Bus Com Quiz 6 – Flashcards
Unlock all answers in this set
Unlock answersquestion
Which of the following is an example of an effective talking title?
answer
U.S. Interest Rates Declined January-April
question
Which of the following represents the correct sequence of steps in the problem-solving process?
answer
Recognize and define the problem; select a method of solution; collect and organize the data; arrive at an answer.
question
Fazer Technologies distributed copies of its annual report to it stockholders. This report is which of the following types of reports?
answer
External
question
Which of the following is FALSE concerning the research efforts of Novartis?
answer
None of the above are false.
question
Which sentence BEST introduces a graphic that depicts the way people access an organization's information on a website?
answer
The area chart in Figure 10 illustrates changes in the actions of visitors to the company's website.
question
Which of the following objectives is FALSE concerning the conducting of secondary research?
answer
It often eliminates the need for primary research.
question
Which of the following is correct concerning the design of pie charts?
answer
If you are unable to attractively place the appropriate labeling information beside each slice, use a legend to identify each slice by color or pattern.
question
Which of the following is NOT an error in data gathering?
answer
Administering the survey to a small group of the population before conducting the actual survey
question
Which of the following guidelines does NOT apply to a bar chart?
answer
Bar widths vary to show different quantities.
question
Which of the following is a source of primary data?
answer
Surveys
question
Thomas is writing a report which contains a column (vertical) bar chart that shows last year's employee enrollment in three management training programs: conflict resolution, time management, and team building. Which of the following statements best interprets and analyzes the graph?
answer
Figure 1 data indicate that employee management training needs are shifting from training in time management and team building toward conflict resolution.
question
Brigit, head of a bank's internal auditing division, has prepared a report on current auditing procedures. The report which presents suggested solutions to the bank's auditing problems is what kind of a report?
answer
Analytical
question
What best determines if a graphic presentation is effective?
answer
The graphic's contribution to the overall understanding of the idea under discussion.
question
Which of the following procedures is NOT recommended when conducting an electronic search?
answer
Start with a large search engine and then move to a smaller one if necessary.
question
Which of the following is NOT an acceptable design guideline that will help a viewer understand a graphic?
answer
Incorporate a wide selection of typefaces and colors.
question
If you wanted to research the Internet for articles on outsourcing to India, which of the following key phrases would result in the narrowest search?
answer
"Outsourcing to India"
question
Which of the following sentences best introduces a graph in a written report?
answer
Fewer than three percent of the branch managers complained of long working hours, as shown in Figure 7.
question
The BEST graphic device to represent the sales of DVR devices over the last five years, with proportionate sales reflected for four age categories each year would be a
answer
segmented bar chart.
question
In a report on effective advertising to the net generation, researchers explain the small size of the selected sample and the use of three selected online databases. They are describing the ____ of the study.
answer
delimitations
question
Which graphic aid would be best to show Starbuck's quarterly sales over a 5-year period?
answer
Line graph
question
In formatting a report, you discover that an entire table will not fit on the bottom of a page. You should
answer
continue the graphic interpretation to the bottom of the page and begin the next page with the table.
question
Which of the following is the most accurate statement concerning the use of primary and secondary research methods?
answer
Secondary research helps to establish a starting point for primary research.
question
A Gantt chart is
answer
a specific type of bar chart that is useful for tracking progress toward completing a series of events over time.
question
You are preparing a graphic for the Empty Stocking Fund to show the proportionate low spending on administrative overhead as compared to services for children. Your pie chart should
answer
Use a legend to identify the color for each slice.
question
Which of the following techniques would reduce the possibility that a reader or listener would be misled by a bar chart?
answer
Use a break line to show that intervals have been omitted on the y-axis.
question
Documentation of the work of others accomplishes all but which of the following?
answer
It strengthens weak research methods.
question
You need to produce a graphic for your employees that depicts the process of handling customer service complaints. Which would be your BEST choice?
answer
Flow chart
question
Which of the following statements is MOST accurate in regard to presentation software for the design of graphics?
answer
The latest presentation software packages try to guide users away from the worst errors of taste and judgment.
question
Which type of primary research requires no direct involvement with human subjects?
answer
Observational studies
question
If your research calls for counting the number of people entering two fast-food restaurants, recording certain behavioral characteristics, and comparing those two sets of data, you would be conducting ____ research.
answer
observational
question
The state board of education has asked for the number of last year's high school graduates attending each of the state's 19 public universities. Which of the following graphics would be MOST effective?
answer
Table
question
You have gathered data from printed and online sources as well as from a survey. What should you do to organize the writing of your report?
answer
Do all of the above.
question
Which research method would be best for determining whether employees in Acme Company's computer assembly produce more under Theory X or more under Theory Y management style?
answer
Experimental
question
Which of the following statements about sampling is correct?
answer
Sampling is a survey technique that eliminates the need for questioning 100 percent of the population.
question
Which of the following is FALSE concerning the use of Internet sources for research?
answer
Internet sources are legal to use in any way without concerns over copyright.
question
Which of the following statements is correct concerning the reporting of quantitative data?
answer
Common language reduces difficult figures to the "common denominators" of language and ideas.
question
Which of the following is BEST for comparing the total dollars spent among five fast food restaurants.
answer
Pie chart
question
A report that provides a written description of how an organization can meet the needs of another organization by providing products, services, or solutions to problems is what kind of report?
answer
Proposal
question
A market researcher who uses primary research may use which of the following methods?
answer
Observational studies, experimental research, normative survey research
question
A consumer researcher who observes the buying habits of people at a clearance warehouse is using which of the following methods for collecting data?
answer
Participant observation
question
Which of the following is FALSE concerning the use of pictograms?
answer
Double the height and width of a picture to show a 100 percent increase.
question
Which of the following is true concerning the use of graphics in business documents?
answer
All of the above are true.
question
Which method of research would be best for researching whether distance learning or traditional classroom instruction is more effective for your company's employees?
answer
Experimental research
question
Which of the following statements is accurate concerning digital material on YouTube?
answer
Users can flag content they feel is inappropriate.
question
As a result of the changing demographics in your area, your company has decided to hire those previously declared "unemployable." Your task is to educate these people to do the job. Which of the following questions will help you MOST in solving the problem?
answer
What type of skills do these new employees need to do their jobs?
question
Placing graphic material in the appendix is
answer
recommended when the graphics would make the discussion complicated to follow.
question
Which of the following is NOT a weakness in data interpretation?
answer
Assuming constancy of human behavior and attitudes.
question
If your research calls for counting the number of people entering two grocery stores, recording certain physical characteristics, and comparing those two sets of data, you would be conducting ____ research.
answer
observational
question
A company that wants to chart employee absences over a two-year period should use which of the following?
answer
Line chart
question
When interpreting and analyzing a graphic presented within the text,
answer
emphasize the main point with a summary, comparisons to other sources, and speculations on outcomes.
question
Which of the following statements about Internet resources is correct?
answer
Selected texts of articles and documents are often available via the Internet, while full texts may only be available in published form.