ACCT 290 Exam 4-Cronk – Flashcards
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When evaluating the business value of disintermediation, the more ____________ that are cut from the distribution chain, the lower the product price.
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intermediaries
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What caused Polaroid to go bankrupt
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One-hour film processing and digital cameras stole its market share
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What is the business strategy that lets a company shorten the order process and add value with reduced costs or a more responsive and efficient service, and occurs when a business sells directly to the customer online?
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Disintermediation
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Many industries have been forced to change due to technology advances. Which of the below industries has felt the lowest amount of economic impact from ebusiness?
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waste or recycling industry
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What is the name for a small ad on one website that advertises the products and services of another business, usually another dot-com business?
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Banner ad
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What measures the number of people a firm can communicate with all over the world?
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Information reach
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All of the following are types of website visitors except:
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Usability visitor
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What is the difference between commerce and ebusiness?
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Ecommerce is buying and selling of goods or service online. Ebusiness includes ecommerce and all activities related to internal and external business operations.
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What refers to the creation of new kinds of intermediaries that simply could not have existed before the advent of ebusiness, including comparison-shopping sites such as Kelkoo and bank account aggregation services such as Citibank?
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cybermediation
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Which of the following is a reason for the growth of the World Wide Web?
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All of these. Web pages being easy to create and flexible. The microcomputer revolution. Advancements in networking hardware.
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What is the exact pattern of a consumer's navigation through a site?
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Clickstream data
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Which type of metric measures when a visitor reaches a website and their computer sends a request to the site's computer server to begin displaying pages?
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Hit metric
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What are agents, software, or businesses that provide a trading infrastructure to bring buyers and sellers together?
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Intermediaries
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What allows users to access WWW
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web browser
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What category of website metrics does stickiness, or visit duration time, belong to?
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Visit Metric
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Many social media sites today allow you to customize your web address, for example, www.facebook.com/Womenwithdrive. What is an alternate name for a web address such as www.apple.com?
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Universal resource locator
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What is the difference between a business model and an ebusiness model?
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A business model details how a company creates, delivers, and generates revenue. An ebusiness model does all of the same except on the Internet.
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What occurs when a system updates information at the same rate it receives the information?
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Real-time communication
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Carfax is an example of a company that sells its products or services directly to its consumers online. Which ebusiness model is Carfax using?
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B2C
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Illuminate Live is a lecture program used in schools and is considered a(n) _________ tool.
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Web conferencing
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Which category below represents the three common forms of business operations, brick-and-mortar, click-and-mortar, and pure play?
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B2C
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Many believe that U.S. tax policy should provide a level playing field for traditional retail businesses, mail-order companies, and online merchants. What form of ebusiness challenge is this statement referring to?
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Adhering to taxation rules
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What are some of the immediate results businesses found from using instant messaging?
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All of these. Quickly identify which employees are at their computers. Easily hold simultaneous IM sessions with multiple people. Resolve questions or problems immediately.
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What is a plan that details how a company creates, delivers, and generates revenues on the Internet?
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Ebusiness model
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What are the three primary models that a B2C business can use to operate?
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Brick-and-mortar, click-and-mortar, virtual
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Which ebusiness tool plays a crucial role in getting website visitors to view more than just the home page by providing clear navigation choices?
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CMS
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What is an ISP?
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Internet service provider, a company that provides access to the Internet for a monthly fee.
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What type of ebusiness model is Barnes and Noble using?
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Click-and-mortar
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What is the difference between a wiki and a blog?
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A wiki user can alter the original content of an article, but a blog user can only add information as a comment.
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What is the type of knowledge that is contained in people's heads?
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Tacit knowledge
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Many social media websites use _________, or specific keywords or phrases incorporated into website content for means of classification or taxonomy.
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Tags
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What are the four most common Business 2.0 characteristics?
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Content sharing through open source, user-contributed content, collaboration inside the organization, and collaboration outside the organization.
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What is one reason that Fortune 500 companies engage in blogging?
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To share ideas
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What does RSS stand for
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Real Simple Syndication
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What is software whose source code is available free for any third party to review and modify?
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Open source
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What is one simplification that has occurred with Business 2.0
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Improved access to information
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What is a website or web application that uses content from more than one source to create a completely new product or service?
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Mashup
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What statement below describes Web 3.0's feature that ensures the "integration of legacy devices"?
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The ability to use current devices such as iPhones and laptops as credit cards or tickets.
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What technology uses radio waves rather than wires to transmit information across a local area network?
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Wireless local area network
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What company monitors the operation of its vending machines via wireless technology?
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Dr Pepper/Seven Up Inc.
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What is an arrangement by which one organization provides a service or services for another organization that chooses not to perform them in-house?
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Outsourcing
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All of the following are challenges of outsourcing except:
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Any measurable, tangible, verifiable outcome, result, or item that is produced to complete a project or part of a project.
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What is a project milestone?
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A key date by which a certain group of activities must be performed.
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Which of the following is an outsourcing challenge caused by contract length?
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All of these: Problems in reforming an internal IT department Problems in foreseeing future issues Difficulties in getting out of a contract
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What is it called when a company uses organizations from developing countries to write code and develop systems?
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Offshore outsourcing
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Which of the following is the most uncommon reason why companies outsource?
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Better manage the costs of internal processes
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Which of the following is the most common function outsourced?
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MIS
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What are the 3 primary variables (or triple constraints) in any project?
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Time, cost, scope
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Which of the following is the primary reason why companies outsource?
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Tap outside sources of expertise
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Which of the following is the least common function outsourced
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Marketing/sales
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What is the number one reason that IT projects fall behind schedule or fail?
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Poor planning or poor project management
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Which of the following is a benefit a business can receive by deploying the latest in security technology?
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All of these Fewer disruptions to organizational systems Greater advances in administration Increased productivity of employees
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Which of the following is one of the new series of business success factors and challenges that are helping to determine marketplace winners and losers?
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All of these: Instantaneous business response A focus on core competencies and processes Organization agility
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Which of the following is a reason why businesses want to have the appropriate levels of authentication, access control, and encryption?
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All of these: Only authorized individuals can access applications for which they are entitled. Only authorized individuals can gain access to the network. Individuals cannot understand or alter information while in transit.
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Where is the position of IT infrastructure within the organization?
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Bottom
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What is the blending of computers and wireless telecommunications technologies with the goal of efficiently conveying information over vast networks to improve business operations?
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telematics
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What is the practice of buying a domain name and not using the web page but waiting to profit from the trademark?
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Domain or cyber squatting
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What addresses the time frames when systems can be accessed by employees, customers, and partners?
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availability
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What is recovery?
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All of these: The ability to get a system up and running in the event of a system failure Restoring the information backup The ability to get a system up and running in the event of a system crash
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What is failover?
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A backup operational mode in which the functions of a computer component (such as a processor, server, network, or database) is assumed by secondary system components when the primary component becomes unavailable through either failure or scheduled down time
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What type of backup strategy would you recommend to an organization that deals with large volumes of critical information?
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hourly
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What is fault tolerance?
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A computer system designed that in the event a component fails, a backup component or procedure can immediately take its place with no loss of service
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What is recovery?
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The ability to get a system up and running in the event of a system crash or failure and includes restoring the information backup
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What includes the hardware, software, and telecommunications equipment that, when combined, provide the underlying foundation to support the organization's goals?
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Agile MIS infrastructure
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What ensures all systems are functioning correctly and providing accurate information?
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Reliability
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What is the primary difference between the different types of backup/recovery media?
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All of these Cost Speed Expense
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What refers to how well a system can adapt to increased demands of growth?
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Scalability
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What includes the plans for how an organization will build, deploy, use, and share its data, processes, and MIS assets?
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MIS infrastructure
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What does the disaster recovery cost curve chart(s)?
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All of these: The cost to the organization of recovering from a disaster over time The cost to the organization of the unavailability of technology The cost to the organization of the unavailability of information
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What is a detailed process for recovering information or an IT system in the event of a catastrophic disaster such as a fire or flood?
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Disaster recovery plan
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What type of backup strategy would you recommend to an organization that deals with small amounts of noncritical information?
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Weekly
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Which of the following is not part of a typical SOA solution?
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Decrease people productivity with better business integration
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What is a business-driven IT architectural approach that supports organizational computing needs with utility-based computing concepts?
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Service oriented architecture
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Which of the following reflects Moore's Law?
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New generations of chips deliver double the processing power as the previous generation
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What enables organizations to optimize computing and data resources, pool them for large capacity workloads, share them across networks, and enable collaboration?
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Grid Computing
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Which of the following is not an additional benefit of virtualization?
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Ease of use for customer relationship management systems
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What is an aggregation of geographically dispersed computing, storage, and network resources, coordinated to deliver improved performance, higher quality of service, better utilization, and easier access to data?
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Grid Computing
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What are the key technical concepts of SOA?
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Services, interoperability, loose coupling
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What is a model of software deployment, where an application is licensed for use as a service, provided to customers on-demand?
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Software as a Service
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What refers to resources and applications hosted remotely as a shared service over the Internet?
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Cloud Computing
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What is the name of the highly publicized survey administered by the Institute for Citizen-Centered Services and the Institute for Public Administration in Canada?
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Citizens First
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Which of the following is not a cultural business challenge?
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Differences in architectures
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What are the factors included in the global products category of global IT business drivers?
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Products are the same worldwide and global IT can help manage worldwide marketing, sales, and quality control.
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Which state recognizes an individual's right to privacy?
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California
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Which of the following is a question a company should ask when creating a global website?
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All of these: Will the site require new navigational logic to accommodate cultural preferences? Will content be translated? Which country will the server be located in to support local user needs?
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What are the factors included in the global customer's category of global IT business drivers?
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Customers who travel anywhere or companies with global operations and global IT systems help provide fast, convenient, homogeneous service.
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What is deperimeterization?
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Occurs when an organization moves employees outside its firewall
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What concerns the legal right or general expectation of individuals, groups, or institutions to determine for themselves when and to what extent information about them is communicated to others?
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information privacy
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What is the key driver for governance and compliance?
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All of these: Financial regulations Technological regulations Pressure from shareholders and customers
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Which company began a pilot project that gives employees about $1,000 to spend on productivity-enhancing tools in addition to standard issue equipment?
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BP
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What clearly dominates as the primary problem hindering international telecommunication issues as reported by IT executives at 300 Fortune 500 multinational companies?
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Political issues dominate
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Which act protects children's privacy of personal information from American children who are under 13 years of age?
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COPPA
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What is key for evaluating internal controls such as human resources, logistics, information technology, risk, legal, marketing and sales, operations, financial functions, procurement, and reporting?
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Committee of Sponsoring Organizations
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Which trend has the following potential business impact? Top managers must be computer-literate to retain their jobs and achieve success.
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The growth in information industries is creating a knowledge-dependent global society
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Organizations anticipate, forecast, and assess future events using a variety of rational, scientific methods including:
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All of these: Trend analysis Trend monitoring Trend projection
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The virtual assistant will be a small program stored on a PC or portable device that monitors all of the following, except:
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Application processing
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What does 50 percent of what a student learns about innovative technology in their freshman year of college become by their senior year?
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All of these Revised Taken for granted Obsolete
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All of the following are scientific methods organizations use to anticipate, forecast, and assess the future, except:
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Trend simulation
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What are the life expectancies for men and women in many developed countries?
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Over 75 years for males and over 80 years for females
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Which of the following is a potential business impact from autonomic computing?
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Computers will be able to "self-heal" and Computers will be able to "self-protect."
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What is any paper that is optimized for any type of digital printing?
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Digital Paper
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Which of the following is not a potential business impact from the world's population doubling in the next 40 years?
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The time to get products and services to market is being shortened by technology
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All of the following jobs will be increasingly performed by robots, except:
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Jobs performed by scientists, engineers, and technicians
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Which of the following is not a potential business impact resulting from alternative energy sources?
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The cost of alternative energy sources is increasing with technical advances
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All of the following are countries expected to have the largest increases in population between 2000 and 2050, except:
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India
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Which of the following is not a potential business impact from people in developed countries living longer?
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The cost of health will decrease
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What is the ability of an organization to tailor its products or services to the customers' specifications?
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Personalization
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Which type of ebusiness marketing technique induces websites or users to pass on a marketing message to other websites or users, creating exponential growth in the message's visibility and effect?
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Viral marketing
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What does digital Darwinism imply
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Organizations that cannot adapt to the new demands placed on them for surviving in the information age are doomed to extinction.
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At a local marketing firm, Steve is the lead web developer and is responsible for working with customers on their web designs, development, and graphics. Which of the following would be a critical skill Steve must have to be able to perform his job?
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All of these. Understanding the World Wide Web and how hyperlinks work. Being able to work with HTML. Understanding that he must create a unique domain name for each client
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What occurs when a business sells directly to the customer online and cuts out the middle man?
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Disintermediation
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M&M's offers people the opportunity to order the candy in special colors or with customized sayings. How would you classify M's ebusiness strategy?
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Mass customization
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What uses the Internet to reassemble buyers, sellers, and other partners in a traditional supply chain in new ways?
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Reintermediation
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Bonnie Flat is a real estate agent who specializes in the luxury home market in the Seattle, Washington area. Bonnie is highly technical and uses many online marketing techniques to increase business. One of the most successful online marketing techniques is to place a box along the top of real estate websites and luxury custom furniture websites. What type of marketing technique is Bonnie using?
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a banner ad
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Which of the below statements is correct?
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Just putting up a website does not create an ebusiness
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What is information richness?
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The depth and breadth of details contained in a piece of textual, graphic, audio, or video information.
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A company can reduce its costs by using ebusiness to change its business processes. Which of the following does not represent an example of how a company can reduce its costs through ebusiness?
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creating an online travel reservation
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Which of the following produces an improved product, customers are eager to buy, such as a faster car or larger hard drive?
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Sustaining technology
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Netflix creates a unique recommendation listing for each customer that revisits its website. How would you classify Netflix's ebusiness strategy?
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Personalization
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Which of the following began as an essential emergency military communications system operated by the U.S. Department of Defense Advanced Research Project Agency (DARPA)?
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internet
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What occurs when a new radical form of business enters the market that reshapes the way companies and organizations behave?
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Paradigm shift
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What are the four main challenges facing ebusinesses outlined in the text?
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Identifying limited market segments, managing consumer trust, ensuring consumer protection, and adhering to taxation rules.
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Internet marketers must develop ___________ to build strong relationships with customers to ensure loyalty.
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consumer trust
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For the past 20 years, Perry has been an owner of several Coldwell Banker Real Estate franchises. To increase business Perry spends a great deal of money marketing and advertising his businesses online. Perry decides he would like to move beyond just marketing and create an actual ebusiness that acts like a search engine but focuses on only the real estate industry. The main revenue source for Perry's ebusiness will be a charge of $50 a month for each property that is listed on the website. What is the primary revenue model for Perry's new business?
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Subscription fees
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What is another name for an eshop?
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Estore or etailer
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What is another term for instant messaging?
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IMing
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What is the difference between a B2C and C2B?
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B2C focuses on business to consumers, and C2B focuses on consumers to business.
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What are the four main types of ebusiness models?
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Business-to-business, business-to-consumer, consumer-to-business, and consumer-to-consumer.
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Which of the below statements is accurate when considering the ebusiness challenge of adhering to taxation rules?
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Some online companies have to charge sales tax.
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What is a well-planned strategy that ensures the search and navigation functions are easy to use and user-friendly on a website?
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Taxonomy
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Managing consumer trust is a challenge for ebusinesses. Which of the following is a good way to build trust when working with customers over the Internet?
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All of these. Use customer testimonials that link to your client website. Be accessible to communicate in-person. Be available to communicate in-person.
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Which ebusiness tool increases the speed of business by allowing the transfer of documents with the same speed as the telephone?
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email
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Which of the below is not considered an advantage of a content management system?
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Content management systems increase order entry speed.
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What type of revenue generation model is Google using when it generates revenue by allowing advertisers to bid on common search terms?
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Adwords
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What is ISP?
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Internet service provider, a company that provides access to the Internet for a monthly fee.
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What is a pure-play business?
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A business that operates only on the Internet without a physical store.
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What is a business that operates in a physical store without an Internet presence?
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Brick-and-mortar business
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As a trainer for Exempla Healthcare, Tina is faced with many challenges to properly training her new hires. There are over 40 different locations where Exempla employees work across the Chicago metro area. Tina decides to implement some valuable ebusiness tools to help reduce traveling costs, increase speed, and provide flexibility for completing training sessions with all the new hires. Tina primarily uses PowerPoints and videos during her training modules. What is the most effective ebusiness tool for Tina to implement and accomplish all of her training goals?
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Webinar
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What is the practice of expanding your business and social contacts by constructing a personal network?
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Social networking
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An API is a set of routines, protocols, and tools for ______________.
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building software applications
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What is the ability to purchase goods and services through a wireless Internet-enabled device?
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Mobile business
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What does API stand for?
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Application Programming Interface
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What is a locally stored URL or the address of a file or Internet page saved as a shortcut?
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Website bookmark
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Using the collective power of a community to identify and classify content significantly _________ content categorization costs.
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lowers
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Large wikis, such as Wikipedia, can protect the quality and accuracy of their information by assigning users roles such as __________.
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all of these subject matter expert editor reader
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A company's internal wiki can be a great tool for all of the following except:
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building software applications
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Which of the below is not an example of a social bookmarking website?
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Facebook
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One of the most famous examples of wiki vandalism occurred when a false biography entry stated which of the following?
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John Seigenthaler Sr. was assistant to Attorney General Robert F. Kennedy in the early 1960s and was involved in Kennedy's assassination as well as JFK's.
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Social tagging describes the collaborative activity of marking shared online content with keywords or tags as a way to ______________.
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All of these Organize it for future search Organize it for future filtering Organize it for future navigation
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What are the two basic functions that social networking sites provide?
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The ability to create and maintain a profile that is your online identity and create connections between other people within the network.
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What is the difference between asynchronous and synchronous communication?
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Asynchronous is communication that does not occur at the same time. Synchronous communication occurs at the same time.
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What describes how products in a network increase in value to users as the number of users increase?
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Network effect
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What is the term that is similar to taxonomy except that crowdsourcing determines the tag or keyword-based classification system?
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Folksonomy
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Cell phone manufacturers often refer to their products as mobile devices. Which of the below would not be included in the folksonomy for a cell phone?
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Technology platform
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A social bookmarking site is dedicated to providing all of the following except ________.
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to reconnect with colleagues for business progress
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What technology enables wireless networks to extend as far as 30 miles and transfer information, voice, and video at faster speeds than cable?
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WiMAX wireless broadband
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What refers to any type of electrical or electronic operation that is accomplished without the use of a "hard-wired" connection?
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wireless
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What is the outsourcing option that includes the closest location and direct customer control?
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onshore outsourcing
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All of the following are challenges of outsourcing except:
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frustration and expense related to hiring and retaining employees in an exceptionally tight job market.
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Which of the following is a benefit an organization can receive from outsourcing?
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All of these Increased technical abilities Financial savings Market agility
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Which of the following are the influential driver(s) affecting the growth of outsourcing markets?
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All of these Industry changes Rapid growth Core competencies
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What is a project deliverable?
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Any measurable, tangible, verifiable outcome, result, or item that is produced to complete a project or part of a project.
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What is a technique for identifying and tracking assets and individuals via technologies such as RFID and smart cards?
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Electronic Tagging
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Core business relationships and models are dramatically changing, including shifts from which of the following?
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value in material things to the value of knowledge and intelligence
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What uses active or passive tags in the form of chips or smart labels?
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Radio frequency identification
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Which of the following was the original design for the Internet?
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All of these Email Display of static content Document exchange
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Which of the following is one of the 21st-century organizational trends on the business side?
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All of these. Focus on improved business resiliency via the application of enhanced security. Emphasis on strategic analysis for cost reduction and productivity enhancement. Uncertainty in terms of future business scenarios and economic outlooks.
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Which company was the victim of a distributed denial-of-service (DDoS) attack that forced the company to close operations and to eventually transfer over 2,500 customers to a rival organization?
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CloudNine Communications
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Which of the following is not one of the primary information technology areas on which organizations are focusing?
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database
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What determines the future environmental infrastructure requirements to ensure high-quality system performance?
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capacity planning
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What is a backup?
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an exact copy of a system's information
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What is a separate facility that does not have any computer equipment, but is a place where employees can move after a disaster?
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cold site
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Which of the following is a type of backup/recovery media?
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All of these Disk Tape DVD
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What measures how quickly a system performs a certain process or transaction in terms of efficiency IT metrics of both speed and throughput?
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performance
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What is a separate and fully equipped facility where the company can move immediately after a disaster and resume business?
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hot site
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What are the three primary challenges facing global businesses?
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cultural, political, geoeconomic
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What are the factors included in the global collaboration category of global IT business drivers?
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The knowledge and expertise of colleagues in a global company can only be accessed, shared, and organized by global IT systems.
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What key questions should IT governance answer?
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What key metrics management requires?
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What is the purpose of PIPEDA
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To provide Canadian citizens with a right of privacy with respect to how their personal information is collected, used or disclosed by an organization
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What is key for evaluating internal controls such as human resources, logistics, information technology, risk, legal, marketing and sales, operations, financial functions, procurement, and reporting?
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Information privacy is not highly legislated nor regulated
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Managing global enterprise architectures is a key global IT challenge for the 21st century. What is included in the term global enterprise architectures?
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Internet, intranet, extranet, and other telecommunication networks
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What is the definition of geoeconomic?
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Geographic and economic business challenges
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What is a set of guidelines and supporting tools for IT governance that is accepted worldwide and generally used by auditors and companies as a way to integrate technology to implement controls and meet specific business objectives?
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CoBIT Information Systems Audit and Control Association
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What IT governance focus area ensures the IT department delivers the promised benefits for every project or investment?
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value delivery
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What kind of society is being created by the growth in information industries?
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Knowledge-dependent global society
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what is historical analysis?
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Events are studied to anticipate the outcome of current developments
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Which of the following is not one of the top reasons organizations should study trends?
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Generate current revenue
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What could be used to create an electronic book or newspaper with real pages?
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radio paper
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Which trend has the following potential business impact? Companies must take an active role in helping their employees balance their time at work with their family lives and need for leisure.
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Time is becoming one of the world's most precious commodities
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Which of the following is not one of the technologies shaping our future?
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automatic computing
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On average, how many years longer does each generation live than the previous in the United States?
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Three
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What is trend analysis?
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A trend is examined to identify its nature, causes, speed of development, and potential impacts
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Which of the following is a potential business impact from teleliving?
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Will take over routine tasks such as writing a letter, retrieving a file, and making a phone call
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What is a dynamic high-resolution electronic display that combines a paperlike reading experience with the ability to access information anytime, anywhere?
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radio paper
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What is trend monitoring?
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Trends viewed as particularly important in a specific community, industry, or sector are carefully monitored, watched, and reported to key decision makers
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What is technology that digitally represents handwriting in its natural form?
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digital ink
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What is teleliving?
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Using information devices and the internet to conduct all aspects of life seamlessly
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The Innovator's Dilemma suggests that established companies can take advantage of ___________ without hindering existing relationships with customers, partners, and stakeholders.
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disruptive technologies
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Nike offers people the opportunity to visit its website to create running shoes in the style and color they choose. How would you classify Nike's ebusiness strategy?
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Mass customization
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Both individuals and organizations have embraced ebusiness to do which of the following?
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All of these.
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What type of mediation refers to the creation of new kinds of intermediaries that simply could not have existed before the advent of ebusiness?
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Cybermediation
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Amazon creates a unique recommendation listing for each customer that revisits its website. How would you classify Amazon's ebusiness strategy?
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Personalization
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Universities were among some of the first users of the Internet. What was the Internet first called?
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ARPANET
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What is the Internet protocol web browsers use to request and display web pages using universal resource locators?
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Hypertext transport protocol (HTTP)
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All of the following are forms of ebusiness except ______________.
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subscription fee
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What is the set of ideas about how all information in a given context should be organized?
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Information architecture
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Companies use __________ as marketing communication channels, discussing everything from corporate strategies to detailed product overviews.
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podcasting
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How would you categorize mobile entertainment, mobile sales, mobile ticketing, and mobile banking?
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All of these.
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What is the role of a mashup editor?
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All of these.
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What is the most common form of collective intelligence found inside the organization?
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Knowledge management
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What is an open system?
answer
A broad, general term that describes nonproprietary IT hardware and software made available by the standards and procedures by which their products work, making it easier to integrate them
question
What is a potential problem or impact of technology dependence?
answer
All of these.
question
What is a project management office (PMO)?
answer
An internal department that oversees all organizational projects.
question
What are the three primary variables (or triple constraints) in any project?
answer
Time, cost, scope
question
Which of the following is not a characteristic of agile MIS infrastructure?
answer
Integrity
question
What is a SOA service?
answer
A simple business task
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What is the ability to present the resources of a single computer as if it is a collection of separate computers, each with its own virtual CPUs, network interfaces, storage, and operating system?
answer
System virtualization
question
Which act protects health insurance information?
answer
HIPPA
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Which of the following is one of the rights granted to European Union members under the directive on the protection of personal data grants?
answer
All of these.
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Which of the following is true in regards to the United States?
answer
Information privacy is not highly legislated nor regulated
question
What is the act of conforming, acquiescing, or yielding?
answer
Compliance
question
What is an enterprise architecture?
answer
Includes the plans for how an organization will build, deploy, use, and share its data, processes, and IT assets.
question
An organization processing personal data of a person living in the EU must comply with which of the following principles?
answer
Adequate, relevant, and not excessive
question
Which of the following is one of the primary reasons for the increase in Internet use?
answer
Connectivity technology
question
Which trend has the following potential business impact? The time to get products and services to market is being shortened by technology.
answer
Pace of technological innovation is increasing
