sports management test 1 – Flashcards
Unlock all answers in this set
Unlock answersquestion
sport defined
answer
council of europe- any form of physical activity which through casual or organized participation, aim at expressing or improving physical fitness and mental well being, forming social relationships or obtaining results in competition at all levels
question
management vs administration
answer
interchangeable
question
product type model
answer
sport performance, sport production, sport promotion
question
economic impact model
answer
entertainment product organization
question
sport activity model
answer
production of sport activities and trade
question
unique aspects of sport management
answer
sport marketing, sport enterprise, and financial structure, sport interesting career paths
question
future challenges in sports management
answer
technology, ethics and social responsibility, and globalization of sport
question
most graduates
answer
are unemployed 1 million people from ages 16-24, only 30 percent have jobs prior to graduating
question
pro attitude
answer
personal appearance, adjustment to work place, and business etiquette/ accepting adversity writing thank you notes
question
business etiquete
answer
telephone calls, language, gender neutral, be early for meetings, dining etiquette, international experience, introductions, office etiquete, no romantic relationships
question
career decision steps
answer
self awareness, occupation exploration, decision making, and career implementation(resume, interviews)
question
values
answer
indicators of what you consider most important or desirable
question
interest
answer
are activities that you enthusiastically engage in and find enjoyable and subjects that arouse your curiosity or hold your attention
question
skills
answer
a skill if the developed aptitude, ability, or personal quality needed to perform a task competently
question
job content
answer
the specialized knowledge or abilities needed to fulfill specific job duties
question
functional skill
answer
general abilities that transfer to many jobs or situations
question
adaptive skill
answer
personal attributes or personality traits.
question
1st and most successful sporting goods company
answer
ag spalding and brothers
question
vertical integration
answer
a companies expansion by moving forward and backward within a company
question
horizontal integration
answer
occurs when a company adds new products and services to its organizational structure
question
diversification
answer
the act of adding new products to the company's product mix
question
promotional skills
answer
Public relations experts can help sales staff improve their communication skills with customers, aid a marketing team in promoting a brand, and make sure a company is sharing the right information with customers.
question
brand management
answer
brand management is the analysis and planning on how that brand is perceived in the market. Developing a good relationship with the target market is essential for brand management.
question
watershed events
answer
cause significant change-(bicycle craze)
question
decentralized organization
answer
act of developing separate divisions sub companies or departments that focus on certain tasks or products of the company and can be run autonomously
question
in 1898
answer
312 companies manufacturing bikes
question
market share
answer
ranked position in a market determined by the percentage of a companies product sales in that market
question
age of organization
answer
period of time the 1880s and 1890s during which companies begin to organize and market sport to specific markets
question
battle of the sexes
answer
a tenis match between billie jean king and bobby riggs= king beats riggs
question
1880-1890
answer
79 companies began to produce sporting goods
question
middle class white male
answer
targeted the hardest, 2nd is white boys
question
babe ruth
answer
autographed Louisville slugger became lead seller for h and b
question
world war increased attractiveness of sport
answer
military training, demand increased, nurture manly traits
question
only English classes offered
answer
more than pe
question
organization
answer
society entity created to coordinate the efforts of individuals with the intent to achieve goals
question
economies of scale
answer
savings originating from the mass production of goods and sevices
question
economies of scope
answer
max of resources used throughout the organization = by producing more than one product your cost will go down
question
process by which organizations achieve goals
answer
inputs+transform=outputs
question
types of sport organizations
answer
public, non profit, commercial
question
2 oranizational enviroment categories
answer
general and specific
question
specific
answer
or task environment includes stakeholders, internal and external to the organizations
question
effectiveness
answer
the extent to which it achieves its goals= focus on results
question
efficiency
answer
achievement of goals using minimum resources= focuses on activities
question
scientific management
answer
increase output more you do more rewards
question
human relation management
answer
concerned for employers then they will work harder
question
administrative management
answer
hands on manger takes care of entire organization
question
classification of managers
answer
top level= senior worked way up, not really responsible, mid level= administrators responsible for employees below , supervisory= first line, responsible for employees in a department
question
leadership
answer
behavioral process through which one person influences the behaviors of others in the accomplishment of shared goals
question
authoritative or visionary
answer
moves people toward a new vision often serves as a catalyst for change
question
democratic or participate
answer
involves others in decision making process values their input
question
laissez fare
answer
delegates connects people with each other motivates
question
pacesetting
answer
sets him standards for performance if expectations are too high and unending the pressure to perform becomes negative
question
decision making
answer
problem, criteria for decision, evaluating alternatives, selecting an alternative, implementing alternative, evaluating effectiveness
question
legitimate power
answer
top level is source
question
reward power
answer
person who provides employees with rewards has power
question
coercive power
answer
person in organization who provides sanctions, punishments, or threats to employees has power
question
referent power
answer
power stems from charisma, charm, and appeal
question
expert power
answer
knowledge and skills that are perceived as valuable in a particular situation
question
information power
answer
person who has access to information
question
sports marketing and marketing agencies
answer
a business that acts on behalf of a sport entity involved in the sport industry
question
full service agencies
answer
full range of services, strategic planning and sponsorship, event management and contract negation marketing and evaluation activities. ex IMG
question
general agencies
answer
integrated approach development of client programs, corporate consulting and property marketing, hospitality and event management. ex 16w
question
in house
answer
departments that perform sport functions on behalf of the parent company, have only one client themselves, functions as gatekeepers in reviewing opportunities
question
careers in sports marketing agencies
answer
diverse and challenging, entry requirements, educational background, required skill.
question
market economic challenges in the marketplace
answer
economic meltdown, sponsorship might change, weakening economy
question
sports sociology
answer
a subdisicpline of sociology involving the study sports as sports phenomenon
question
sports sociologists
answer
rely on sociological theories and concepts, examine social patterns structures and institutions
question
social significance of sport
answer
sport influences almost every aspect of our lives, sport industry is huge 77 billion a year, sports hold a prominent place in our society, consumption and participation of sport
question
socialization
answer
the way in which society values their attitudes and beliefs are passed down from generation
question
women receive 47 percent of
answer
scholarships
question
women in position of leadership
answer
before 1972 more than 90 percent of all head coaches in women athletics were female, in 2012 that figure is just 43.9 percent
question
before title 9 the vast majority
answer
more than 90 percent of all athletic director positions throughout women intercollegiate sports. in 2012 however they accounted for only 20 percent of these same administrative
question
female athletes make up approximately
answer
40 percent of all sport participants, they receive significantly less coverage than their male counterparts on average only receiving only 3 percent to to 4 percent of the total sports coverage
question
rooney rule
answer
2002- head job open have to bring one minority group
question
stacking
answer
minority groups are steered away from specific positions
question
race logic
answer
an attributional pattern of athletic success in which black athletes successes are attributed to natural athletic abilities and genetic advantage and white athletes achievements are attributed to discipline, intelligence, and hard work.
question
tourism
answer
leave home and stay in this place less than a year
question
active
answer
go somewhere and actually participate to do something cruises adventure tourism, golf skiing
question
nastalgia
answer
travel somewhere for sentimental reason (is relatively underdeveloped area of study growing in popularity scholars need to pay more attention
question
networking
answer
the building up or maintaining of informal relationships, especially with people who could bring advantages such as job or business opportunities
question
organizational culture
answer
workplace values, norms, and behaviors that produce patterns of behavior unique to an organization
question
discretionary funds
answer
money left over after necessary expenditures rent, food, car have been made
question
principal decision making
answer
basing decisions on the six pillars of character- trustworthiness, respect, responsibility, fairness, caring, and good citizenship
question
field experience
answer
is typically referred to as an internship, but it may include cooperative work experiences or practicum experiences. allows students to observe and assist professionals and learn
question
explicit norms
answer
formally communicated rules that govern behavior of group members
question
implicit norms
answer
unstated or informal rules understood and practiced by members of an organization
question
etiquette
answer
a system of rules and conventions that regulate social and professional behavior
question
work ethic
answer
a set of values based on desirable workplace characteristics that include accountability dependability initiative taking and accomplishment
question
emotive advertising
answer
advertising that attempts to appeal to consumers emotions
question
distribution
answer
the manner in which a sport industry product or service moves from the producer or manufacturer to the consumer
question
public organization
answer
the entities that make up this type of organization include federal and state government agencies or units as well as regional and local departments responsible for the delivery of recreation and sport program and the maintenance of sport fields, arenas, swimming pools, and parks.
question
nonprofit organization
answer
volunteer executives are responsible for the operation and management of the organizations
question
commercial organizations
answer
main goal is to make a profit.
question
environment
answer
all elements outside the boundary of the organization that have the potential to affect all or part of the organization
question
demography
answer
involves the examination of populations, including such elements as size, births, deaths, migration, and aging
question
management
answer
the process of working with and through individuals and groups to accomplish organizational goals
question
directive leadership style
answer
leaders function where employees have little input in planning and decision making
question
participative leadership
answer
leaders seek employee involvement in project planning and decision making
question
general
answer
includes elements that may not have direct effect on day to day operations of the organization but may nonetheless influence the organization.
question
ethical leader
answer
honest caring and principled individuals who make fair and balanced decisions
question
client
answer
sport related person, brand, property, media company, or concept represented by a sport management and marketing agency
question
venue
answer
a facility or site where a special event or sport activity takes place
question
entitlement
answer
associating the name of sponsor with the name of an event or facility in exchange for cash or other considerations
question
inventory
answer
the assets that a sport property has to sell, including not only its quantity but also its characteristics and traits
question
grassroots programs
answer
programs targeted to people at the primary level of involvement, usually participants rather than spectators
question
gatekeepers
answer
individuals or groups responsible for controlling the flow of proposals or solicitations to the decision maker
question
seasonality
answer
the variable patterns of tourist visitation throughout the year at a destination
question
synergy
answer
the interaction between two components
question
destination image
answer
the impression that people have of a certain location
question
leverage
answer
using strategies to optimize the benefits or outcomes associated with an event
question
hallmark event
answer
major events