Paula Corcoran

question one who inititiates a suit answer plaintiff question the party against whom a suit is brought answer defendant question cases that can only be heard in federal courts have this answer exclusive jurisdiction question court in which a case is first heard has this answer original jurisdiction question cases that can be heard either […]

question Read the excerpt from Roosevelt’s State of the Union address. We take off our hats to the farmers who have faced an unprecedented task of feeding not only a great Nation but a great part of the world. What is the effect of repeating the word great in this excerpt? answer It stresses a […]

question Which of the following is similar to focused strategy versus broad strategy? answer Niche market versus large market question Which of the followng is not a typical way that a company would duplicate a competitive advantage? answer Carrying large product inventories question Trina Hauger works for the Johnson electric as a corporate lawyer and […]

question photos answer light question graph answer to write or draw question tele answer distant or far away question tropos answer turn question phobos answer fear question metron answer measure question philia answer love question syn answer with or together question thesis answer to put, place, or position question kinesis answer movement question phone answer […]

question Andy Sanders owns a sporting goods store that appeals to hunters and fishermen. The market that Andy is trying to appeal to is called his: A) focal market B) objective market C) target market D) critical market E) intention market answer C question The first step in selecting a target market is to study […]

question Firms can use social networking sires to improve their efficiency in customer service. answer True question PRM provides a firms and its distributors trade information and distributes leads about customers. answer True question Enterprise systems are strictly internally oriented; other types of enterprise applications must be used for communicating with customers and suppliers. answer […]

question Our networked society has raised a number of ____ concerns. answer privacy question New security risks are revealed all the time. For instance, it was recently discovered that data from some unencrypted smart meters can be accessed from nearly ____ away, enabling would-be burglars to monitor homes to see if they are occupied based […]

question People are free not to wordhip answer Which is true about religious guarantees under the 1st ammendment? question Violates criminal law answer The free exercise of religion may be linter when religious practice does what? question Obscene language answer What kind of speech does the gov limit of public radio and television broadcasts question […]

question In additions to operations, which of the following is considered a “line” function? answer sales question Knowledge about challenge specific to the operations function can help marketing personnel to judge how _________ new product design will be. answer manufacturable question Managing the supply chain has become more important as a result of firms increasing […]

question promotional mix answer the combination of one or more communication tools used to: a. Inform prospective buyers about the benefits of the product. b. Persuade them to try it. c. Remind them later about the benefits they enjoyed by using the product. question In the past, marketers often viewed the communication tools answer separate […]

question Globalization refers to the process by which ______________ flow across national borders. answer Goods Services Capital People –(answer on test: “all of these”) question Globalization refers to the process by which goods, services, capital, people, and ideas: answer Flow across national borders question Changes in _________________ have been the driving force for growth in […]

question Requirements for Marketing transactions answer 1. Two or more parties w/ unsatisfied needs 2. Ability and willingness to satisfy them 3. A way to communicate 4. Something to exchange question market answer people with the ability and desire to buy a specific product question product answer good, service or idea that satisfies the customer’s […]

question Match the phrases with the corresponding terms a. Cancer cell growth b. Used to kill cancer cells while minimizing damage to normal structures c. Forms antibodies specific for tumor antigen d. Agents that take advantage of specific vulnerabilities in target cancer cells e. Provides a framework to determine treatment 6. Chemotherapy – ON EXAM […]

question Marketing answer The process in which companies create value for customers and build strong customer relationships in order to capture value from the customers in return. Marketing means managing markets to bring about profitable customer relationships. question Needs answer Human needs are states of felt deprivation. There are three types of needs; physical, social, […]

question the process of evaluating the attractiveness of different market segments and selecting one or more segments to enter. answer Market targeting question Zista, a boutique that caters to the clothing needs of women. Caters to the needs of affluent, middle-aged women, and the other line targets younger professionals and homemakers. Zista most likely segments […]

question At what point does a brand stop developing personas? A. When the company has identified 8-10 personas B. When the cost of finding information about a new subset of a persona is greater than the benefit of marketing to that subset. C. When it feels like it has enough D. It should not stop, […]

question Insurance, burial and similar items fall under the convenience products category. answer False unsought product question A service mark is the exclusive right to use a brand or part of a brand answer false question Each product item in the product mix may require a separate marketing strategy answer true question Greenwashing is the […]

question An advocacy ad is designed to advocate the purchase of a new, unknown product. answer False question The first major mass medium to be supported primarily by advertising in the United States was which of the following? A) newspapers B) radio C) broadcast television D)cable television answer newspapers question The media business often involves […]

question What is an economic system? answer the method used by a society to produce and distribute goods and services question How do a traditional economy, a market economy, a command economy, and a mixed economy differ? answer difference come from the way the society answer three questions question Why aren’t all people paid the […]

question What is social media? answer Any tool or service that uses the Internet to facilitate conversations question Implications for marketing from social media answer must realize that we often do not control the content on social media sites, word of mouth is impacted, marketers can listen to conversations, more sophisticated methods of measuring interactions, […]

question The approximate dates of the Baroque period are: answer 1600-1750. question Which of the following does NOT characterize the Baroque era? answer an age of freedom and democracy question John Milton’s Paradise Lost is an epic poem expressing the views of: answer Protestantism question Which best describes how Baroque musicians made a living? answer […]

question antimicrobial agents (antimicrobials) answer Chemotherapeutic agent used to treat microbial infection question antibiotics answer Antimicrobial agent that is produced naturally by an organism question semisynthetic antimicrobials answer Antimicrobial that has been chemically altered question synthetic drugs answer Antimicrobial that has been completely synthesized in a laboratory question selective toxcicity answer principle by which an […]