question

_____ communicate(s) via radio waves using radio antennas placed within adjacent geographic areas.

answer

Cell phones

question

Which of the following is a true statement about the impact of social computing on a business?

answer

A small minority of individuals contribute the majority of feedback and can provide skewed data

question

_____, with the shortest range of any wireless network, is designed to be used with contactless credit cards.

answer

Near-field communications

question

Which type of electronic commerce is the largest by volume?

answer

business-to-business

question

The comments of consumers in the blogosphere concerning a company's products are called ____________________.

answer

Consumer-generated media

question

Although rogue access devices can be installed innocently, they can also be installed by an attacker trying to gain unauthorized access to a wireless network. In such cases, these devices are called an _____.

answer

Evil twin

question

Which type of social network allows users to edit and contribute content posted to a particular site?

answer

Wiki

question

Which of the following tools are not used by marketing professionals to compile market research?

answer

RSS

question

____ contain a chip that can store information and be used for several purposes.

answer

Smart cards

question

_____ offer(s) consumers incentives to accept advertising and e-mail voluntarily.

answer

Permission marketing

question

In which of the following business models do businesses request quotes from suppliers and use B2B with a reverse auction mechanism?

answer

electronic tendering system

question

The monitoring, collection, and analysis of socially generated data, and the resultant strategic decisions are combined in a process known as_________.

answer

social intelligence

question

Refer to IT's About Business 8.1 - Big Wheel Mobile Truck & Square: Products like Square offer small independent businesses the following advantages over the traditional credit card systems:

answer

Square doesn't charge merchants a fee for each transaction, Square doesn't require expensive equipment, Square can run on most mobile devices that the merchant already has, and Square can be easily customized and updated

question

In ____ e-commerce, an organization provides information and services to its workers

answer

business-to-employee

question

_____, which is a broader concept than _____, is the buying and selling of goods and services, as well as servicing customers, collaborating with business partners, and performing transactions within an organization.

answer

Electronic business, electronic commerce

question

Using social computing tools to do market research

answer

Can foster closer customer relationships

question

Conversational marketing can take place in which of the following forums?

answer

Blogs, Wikis, Online forums, and social networking sites

question

The most common wireless technology for TV and DVD remote control devices is ____.

answer

infrared

question

_____ refers to online word-of-mouth marketing

answer

Viral marketing

question

HR departments use social computing applications to assist them in which of the following activities:

answer

Recruiting, training, regrouping teams, and managing downsizing

question

In the _____ marketplace model, organizations attempt to sell their products or services to other organizations electronically.

answer

sell-side

question

If you buy a hot dog at a concession stand using your contactless credit card, you are using a ____.

answer

wireless electronic payment system

question

Which of the following is true about the impact of social computing on customer service?

answer

customers themselves can be used to reduce problems

question

Which of the following is the most appropriate wireless networking standard for creating personal area networks?

answer

bluetooth

question

A ____ is automatically launched by some trigger and appears behind the active window.

answer

pop-under ad

question

Which of the following can be used for reading utility meters without a person having to get out of a truck?

answer

ZigBee

question

Networks track users via which technologies:

answer

GPS, cell towers, and wi-fi networks

question

Individuals are finding it convenient and productive to use wireless devices for which of the following reasons?

answer

To make use of time that was formerly wasted, to become more efficient, work locations are more flexible, and to be able to allocate working time around personal and professional obligations

question

The degree of digitization relates to the following

answer

The product or service sold, the process by which the product is produced, and the delivery agent or intermediary

question

Which of the following is an advantage of social commerce over traditional e-commerce?

answer

The ability to predict buying habits based on real-time data

question

In _______ e-commerce, the sellers and buyers are organizations.

answer

business-to-business

question

LinkedIn is a _______________________ social networking site that makes money from advertising and services.

answer

Business-oriented

question

In the _____ marketplace model, EC technology is used to streamline the purchasing process in order to reduce the cost of items purchased, the administrative cost of procurement, and the purchasing cycle time.

answer

buy-side

question

Which of the following statements concerning blogging are true?

answer

Tweets are replacing blogging, blogging can be used in marketing, a company can maintain an internal blog site, and anyone can blog

question

_____ networks collect data from many points over an extended space.

answer

wireless sensor

question

_____ refer(s) to the wireless communication of location-based information and control messages to and from vehicles and other mobile assets.

answer

telematics

question

In _____ auctions, there is one buyer who wants to buy a product. Suppliers submit bids, and the lowest bid wins.

answer

reverse

question

Which of the following is inhibiting faster Wi-Fi expansion?

answer

Wi-fi services may not survive in the face of free hotspot access, unless the service is free users have to log on to separate accounts for each hotspot, a lack of security, and users cannot roam from hotspot to hotspot if the hotspots use different wi-fi network services

question

_____ refers to efforts by unauthorized users to access data traveling over wireless networks.

answer

eavesdropping

question

_____ is a satellite-based tracking system that enables users to determine a person's position.

answer

Global positioning system

question

The development of mobile commerce is driven by all of the following factors:

answer

The cell phone culture, the widespread availability of mobile devices, bandwidth improvement, and it eliminates the need for a pc

question

____ refers to the practice of registering or using domain names for the purpose of profiting from the goodwill or trademark belonging to someone else.

answer

cybersquatting

question

_____ are a payment mechanism that are similar to regular bank checks but are transmitted electronically, with a signature in digital form.

answer

electronic checks

question

Which of the following is an electronic commerce application?

answer

Buying stocks, home banking, conducting an auction, and buying real estate

question

A Web site that combines content from other Web sites to form new content is called a(n) ______.

answer

mashup

question

______ are a form of e-cash that enable you to store a fixed amount of prepaid money and then spend it as necessary.

answer

stored-value money cards

question

_____ networks use multiple Wi-Fi access points to create a wide area network.

answer

mesh

question

____ enable two individuals to transfer funds without using a credit card.

answer

person-to-person payments

question

Unfortunately, many managers consider smart phones as only _____, rather than as _____ that can transmit wirelessly.

answer

phones, digital cameras

question

What would be the best use of RFID in a business?

answer

supply chain management

question

_______ e-commerce is also known as e-tailing.

answer

business-to-consumer

question

The main problem with radio transmission is which of the following?

answer

when you travel too far from the source, the signal fades

question

You just started to work on a project with three other people. You realize that everyone has their own notes, which makes it hard for you to keep track of what has been done and what still needs to be done. Which of the following applications would you suggest the team use?

answer

Wikis

question

Building relationships, anticipating needs, and providing special deals for the community's members is a function of which category of Web 2.0 applications?

answer

social commerce

question

Which of the following is an effect that E-commerce has had on organizations?

answer

E-commerce makes it easy to reach customers around the world, e-commerce enables smaller businesses to operate in areas dominated by larger companies, e-commerce removes many barriers for start-up businesses, and e-commerce increases the number of potential customers to whom the company can market its products

question

The greatest problem with GEO satellites is which of the following?

answer

propagation delay

question

The capabilities of smart phones include all of the following except _________.

answer

corporate transaction processing

question

The key mechanisms of the _____ marketplace model are forward auctions and electronic catalogs that can be customized for each large buyer.

answer

sell-side

question

Social marketplaces act as online ______________ that harness the power of social networks for introducing, buying, and selling products and services.

answer

intermediaries

question

The act of locating wireless local area networks while moving around a city is called ____.

answer

war driving

question

_____ use credit card numbers, transmitted electronically over the Internet, to pay for goods and services. They are either unencrypted or encrypted, with coded data readable by an intermediary between the buyer's and seller's banks.

answer

electronic credit cards

question

Which of the following is true about social commerce?

answer

businesses can easily learn about customers' experiences

question

Which of the following is a problem that e-commerce can cause for the airline industry?

answer

mistakes in fares

question

In the _____ B2B application, the orders of many buyers are aggregated so that they comprise a large volume, in order to merit more seller attention.

answer

group purchasing

question

Which of the following is an example of social commerce?

answer

Disney allows people to book tickets on Facebook without leaving the site, Zappo's uses Twitter to send customers coupons when they mention a Zappo's product, Pepsi Co. sends live notifications to customers when they are close to a store that sells their products, and Wendy offers gift cards to online users for funniest response to various challenges

question

With regard to mobile computing, _____ means that it is easy and fast to access the Web and other mobile devices.

answer

convenience and instant connectivity

question

Today, most wireless local area networks use the _____ standard, which can transmit up to 54 Mbps and has a range of about 300 feet.

answer

802.11g

question

Which of the following is a risk of social computing?

answer

consumer-generated content is not edited or filtered

question

Which of the following is a customer touch point?

answer

Telephone contact, e-mail, Web sites, and customer visits to a store

question

Returned products, recycled products, and disposal of materials or products are called:

answer

reverse flows

question

Over time, the customer relationship with vendors has become more impersonal for all of the following reasons:

answer

consumers became mobile, the internet grew rapidly, supermarkets and department stores proliferated, and people move from farm to cities

question

_____ systems support the front-office business processes which directly interact with customers.

answer

operational crm

question

A company's organization and processes for distributing and delivering products to its final customers is the:

answer

downstream portion of the supply chain

question

The sales, marketing, and service functions are part of:

answer

operational crm

question

Which of the following are limitations of EDI?

answer

it is difficult to make quick changes, business processes may have to be restructured, multiple EDI standards exist, and it is inflexible

question

A check-in kiosk at the airport would be what type of CRM application?

answer

customer touching

question

_____ systems study customer behavior and perceptions to provide business intelligence.

answer

analytical crm

question

You are in the market for a small economy car. The salesperson has you drive the economy car, and then hands you the keys to a mid-size car of the same brand for you to drive. The salesperson is engaged in:

answer

up-selling

question

Which of the following is a social networking site?

answer

LinkedIn, YouTube, Facebook, and Flickr

question

A business that wants to create a forum allowing employees to interact with coworkers would benefit from utilizing__________.

answer

enterprise social networks

question

With Web 1.0 sites, users _________________, whereas with Web 2.0 sites, users _________________.

answer

passively receive information, participate with the site

question

Many companies are using ________ to capture updated product features and specifications.

answer

wikis

question

Which of the following is an example of social shopping?

answer

shopping communities and clubs, group shopping, peer-to-peer, and social marketplaces

question

The _____ standard can transmit up to 75 Mbps and has a range of 31 miles.

answer

WiMAX

question

_____ is a wireless standard that enables temporary, short-range connection between mobile devices.

answer

bluetooth

question

The area of the earth reached by a satellite's transmission is referred to as its _____.

answer

footprint

question

Which of the following is a mobile application in financial services?

answer

wireless wallets, micropayments, mobile banking, and wireless electronic payment systems

question

Which of the following is an advantage of radio?

answer

radio waves propagate easily through office walls, radio devices are easy to install, no metallic wires are needed, and radio devices are inexpensive

question

If you are a worker managing your fringe benefits over your company's intranet, you are engaging in _________ e-commerce.

answer

business-to-employee

question

Internet advertising improves on traditional advertising in all of the following ways:

answer

internet ads are current, internet ads can reach large numbers of potential buyers all over the world, internet ads can be updated at any time at minimal cost, and internet ads can make effective use of multimedia

question

eBay uses a _____ auction.

answer

forward

question

Which of the following enables users to send data across sometimes unreliable networks?

answer

TCP/IP

question

Consider this domain name, www.business.gsu.edu. The "gsu" is the __________.

answer

name of the organization

question

____ portals coordinate content within relatively narrow organizational and partners' communities.

answer

corporate

question

_____ refers to the range of frequencies available in any communications channel.

answer

bandwidth

question

When data are normalized, attributes in the table depend only on the _____.

answer

primary key

question

_____ are Internet access points that are located in public places, such as libraries and airports.

answer

internet kiosks

question

_____ are software programs that hide in other computer programs and reveal their designed behavior only when they are activated.

answer

trojan horses

question

Many organizations have implemented corporate portals for which of the following reasons?

answer

to cut costs, to free up time for busy managers, to improve profitability, and to offer customers self-service opportunities

question

_____ is a formal approach to managing data consistently across an entire organization.

answer

data governance

question

Which of the following statements concerning the difficulties in protecting information resources is correct?

answer

employees typically do not follow security procedures when the procedures are inconvenient, computing resources are typically decentralized, computer networks can be located outside the organization, and computer crimes often remain undetected for a long period of time

question

The part of a network that handles the major traffic is the ________.

answer

backbone

question

Traditional data formats change ______ while big data formats change _______.

answer

slowly, rapidly

question

Not including alphabetic characters in a Social Security Number field is an example of _____ .

answer

data integrity

question

In a database, the primary key field is used to _____.

answer

uniquely identify a record

question

In a _____ attack, a coordinated stream of requests is launched against a target system from many compromised computers at the same time.

answer

distributed denial-of-service

question

The most overlooked people in information security are:

answer

janitors and guards

question

Which of the following statements concerning firewalls is true?

answer

firewalls examine every message that enters or leaves an organization's network, firewalls are sometimes located inside an organization's private network, firewalls filter network traffic according to categories of activities that are likely to cause problems, and firewalls prevent unauthorized internet users from accessing private networks

question

Which of the following statements is false?

answer

It is easy to assess the value of a hypothetical attack

question

_____ is a method for analyzing and reducing a relational database to its most streamlined form.

answer

normalization

question

Applications offered by the Internet2 include which of the following?

answer

remote diagnosis, digital libraries, distance education, and virtual laboratories

question

The data in a data warehouse have which of the following characteristics?

answer

they are organized by subject

question

Place the following members of the data hierarchy in their correct order:

answer

bit-byte-field-record-file-database

question

_____ controls are concerned with user identification, and they restrict unauthorized individuals from using information resources.

answer

access

question

A database management system is primarily a(n) _____.

answer

interface between applications and a database

question

_____ tell the database management system which records are joined with others in related tables.

answer

primary keys

question

Bob is using public key encryption to send a message to Ted. Bob encrypts the message with Ted's _____ key, and Ted decrypts the message using his _____ key.

answer

public, private

question

In TCP/IP, IP is responsible for:

answer

Disassembling and reassembling of packets during transmission.

question

Which of the following is a characteristic of twisted-pair wire?

answer

Inexpensive, easy to work with, and subject to interference from other electrical sources

question

The cost of a stolen laptop includes all of the following:

answer

loss of intellectual property, loss of productivity, replacement cost, and loss of data

question

In the data hierarchy, the smallest element is the _____.

answer

bit

question

An information system's _____ is the possibility that the system will be harmed by a threat.

answer

vulnerability

question

Data dictionaries provide which of the following advantages to the organization?

answer

they reduce data inconsistency, they enable faster program development, and they make it easier to modify data and information

question

Tacit knowledge has which of the following characteristics?

answer

unstructured

question

_____ portals offer content for diverse communities and are intended for broad audiences.

answer

commercial

question

A(n) _____ is a network designed to serve the internal informational needs of a single organization.

answer

intranet

question

In a university's relational database, the student record contains information regarding the student's last name. The last name is a(n):

answer

attribute

question

When companies attempt to counter _____ by requiring users to accurately select characters in turn from a series of boxes, attackers respond by using _____.

answer

keyloggers, screen scrapers

question

Networks enable which of the following applications?

answer

discovery, communications, collaboration, and web services

question

Which of the following is not a characteristic of strong passwords?

answer

they tend to be short so they are easy to remember

question

_____ occurs when various copies of the data agree.

answer

data consistency

question

A pharmaceutical company's research and development plan for a new class of drugs would be best described as which of the following?

answer

a trade secret

question

With _____, every call opens up a dedicated circuit for the duration of the call

answer

plain old telephone service

question

Unintentional threats to information systems include all of the following:

answer

tailgating, tornados, power outage, and lack of user experience

question

Which of the following are advantages of computer networks?

answer

they enable organizations to be more flexible, they enable companies to share hardware computer applications and data, they enable geographically dispersed employees to work together, and they provide a critical link between businesses and their customers

question

A _____ attack uses deception to fraudulently acquire sensitive personal information by masquerading as an official e-mail.

answer

phishing

question

A standardized language used to manipulate data is _____.

answer

structured query language

question

_____ occurs when the same data are stored in many places.

answer

data redundancy

question

_____ are fields in a record that have some identifying information but typically do not identify the record with complete accuracy.

answer

secondary keys

question

Portals are an example of which network application?

answer

discovery

question

A _____ is any danger to which an information resource may be exposed.

answer

threat

question

A(n) _____ connects parts of the intranets of different organizations and allows secure communications among business partners.

answer

extranet

question

Consider this domain name, www.business.gsu.edu. The "edu" is the _______.

answer

top-level domain

question

Which of the following is not an example of a weak password?

answer

9AmGt/*

question

_____ occurs when applications cannot access data associated with other applications.

answer

data isolation

question

A _____ connects dissimilar networks.

answer

gateway

question

Which data transmission technology requires fiber-optic cable, can transmit up to 2.5 gigabits per second, and is more expensive than DSL?

answer

asynchronous transfer mode

question

Which transmission technology is an interface standard for transporting digital signals over fiber-optic lines that enables the integration of transmissions from multiple vendors?

answer

synchronous optical network

question

In the relational database model, related tables can be joined when they contain common _____.

answer

columns

question

With _____, phone calls are treated as just another kind of data.

answer

voice over IP

question

_____ is a process that helps organizations identify, select, organize, disseminate, transfer, and apply expertise that are part of the organization's memory and typically reside inside the organization in an unstructured manner.

answer

knowledge management

question

In _____, the organization takes concrete actions against risks.

answer

risk mitigation

question

Refer to Opening Case - The Network Neutrality Wars: Which of the following is not a challenge for achieving net neutrality?

answer

telecommunications and cable companies are in favor of net neutrality

question

Employees in which functional areas of the organization pose particularly grave threats to information security?

answer

human resources and management information systems

question

Which of the following statements concerning the difficulties in protecting information resources is not correct?

answer

rapid technological changes ensure that controls are effective for years

question

All of the following statements concerning wide-area networks are true except:

answer

they are provided by individual companies

question

_____ can be exercised to solve a problem, whereas _____ may or may not be able to be exercised to solve a problem

answer

knowledge, information

question

The process of moving data from various sources into the data warehouse is called:

answer

extracting, transforming, and loading

question

A _____ is a logical grouping of related fields.

answer

record

question

A(n) _____ connects two or more devices in a limited geographical area.

answer

local area network

question

Which of the following is not a source for external data?

answer

corporate databases

question

Refer to IT's About Business 6.3: Marriott's Corporate Portal: Marriott's BrandWorks portal has the following features

answer

video conferencing

question

_____ is the process in which an organization assesses the value of each asset being protected, estimates the probability that it will be compromised, and compares the probable costs of an attack with the costs of protecting the asset.

answer

risk analysis

question

Which of the following is not a strategy for mitigating the risk of threats against information?

answer

Continue operating with no controls and absorb any damages that occur, transfer the risk by purchasing insurance, implement controls that minimize the impact of the threat, and install controls that block the risk.

question

In a process called _____, a company allows nothing to run unless it is approved, whereas in a process called _____, the company allows everything to run unless it is not approved.

answer

whitelisting, blacklisting

question

Which of the following is a reason why managing data is difficult over time?

answer

New systems are developed, the media the data are stored on becomes problematic, new sources of data are created, and the amount of data increases exponentially.

question

The components of a local area network include which of the following?

answer

File server, client computers, wireline or wireless communications media, and network interface cards

question

Which of the following factors is not increasing the threats to information security?

answer

limited storage capacity on portable devices

question

Which of the following is not a component of a local area network?

answer

bridge

question

Which of the following is(are) designed to use your computer as a launch pad for sending unsolicited e-mail to other computers?

answer

spamware

question

A _____ allows a device to physically connect to a local area network's communications medium.

answer

network interface card

question

_____ signals convey information in wave form, whereas _____ signals convey information in binary form.

answer

analog, digital

question

In order to ensure that computers developed by different manufacturers can communicate, _____ have been developed.

answer

protocols

question

Which of the following statements concerning packet switching is not true?

answer

packets require dedicated circuits

question

Skype is an example of _______.

answer

voice over IP

question

_____ portals support communities such as hobby groups or political parties.

answer

affinity

question

BitTorrent uses a process called _____, which eliminates file-sharing bottlenecks by having everyone share little pieces of a file at the same time.

answer

swarming

question

The data in a data warehouse:

answer

are not updated

question

In a relational database, every row represents a _____.

answer

record

question

An attribute is any characteristic or quality describing a particular entity.

answer

true

question

An entity is a person, place, thing, or event about which information is maintained.

answer

true

question

At ASU, students can take more than one class, and each class can have more than one student. This is an example of what kind of relationship?

answer

many-to-many

question

As an individual student in your university's student database, you are a(n) _____ of the STUDENT class.

answer

instance

question

A(n) _____ is a logical grouping of characters into a word, a small group of words, or a complete number.

answer

field

question

A negative value for a student's grade point average is an example of a data integrity problem.

answer

true

question

Access controls involve _____ before _____.

answer

authentication, authorization

question

Dumpster diving is:

answer

typically committed for the purpose of identity theft

question

_____ are segments of computer code embedded within an organization's existing computer program that activate and perform a destructive action at a certain time or date.

answer

logic bombs

question

A _____ is a document that grants the holder exclusive rights on an invention for 20 years.

answer

patent

question

The computing skills necessary to be a hacker are decreasing for which of the following reasons?

answer

computer attack programs, called scripts, are available for download from the Internet

question

Organizations use hot sites, warm sites, and cold sites to insure business continuity. Which of the following statements is not true?

answer

a hot site needs to be located close to the organization's office

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