and apply expertise that are part of the organization's memory and typically reside inside the organization in an unstructured manner.

answer

knowledge management

question

_____ can be exercised to solve a problem, whereas _____ may or may not be able to be exercised to solve a problem.

answer

knowledge, information

question

Explicit knowledge has which of the following characteristics?

answer

objective

question

Tacit knowledge has which of the following characteristics?

answer

unstructured

question

Historically, management information systems have focused on capturing, storing, managing, and reporting _____ knowledge.

answer

explicit

question

The most important benefit of knowledge management systems is:

answer

They make best practices available to employees.

question

_____ is the process by which organizational goals are achieved through the use of organizational resources.

answer

management

question

Which of the following is not a basic role of managers?

answer

entrepreneurial

question

Being a figurehead and leader is part of the _____ managerial role.

answer

interpersonal

question

Being an entrepreneur, disturbance handler, and negotiator is part of the _____ managerial role.

answer

decisional

question

_____ is the efficient and effective execution of specific tasks

answer

operational control

question

_____ is the acquisition and efficient use of resources in accomplishing organizational goals.

answer

management control

question

Computer support is greatest for which of the following problems?

answer

structured and operational control

question

Computer support is least for which of the following problems?

answer

unstructured and strategic planning

question

Searching for valuable business information in a database, data warehouse, or data mart is referred to as _____

answer

data mining

question

_____ provides users with a view of what is happening, whereas _____ addresses why it is happening

answer

Multidimensional data analysis, data mining

question

Credit card companies would most likely use which of the following to check for fraudulent credit card use?

answer

data mining

question

A company wants to use data from past promotional mailings to identify people who would likely respond favorably to future mailings. This company would most likely use:

answer

data mining

question

Which of the following is not a characteristic of DSSs?

answer

They support only lower- and middle-level managers

question

At the end of a semester, a student knows that she must achieve a grade of 81 or higher on her final exam to get an A in the course. She has just performed what kind of analysis?

answer

goal-seeking

question

_____ attempts to find the value of the inputs necessary to achieve a desired level of output

answer

goal-seeking analysis

question

Which of the following is not a characteristic of organizational decision support systems?

answer

they are standalone systems

question

A(n) _____ provides rapid access to timely information and direct access to management reports

answer

digital dashboard

question

Which capability of digital dashboards enables users to obtain the latest data available on key performance indicators or some other metric, ideally in real time?

answer

status access

question

Which of the following information systems are very user friendly, supported by graphics, and provide exception reporting and drill down?

answer

digital dashboards

question

Digital dashboards provide all of the following capabilities except:

answer

transaction processing

question

The management cockpit best exemplifies which type of system?

answer

digital dashboard

question

The primary distinguishing characteristic of geographical information systems is:

answer

every record or digital object has an identified geographical location

question

Geocoding involves:

answer

integrating maps with spatially oriented databases and other databases

question

Today, geographical information systems are being combined with _____ to form geospatial technologies

answer

global positioning systems

question

Which of the following factors is not increasing the threats to information security?

answer

limited storage capacity on portable devices

question

The computing skills necessary to be a hacker are decreasing for which of the following reasons?

answer

Computer attack programs, called scripts, are available for download from the Internet.

question

Rank the following in terms of dollar value of the crime, from highest to lowest

answer

cybercrime - white collar crime - robbery

question

A _____ is any danger to which an information resource may be exposed

answer

threat

question

An information system's _____ is the possibility that the system will be harmed by a threat

answer

vulnerability

question

_____ involves building an inappropriate trust relationship with employees for the purpose of gaining sensitive information or unauthorized access privileges.

answer

social engineering

question

A _____ is intellectual work that is known only to a company and is not based on public information

answer

trade secret

question

A pharmaceutical company's research and development plan for a new class of drugs would be best described as which of the following?

answer

a trade secret

question

A _____ is a document that grants the holder exclusive rights on an invention for 20 years.

answer

patent

question

An organization's e-mail policy has the least impact on which of the following software attacks?

answer

zero-day

question

_____ are segments of computer code that attach to existing computer programs and perform malicious acts.

answer

viruses

question

_____ are software programs that hide in other computer programs and reveal their designed behavior only when they are activated

answer

trojan horses

question

_____ are segments of computer code embedded within an organization's existing computer programs that activate and perform a destructive action at a certain time or date

answer

logic bombs

question

A _____ attack uses deception to fraudulently acquire sensitive personal information by masquerading as an official e-mail

answer

phishing

question

In a _____ attack, a coordinated stream of requests is launched against a target system from many compromised computers at the same time

answer

distributed denial-of-service

question

_____ is the process in which an organization assesses the value of each asset being protected, estimates the probability that it will be compromised, and compares the probable costs of an attack with the costs of protecting the asset

answer

risk analysis

question

Which of the following statements is false?

answer

It is easy to assess the value of a hypothetical attack

question

In _____, the organization takes concrete actions against risks.

answer

risk mitigation

question

Which of the following is not a strategy for mitigating the risk of threats against information?

answer

all of the above are strategies for mitigating risk

question

In _____, the organization purchases insurance as a means to compensate for any loss

answer

risk transference

question

Which of the following statements concerning the difficulties in protecting information resources is not correct?

answer

Rapid technological changes ensure that controls are effective for years

question

_____ controls are concerned with user identification, and they restrict unauthorized individuals from using information resources

answer

access

question

Access controls involve _____ before _____

answer

authentication, authorization

question

Biometrics are an example of:

answer

something the user is

question

Voice and signature recognition are examples of:

answer

something the user does

question

Passwords and passphrases are examples of:

answer

something the user knows

question

Which of the following is not a characteristic of strong passwords?

answer

they tend to be short so they are easy to remember

question

Which of the following is true?

answer

The actual processing of a Transaction has to be standard

question

Which of the following is false?

answer

Information systems are only used by large organizations

question

Organizational transactions are typically _____ volume, _____, and therefore _____ to computerize

answer

high, repetitive, easy

question

Business transactions that are processed as they occur is an example of

answer

OLTP

question

The most fundamental information systems in an organization are:

answer

transaction processing systems

question

When interest is credited to your savings account at your bank, it is called a:

answer

transaction

question

Crediting interest to your savings account at your bank once a month, it is called a:

answer

process

question

Data that have been processed by the organization's _____ are inputs into the organization's database.

answer

transaction processing systems

question

Which of the following is not a characteristic of a transaction processing system?

answer

small amounts of data are processed

question

Which of the following is not an example of a transaction?

answer

printing a report

question

Which of the following is false?

answer

TPS need large computers to process the transactions.

question

Which of the following is not a function of functional area information systems?

answer

providing data from business events to the corporate database

question

Which of the following is not a process within an information system for Accounting and Finance?

answer

inventory management

question

Which of the following is false?

answer

ERP systems look the same to users as functional information systems

question

Enterprise resource planning systems take a(n) _____ view of the overall organization

answer

business process

question

_____ integrate the planning, management, and use of all of an organization's resources, and are designed to tightly integrate the functional areas of the organization

answer

enterprise resource planning systems

question

Enterprise resource planning systems are very _____ software products, meaning that companies typically have to change their _____ to accommodate how the software functions

answer

structured, business processes

question

_____ are interorganizational ERP systems that provide Web-enabled links between an organization's key business systems and its customers, suppliers, business partners, and others

answer

ERP II systems

question

The drawbacks of ERP systems include all of the following except:

answer

they consist of modules

question

Which of the following was not included in early ERP systems?

answer

sales and marketing

question

Which of the following is false about ERP II systems?

answer

These ERP systems have no optional modules

question

_____ reports contain special information not found in routine reports

answer

ad hoc

question

_____ reports are produced at scheduled intervals

answer

routine

question

_____ reports summarize the performance of critical activities

answer

key indicator

question

When the chief financial officer of a company wants a report on business units who have spent 10 percent more than their allotted budget, she would be requesting which type of report?

answer

exception

question

_____ reports include only information that falls outside certain threshold standards

answer

exception

question

To effectively manage by exception (i.e., use exception reports), the company must first create:

answer

performance standards

question

Which of the following is an important enabler of CRM?

answer

recognizing that there are many customer touch points

question

Which of the following is not a customer touch point?

answer

none of these - all are touch points

question

The complete data on a customer is called:

answer

a 360-degree view

question

Which of the following is the most important enabler of the 360-degree view of the customer across an organization?

answer

the organization's data warehouse

question

_____ systems provide interactive communication with the customer throughout the organization

answer

collaborative CRM

question

Which of the following statements concerning customer relationship management is false?

answer

CRM constitutes a specific use of technology

question

Which of the following statements is false?

answer

Data consolidation and a 360-degree view mean the same thing

question

_____ systems support the front-office business processes which directly interact with customers

answer

Operational CRM

question

_____ includes those areas where customers directly interact with the company

answer

customer-facing CRM

question

Which of the follow statements concerning customer interaction centers (CIC) is false?

answer

In inboard telesales, the customer calls the CIC

question

The sales, marketing, and service functions are part of:

answer

operational CRM

question

In _____, company representatives use multiple communication channels to support their customers' communications preferences

answer

customer interaction centers

question

_____ is the component of an operational CRM system that automatically records all the aspects in a sales transaction process

answer

sales force automation

question

_____ is the practice of marketing additional related products to customers based on a previous purchase.

answer

cross-selling

question

AT&T sells telephone services that include local and long-distance service, voice mail service, caller ID, and digital subscriber line access to the Internet. This is a form of:

answer

bundling

question

You are in the market for a small economy car. The salesperson has you drive the economy car, and then hands you the keys to a mid-sized car of the same brand for you to drive. The salesperson is engaged in:

answer

up-selling

question

_____ is a sales strategy which the business person will provide customers the opportunity to purchase higher-value related products

answer

up-selling

question

_____ occurs when a business sells a group of products or services together at a lower price than the combined individual prices of the products

answer

bundling

question

_____ is a form of _____

answer

bundling, cross-selling

question

Which of the following statements about loyalty programs is false?

answer

The purpose of loyalty programs is to reward past behavior

question

_____ systems study customer behavior and perceptions to provide business intelligence

answer

Analytical CRM

question

_____ creates statistical models of customer behavior and the value of customer relationships over time

answer

Analytical CRM

question

_____ examines customer data in detail for designing and executing targeted marketing campaigns

answer

Analytical CRM

question

_____ is a CRM system that is hosted by an external vendor in the vendor's data center

answer

on-demand CRM

question

Potential problems with on-demand CRM include all of the following except:

answer

it increases costs for the organization

question

Trends that have led to the supply chain concept include all of the following except:

answer

modern organizations are buying their suppliers in order to have more transparency along the supply chain

question

_____ is the ability for all organizations in a supply chain to access or view relevant data on purchased materials as these materials move through their suppliers' production processes and transportation networks to their receiving docks

answer

Supply chain visibility

question

_____ is the time between the receipt of incoming goods and the dispatch of finished, outbound products

answer

inventory velocity

question

A(n) _____ refers to the flow of materials, information, money, and services from raw material suppliers, through factories and warehouses to the end customers

answer

supply chain

question

The _____ is comprised of a company's suppliers, the suppliers' suppliers, and the processes for managing them

answer

upstream portion of the supply chain

question

Packaging, assembly, and manufacturing take place in which segment of the supply chain?

answer

internal

question

The ________ refers to a company's organization and processes for distributing and delivering products to its final customers

answer

downstream portion of the supply chain

question

Distribution or dispersal takes place in which segment of the supply chain?

answer

downstream

question

_____ are the physical products, raw materials, and supplies that flow along a supply chain

answer

material flows

question

Returned products, recycled products, and disposal of materials or products are called:

answer

reverse flows

question

_____ consist of data that are related to demand, shipments, orders, returns, and schedules

answer

information flows

question

_____ involve money transfers, payments, credit card information and authorization, payment schedules, e-payments, and credit-related data

answer

financial flows

question

The goals of supply chain management include which of the following?

answer

all of these

question

Which of the following is not a goal of supply chain management?

answer

to increase cycle time

question

Interorganizational information systems result in all of the following except:

answer

increased cycle time

question

In the _____, the production process begins with a forecast

answer

push model

question

In the _____, the production process begins with a customer order

answer

pull model

question

The _____ is known as make-to-stock

answer

push model

question

The _____ is known as make-to-order

answer

pull model

question

Which of the following models best describes the business model of large automobile manufacturers?

answer

push model

question

The primary goal of extranets is to ______

answer

foster collaboration between and among business partners

question

Extranets use _____ technology to make communication over the Internet more secure

answer

virtual private network

question

The FedEx extranet that allows customers to track the status of a package is an example of which type of extranet?

answer

a company and its dealers, customers, and/or suppliers

question

The Bank of America extranet for commercial loans links lenders, loan brokers, escrow companies, title companies, and others. This is an example of which type of extranet?

answer

joint venture

question

_____ portals automate the business processes involved in purchasing products between a single buyer and multiple suppliers

answer

procurement

question

_____ portals automate the business processes involved in selling products from a single supplier to multiple buyers

answer

distribution

question

Place the stages of the systems development life cycle in order:

answer

(CHOICE A!) Investigation - analysis - design - programming/testing - implementation - operation/maintenance

question

The _____ that changes are made in the systems development life cycle, the _____ expensive these changes become)

answer

sooner, less

question

Which of the following is not a part of systems analysis?

answer

Identifying the technical specifications of the solution

question

In the traditional systems development life cycle, users:

answer

provide information requirements

question

The deliverable of the systems design stage is:

answer

technical system specifications

question

Systems design answers the question, _____:

answer

How will the information system resolve the business problem?

question

When users ask for added functionality during a systems development project, this is called:

answer

scope creep

question

Which of the following statements about scope creep is true?

answer

Because scope creep is expensive, successful project managers limit it.

question

In the _____ stage of the systems development life cycle, the design specifications are translated into computer code

answer

programming

question

_______ conversion is the riskiest type of conversion process

answer

direct

question

A firm shuts down its old COBOL legacy system and immediately starts up its new PeopleSoft ERP system. This process is called __________ conversion

answer

direct

question

A firm implements a new information system in one of its plants, assesses the new system's performance, and then implements the new system in its other plants. This is an example of __________ conversion

answer

pilot

question

As systems age, maintenance costs _____

answer

increase

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