question

A politically damaging or embarrassing video captured on a cell phone camera and uploaded to a sharing or social networking site is known as a

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macaca moment

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A 2004 survey found that _____ of people under 30 years old reported getting campaign new from the Daily Show

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21 percent

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A 2008 report showed that _____ of younger people report getting campaign news from the internet

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42 percent

question

Major functions of the mass media in the United States include all except

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conducting elections

question

When we say media help set the public agenda, we mean that the media

answer

identify issues that merit public attention and government

question

When the media identify issues that merit public attention and government action, they are

answer

setting the agenda

question

A good example of the socializing process that the media provide is

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airing of children's shows that portray diverse regions and groups

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Most of the media in the United States are

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private for-profit corporate enterprises

question

young people are using the Internet not only for entertainment, but also

answer

as a source for social and political information

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Publicly owned media outlets

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often are subsidized by the government

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President George Washington

answer

believed that news that might damage the image of the US should be censored

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The concept of manages news refers to

answer

information distributed by the government to give priority to governemtn interests

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Early newspapers usually

answer

were sponssored by politicians

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Two inventions that led to the development of mass-readershp newspapers were

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the high-speed rotary press and teh telegraph

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One of the major reasons for the emergence of large-circulation daily newspapers was

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increases in levels of population and urbanization

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Most mass-based newspapers in the post Civil War period expounded the political philosophy of

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the owner of the paper

question

Sensationalistic, irresponsible journalism is known as

answer

yellow journalism

question

The concept of yellow journalism refers to

answer

sensationalistic, irresponsible journalism

question

The presidential campaign of 1952 was the first to

answer

involve a real role for television

question

Which politician used television to respond to allegations of corruption by delivering a speech denying the attacks, shedding tears and claiming the only gifts he ever received were a dog and a coat for his wife

answer

Richard Nixon

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Broadcasting that is targeted to one small sector of the population is called

answer

narrowcasting

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Campaigns that narrowcast

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target and broadcast to one small sector of the pupulation

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Radio talk shows have been dominated by

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conservative commentators

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Evidence from the Pew Center on conservative talk radio shows indicates that the

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audience for most of these talk shows is not very different from the general population

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In 2004 bloggers identified the flawed documentation used in a CBS story alleging that _____, an error that ultimately cost Dan Rather his job

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George W. Bush failed to fulfill his obligation to the National Guard in teh 1970s

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Political web logs that can have a dramatic influence on events are part of

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blogosphere politics

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Analysis of campaign blogs such as those of George W. Bush and John Kerry indicated that they

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encouraged citizen interaction but were used more to send one-way information from candidates to citizens

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_____ is a method of distributing multimedia files for downloading onto mobile devices or personal computers

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podcasting

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In the United States, the mass media are dominated by

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television

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Television news is often criticized by non-partisan observers for being

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superficial

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Some critics of the media suggest that there is pressure to produce television news that

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has a story line like a novl or movie

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_____, a show on Comedy Central that resembles an actual newscast, blurs the line between fiction and reality by featuring guests from the world of politics and government

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The Daily Show with Jon Stewart

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A sound bit is

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a brief, memorable comment that easily can be fit into news broadcasts

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A brief memorable comment that easily can be fit into news broadcasts is called

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a sound bite

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One of the most effective political ads of all time was a thirty-second spot for _____, depicting a little girl picking daisies in a field and then an image of a mushroom cloud emanating from a nuclear explosion

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Lyndon Johnson in his campaign against Barry Goldwater

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One of the major tactics of paid-for political announcements is

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to use negative advertising

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The attempts by campaign staffs to influence the quantity and type of coverage their candidates will receive from the media

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Succeed frequently because campaign staff understands the technical aspects of media coverage, such as camera angles and deadlines, and plan events to accommodate the press

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Spin refers to

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an interpretation of campaign events that is most favorable to the candidate

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An interpretation of campaign events or election results that is favorable to the candidate's campaign strategy is known as

answer

spin

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A spin doctor is a

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political campaign adviser who tries to convice journalists of the truth of a particular interpretation of events

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A political campaign adviser who tries to convice journalists of the truth of a particular interpretation of events is known as

answer

Spin doctor

question

The 1960 presidential debates between John F. Kennedy and Richard Nixon

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illustrated the importance of the candidates' televised images

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Generally, in presidential debates

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challengers have much more to gain from debating than do incumbents

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The most important aspect of debates for political candidates is taking advantage of an opportunity to

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use the power of television to project an image

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The number of voters who obtain election information online

answer

is increasing

question

During the 2004 election _____ used his internet site and e-mailings to generate millions of dollars in campaign contributions, most of which were very small

answer

Howard Dean

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The effect of campaign commercials is limited because

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individuals are only selectively attentive to what the commercials say

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When people tend to watch only the campaign commercials of the candidates they favor, this is called

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selective attentiveness

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When a voter is selectively attentive, she

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tends to watch only the campaign commercials of the candidates she favors

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The media are most influential with those persons who

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are undecided voters

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The journalists assigned to cover the presidency on a full-time basis are members of the

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White House press corps.

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In an effort to influence conservative commentator Armstrong Williams to write favorably about George W. Bush's No Child Left Behind program, the Bush Administration acknowledged that it

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provided Williams with almost a quarter of a million dollars

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The White House press corps

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consists of reporters assigned to cover the presidency on a full-time basis

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The press secretary is

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responsible for representing the White House to the media

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The government official who represents the White House to the media is known as the

answer

press secretary

question

"Fireside chats" were informal talks to the public via the radio by

answer

Frandlin D. Roosevelt

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The Telecommunications Act of 1996

answer

allows telephone companies to own media corporations

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The ownership of multiple media outlets by corporate conglomerates has

answer

resulted in ABC owning Disney and NBC owning General Electric

question

The following media have full or broad First Amendment protection except

answer

broadcast radio and TV

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The Supreme Court did not fully apply the First Amendment ot motion pictures until

answer

1952

question

In the second war with Iraq

answer

the Bush Administration allowed more than five hundred journalists to travel with combat forces

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A survey of journalist in 2005 showed that

answer

John Kerry received 52 percent of their votes

question

Studies of bias in the media have reached

answer

different conclusions: some found a liberal bias while others found a conservative bias

question

Public response to a survey conducted by the Pew Research Center reveals that most people perceive that the media

answer

are biased toward rating and revenues

question

One study found that while African Americans constituted _____of the nation's poor, they made up _____ of the images of the poor shown on leading network news program

answer

29 percent 65 percent

question

Commentators have complained of all of the following forms of racial profiling in the media except

answer

not enough police shows feature black cops

question

One recent survey showed that minority gorup members made up _____ of the employees in television journalism

answer

18 percent

question

If the media were required to reveal all of their sources, it is likely that

answer

members of the media would create blogs to attempt to inform the public anonymously so that their sources would be protected

question

The stories on the evening news tend to be no more than _____ long

answer

3 minutes

question

In Iran state-run media relect the views of the

answer

Iranian president and the conservative clerical establishment

Chapter 11 – The Media and Cyperpolitics – Flashcards

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