(BW) Chapters 10-16 – Flashcards

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Dwayne wants to adapt his sales message to his target audience. What question is his audience likely to ask while reading his message?
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What's in it for me?
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Reports written in a formal writing style tend to project
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all of these: -objectivity. -impartiality. -authority.
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Short (eight or fewer pages) informal reports addressed outside an organization are usually presented in
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letter format.
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Which of the following is an effective statement of purpose for an informational report?
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To inform the reader of the many different features offered on the Apple iPad
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Select the best wording for a recommendation.
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Our college campus should extend café hours to meet the needs of evening students.
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Matt is preparing headings for a report he is writing. What is the best advice you can give him as he creates his headings?
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Include at least one heading per report page.
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Effective persuaders may choose from different organizational strategies to get the results they want. Which of the following is the most accurate statement about organizational patterns?
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When you expect resistance or when you need to educate the receiver, use the indirect organizational pattern
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A strong motivator that encourages ethical behavior in business is the desire to
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maintain one's reputation and credibility
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Kyoung has an espresso maker that stopped working properly within the warranty period. He plans to write a claim letter to the company. Because he feels his request to have his espresso maker repaired at no cost is justified and will be granted, he should use
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the direct strategy
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When writing a claim letter to a company, you're more likely to be successful if you
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appeal to the company's sense of responsibility and pride in its good name.
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When the conclusions and recommendations, appear at the end of the report, the organizational strategy is
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indirect.
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In which of the following situations should the indirect pattern of organization be used for a business report?
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When readers must be educated about the topic
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You must write a business report for a client and want to use a formal writing style. Which of the following should you do?
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Avoid including your own opinions and perceptions
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Which of the following is an effective statement of purpose for an informational report?
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To inform the reader of the many different features offered on the Apple iPad
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Heidi is writing a report about ways to reduce the time it takes to process a customer return and is determining why the topic is worth investigating at this time. Heidi is looking at the
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significance.
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A good work plan for a business research project includes
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all of these choices: -a work schedule. -a research strategy. -a statement of the problem.
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ABI/INFORM Complete, Business Source Premier, JSTOR Business, Factiva, and LexisNexis Academic are
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research databases.
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Google, Bing, Yahoo Search, and Ask are examples of
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search tools.
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Much of the information that allows decision makers to run their organizations effectively in the digital age comes to them in the form of
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reports.
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$33,000.
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The range for daily sales for the week, $89,000, $75,000, $98,000, $66,000, and $99,000, is
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Our college campus should extend café hours to meet the needs of evening students
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Select the best wording for a recommendation
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requires persuasion to agree with the report's conclusions and recommendations
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The direct pattern of organization is appropriate for reports whose audience
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Introduction/background, facts/findings, summary/conclusion
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Informational reports should be organized using which of the following patterns?
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include at least one heading per report page
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Matt is preparing headings for a report he is writing. What is the best advice you can give him as he creates his headings?
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describe the status of continuing projects.
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Progress and interim reports
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Justification/recommendation report
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Gavin wants to encourage his boss to allow him to telecommute. What type of report will he most likely prepare?
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convince the reader that a problem exists.
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Unsolicited proposals should
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size and format.
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Formal proposals differ from informal proposals in
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Skilled grant writers are among the most in-demand professionals today.
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What is the most accurate statement about grant proposals?
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explains the purpose of your business and why it will succeed
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A business plan mission statement
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Table of content
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Which of the following components is typically included in a formal report but is optional in an informal report?
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explain how much money you already have.
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The financial analysis section of a business plan should
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Functional headings
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Lydia's report contains sensitive topics that may upset her readers. What type of heading should she use in her formal business report?
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present the data slightly differently.
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To avoid sounding repetitious in a formal business report,
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True
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An effective opening for an informal proposal might be We are pleased to submit this proposal describing how our ethics training program can help your employees make the best decisions when faced with ethical dilemmas on the job.
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False
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If your costs increase later, you can raise the prices listed in your proposal budget.
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be calm and controlled and speak evenly and slowly
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You will be presenting a proposal about eliminating one of your company's product lines, and you expect your audience to be hostile toward your ideas. You should
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These are all advantages of zoom presentations: -They help the audience better understand and remember content, details, and relationships. -They allow presenters to communicate their ideas in a more exciting, creative way. -Audience members seem to appreciate the cinematic, interactive quality of zoom presentations.
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1. What is an advantage of zoom presentations?
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What is the most accurate statement about employers using Google and social media sites to screen job candidates?
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It is illegal for employers to use Google and social media sites to screen job candidates.
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